Zlatá Podujatie · 2021
Visions Of Future Interaktívna digitálna inštalácia
by Inty LLC
- Zlatá cena A' Design Award 2021 in Podujatie
- CLIENT: Alfa-Bank
- Estimated Number of Design Views: 111,516
- Verification code F9B8A35EEF · Verify this award
Colors
About Visions Of Future Interaktívna digitálna inštalácia
Visions of Future je interaktívna digitálna inštalácia vytvorená pre výstavný stánok. Optické senzory detegujú prítomnosť návštevníka a umiestňujú ho do centra zážitku. Kým sa návštevník nachádza v interakčnej zóne, v cykle sa prehráva päť scenárov s abstraktnou grafikou v reálnom čase. Architektúra kombinuje bloky LED obrazoviek, sklenené tvárnice, neónové svetlá a rámy s betónom, sklom a tmavým matným drevom. Hĺbkové dáta z pohybovej kamery sa spracúvajú a vizualizujú v reálnom čase. Inštalácia vyjadruje myšlienku služieb, ktoré obklopujú používateľa.
About the Zlatá cena A' Design Award
Visions Of Future Interaktívna digitálna inštalácia je laureát Zlatej ceny A' Design Award, nesmierne prestížneho uznania udeľovaného prvotriednym, úžasným a vynikajúcim dizajnom. Laureáti Zlatej ceny sú mimoriadne inovatívne, vizionárske a žiarivo oslnivé výtvory, ktoré odrážajú génia, múdrosť a majstrovstvo svojich dizajnérov. Od Visions Of Future Interaktívna digitálna inštalácia sa očakáva, že bude vysoko chváleným, trendotvorným a monumentálnym vynálezom, ktorý prináša bezprecedentnú hodnotu. Tento dizajn ocenený Zlatou cenou A' Design Award je pôsobivé, rešpektované dielo, ktoré vo veľkej miere prináša úžitok a posúva hranice umenia, vedy, dizajnu a technológie. Visions Of Future Interaktívna digitálna inštalácia vyvoláva intenzívne pocity túžby, prebúdza vášeň, povzbudzuje kreativitu a fascinuje nás.
Press Kit
- Unique Properties
- The design concept takes the user and puts it into the center of the idea. We used optical sensors to create a connection between the user and the digital environment. The architectural approach had a unique feature — a combination of LED screen blocks, glass blocks, neon lights, and frames.
- Dimensions & Packaging
- We used 2 servers to run the installation. Unity server was processing data from Kinect and transferred it to Ventuz server which was used for real-time visualization and lightboxes control via DMX. Render Layout was configured in a way that the content was rendered in resolution 2880 x 1536 px, 60 fps, and displayed on the video wall with the Full HD resolution without loss of quality.
- Tags
- Digital art, Interactive installation, Kinect, Alfabank, Computer vision, Silhouette
- Production Technology
- Architecture: we were focused on mixing different kinds of light sources (screens, lightboxes, and neon signs) together with the textures and materials of the booth (concreed, glass, black mate woods) to get a fresh minimalistic look and feel. Technology: we used a combination of two different software. Unity — to get the depth map from Kinect and Ventuz — for real-time visualization.
- Design Challenge
- The most complex part of this project was keeping a proper balance between entertainment and conveying an idea. For each scenario, we had to make prototypes and tests to see whether it works or not.
- Research
- We entered the job, having no other info but the client's message — "as a bank we do not have any unique technologies to show on the exhibition, but we want you to represent us as a bank of future". Our approach was to create 5 manifests, that represent the future in different ways. All manifests were united with the idea that services should be around the user making life more comfortable. We put the user in the center and surround it with 5 interactive scenarios with real-time abstract graphics.
- Inspiration
- Our task was to represent Alfabank as a bank of the future. We thought that such a bank should surround its client with services that make life more comfortable. We tried to deliver this idea through an interactive experience where the user is the center of everything. Our inspiration comes from the idea itself and computer vision tools that are available today.
- Project Duration
- Sochi, Russia, 3 days, Forum of Innovative Financial Technologies Finopolis 2018
- Operation Flow
- Installation is sensitive to the presence of the user. Once it captures the user one of the 5 scenarios is activated randomly. It plays for a certain amount of time and then switches to the next scene. Scenarios are played one by one in a cycle until the user goes out of the interaction area.