The Rice of Friendship Darčeková krabica na balenie od Xiaoning You

Dizajn The Rice of Friendship Darčeková krabica na balenie od dizajnéra Xiaoning You je vysoko uznávaným víťazom veľmi prestížneho ocenenia 2021 Bronzová cena A' Design Award v súťažnej kategórii Dizajn obalov.

BronzováObaly· 2021

The Rice of Friendship Darčeková krabica na balenie

od Xiaoning You

Klient: Zhimao Rice

Víťaz ocenenia Bronzová cena A' Design Award v kategórii Obaly

10,972

Overený víťaz ocenenia

Overiť stav ocenenia pre #115327

Navštíviť stránku Zobraziť na A' Design Award Tlačová správa Ocenenie – odznak

Farby

Dizajn

O dizajne The Rice of Friendship Darčeková krabica na balenie

Ryža priateľstva je dizajn darčekového balenia pre ryžu Wuchang z provincie Heilongjiang v Číne. Vonkajšia krabica obsahuje 3 kilogramy ryže rozdelené do šiestich menších krabičiek po 500 gramoch, vďaka čomu sa neotvorené krabičky ľahko skladujú. Skryté magnety zasadené do priechodných otvorov v krabici a veku vytvárajú uzáver, ktorý zabraňuje náhodnému otvoreniu a poškriabaniu počas prepravy. Vytlačená ilustrácia zobrazuje dve postavy oddelené horami a riekami, ktoré sa navzájom zdravia tradičnými čínskymi gestami. Grafický štýl pripomína klasickú čínsku krajinomaľbu a vyjadruje priateľstvo.

Ocenenie

O ocenení Bronzová cena A' Design Award

The Rice of Friendship Darčeková krabica na balenie je laureát Bronzovej ceny A' Design Award, vysoko prestížneho uznania udeľovaného vynikajúcim dizajnom, ktoré sa vyznačujú kreativitou, vynaliezavosťou a bystrosťou. Laureáti Bronzovej ceny sú plne zručné a nápadne kreatívne artefakty, ktoré potvrdzujú rozsiahle skúsenosti, predstavivosť a zdatnosť svojich dizajnérov. Od The Rice of Friendship Darčeková krabica na balenie sa očakáva, že bude vysoko cenený, obdivovaný a milovaný predmet, pozoruhodne profesionálny a inovatívny. Tento dizajn ocenený Bronzovou cenou A' Design Award zahŕňa najlepšie postupy v umení, vede, dizajne a technológii a vyniká pozornosťou k detailom. The Rice of Friendship Darčeková krabica na balenie skvele uspokojuje potreby, dotýka sa túžob, očarúva city a vzbudzuje zvedavosť.

Za dizajnom

Tlačový kit

Kredity, členovia tímu a technické údaje poskytnuté dizajnérom.

Jedinečné vlastnosti: This is the packaging design of a rice. picture tries to convey the founders' good wish that they are close friends with each other, and share the same ideal to guard "Rice Mountain" together, and look at each other on the bank of the Larin River.
Rozmery a balenie: Gift box: 287*183.5*88mm
Inside the box: 85.5*175*43.5mm
This package can hold 3kg, divided into 6 small boxes, each containing 500g. According to the size of each family meal to choose to open a few boxes, the remaining unopened more convenient to store.
Štítky: Wuchang City, rice, package,
Výrobná technológia: Gift box: 115g Earl paper, beige, four color single side printing, hot silver process.
Inside the box: 350g Earl paper, beige, four color single side printing.
Dizajnérska výzva: Wuchang City is located in the northeast of China, has a long history of reputation for rice. It can be traced back to the Bohai Kingdom in the early Tang Dynasty (mid-7th century), when farmers in the Wuchang region planted rice.
The Rice Packaging is trying to reflect the spirit of Traditional Chinese culture, but also using modern elements. In the process of conception, the Designer consulted a large number of ancient Chinese landscape paintings, and tried to find the picture style that could fit with rice products.
Výskum: In China, the Packaging design of Wuchang Rice varies greatly, and many consumers attach great importance to the choice of packaging for gifts. The Product locates high-end gift of food, expresses: friendship of rice, bosom friend's gift. The Shape is similar to the gesture of salute in traditional Chinese culture, which makes the picture full of The Artistic conception of Zen and Chinese painting, thus conveying the relationship between people, people and nature of the product and the unique concept of pure natural ecological food in Wuchang area.
Inšpirácia: Wuchang Rice is one of the most famous rice varieties in northeast China. But the packaging design in the market is intermingled. The founder and his team just want to provide the public with high grade and quality products. Therefore, a performance of the packaging of rice is the need to have a unique style to design.
Trvanie projektu: The Project started in May 2015 in Harbin and finished in January 2016 in Beijing, and was exhibited in KunShan University of Taiwan in November 2017.
Pracovný postup: The Box body and the opening and closing parts of it cover are equipped with magnets. that magnets are hidden in the through-hole, thus forming the lock of the box. that hidden magnet structure solves the defects caused by the opening and closing of similar packaging boxes and scratches on other products during transportation, and it looks more beautiful.
The User feedback to us that the taste of rice is very good, its packaging appears simple and elegant coexistence. During the holidays, gifts for friends, family, and coworkers are great.
Patenty: Trademark registration Number: 18066904
Trademark Holder: Wuchang Zhimao Rice Planting Professional Co-op
Členovia tímu: Designer: Xiaoning You
Copywriter: Haiqi Wang
Zdroje obrázkov: Example: Image #1: Creator You Xiaoning, Friendship, 2015.
Example: Image #2: Creator You Xiaoning, Friendship, 2015.
Example: Image #3: Creator You Xiaoning, Friendship, 2015.
Example: Image #4: Creator You Xiaoning, Friendship, 2015.
Example: Image #5: Creator You Xiaoning, Friendship, 2015.