Naive Blue Lab Priestor Na Fotografovanie by SIG Design

Naive Blue Lab Priestor Na Fotografovanie by SIG Design is a highly esteemed winner of the very prestigious 2022 Bronzová cena A' Design Award in Interiér Competition Category.

BronzováInteriér· 2022

Naive Blue Lab Priestor Na Fotografovanie

by SIG Design

Client: Naive Blue

Bronzová cena A' Design Award Winner in Interiér Category

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Verified Award Winner

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Colors

The Design

About Naive Blue Lab Priestor Na Fotografovanie

Naive Blue Lab je nový koncepčný zážitkový priestor, ktorý spustila Naive Blue, značka poskytujúca fotografické služby. Priestory s rôznymi funkciami sú farebne odlíšené, takže každý priestor má nezávislosť a flexibilitu a odráža čistý a profesionálny pocit laboratória. Množstvo detailov Použilo sa nastavenie a vynikajúce materiály, čím sa zvýšila kvalita priestoru. Prostredníctvom ostrovčekového usporiadania a kruhového pohybu v kombinácii s otvorenou a bezplatnou výstavou prináša zákazníkom flexibilný priestorový zážitok.

The Recognition

About the Bronzová cena A' Design Award

Naive Blue Lab Priestor Na Fotografovanie je laureát Bronzovej ceny A' Design Award, vysoko prestížneho uznania udeľovaného vynikajúcim dizajnom, ktoré sa vyznačujú kreativitou, vynaliezavosťou a bystrosťou. Laureáti Bronzovej ceny sú plne zručné a nápadne kreatívne artefakty, ktoré potvrdzujú rozsiahle skúsenosti, predstavivosť a zdatnosť svojich dizajnérov. Od Naive Blue Lab Priestor Na Fotografovanie sa očakáva, že bude vysoko cenený, obdivovaný a milovaný predmet, pozoruhodne profesionálny a inovatívny. Tento dizajn ocenený Bronzovou cenou A' Design Award zahŕňa najlepšie postupy v umení, vede, dizajne a technológii a vyniká pozornosťou k detailom. Naive Blue Lab Priestor Na Fotografovanie skvele uspokojuje potreby, dotýka sa túžob, očarúva city a vzbudzuje zvedavosť.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The areas with different functions are distinguished by color, so that each space has independence and flexibility, and reflects the clean and professional feel of laboratory. A lot of detail Settings and exquisite materials are applied, so that the quality of the space has been enhanced.

Through the island-shaped layout and circular movement, combined with open and free exhibition, it brings customers a more flexible space experience.
Dimensions & Packaging: The space area is 85 ㎡.
Tags: photo shooting space, experience space, lab, future, clean
Production Technology: Many market research was carried out about target market and similar stores.
Design Challenge: While expressing the pure artistic sense of the space, it also adds retail function and reflects the professionalism of the brand and the space at the same time.
Research: Research objectives: target customers
Methodology: Market research, desktop research
Results: to know about the expectations of customers
Inspiration: Naive Blue Lab is the new conceptual experience space launched by Naive Blue, a brand providing photo shooting services. It represents a brand extension that is young, avant-garde, trendy, imaginative and creative. Here, customers can experience more innovative services and products first.
Project Duration: The project started in August 2019 and finished in December 2019.
Location of the project: 214-1, 2nd Floor, International Financial Center, Century Avenue, Shanghai, China.
Operation Flow: /
Team Members: Creative director：Ray Lee
Interior design：Xiaojuan Gu, Sheng Ye
Graphic design：cheeer studio
Rendering：Sheng Ye
Project management：Sheng Ye
Image Credits: Image#1-Image#5 Photographer: Naive blue