The Wine Barrel Classic Obal by Antonia Skaraki is a highly esteemed winner of the very prestigious 2022 Železná cena A' Design Award in Dizajn obalov Competition Category.
ŽeleznáObaly· 2022
The Wine Barrel Classic Obal
Client: The Wine Barrel
Železná cena A' Design Award Winner in Obaly Category
Verified Award Winner
Verify Award Status for #129344The Design
About The Wine Barrel Classic Obal
Dizajnéri predstavili vínny sud v jeho prirodzenom prostredí - v sude. Použili kódy degustácie vína (pivnica, sudy, toky) a prelomili stereotypy fľašového vína. Navrhli obal tak, aby Vínny Sud komunikoval kvalitu vína odobratého priamo zo suda a obrátili zavedenú predstavu, že dobré víno môže existovať iba v sklenenej nádobe.
The Recognition
About the Železná cena A' Design Award
The Wine Barrel Classic Obal je laureát Železnej ceny A' Design Award, prestížneho uznania udeľovaného dobrým dizajnom, ktoré spĺňajú profesionálne a priemyselné požiadavky očakávané od dobre navrhnutých výtvorov. Laureáti Železnej ceny preukazujú veľkú zručnosť, vysokú špecializáciu, odborné porozumenie a tvorivé schopnosti svojich tvorcov. Od The Wine Barrel Classic Obal sa očakáva, že bude vysoko cenený, obdivovaný a milovaný výtvor, ktorý je praktický a inovatívny. Tento dizajn ocenený Železnou cenou A' Design Award zahŕňa najlepšie postupy v odvetví a má kompetentné technické vlastnosti spojené s know-how a talentom. Vďaka svojej dôkladnosti si The Wine Barrel Classic Obal zaslúži rešpekt a jeho úlohou je prinášať zlepšenia kvality života, ktoré pomáhajú robiť svet lepším miestom.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- A fine wine isn’t necessarily a bottled wine. This was the core of the challenge; to reverse the established idea that quality wine can only exist in a glass container and to bring down the perception that good wine is an unreachable and elitist hobby that can only be enjoyed within a wine expertise context.
A new wine category came up, The wine out of the box, which is the notion of moving wine from the big barrel to a smaller barrel so as to not lose its natural habitat. - Dimensions & Packaging
- Carton paper, aluminium bag, plastic tap / 17cm Width 14 Height 20,6 cm depth / Hexagonal carton bag
- Tags
- Wine Barrel, wine, Packaging, Design, Barrel, cellar, out_of_the_box
- Production Technology
- TheWineBarrel was made out of cardboard and it’s easily recycleable.
- Design Challenge
- A fine wine isn’t necessarily a bottled wine. This was the core of the challenge; to reverse the established idea that quality wine can only exist in a glass container and to bring down the perception that good wine is an unreachable, elitist hobby that can only be enjoyed within a wine expertise context.
- Research
- Using creativity to democratize the art of wine tasting provided us with an amazing challenge, making the design of TheWineBarrel’s shape the highlight of this project.
- Inspiration
- TheWineBarrel maintains a visual representation of a wine’s natural home, while simultaneously democratizes the process of wine tasting, bringing it down from a crème de la crème ritual to a laid back evening with friends experience. Aside from its appearance, the symbol for this new, shared experience was enforced with the way the wine is served, with the use of a tap on the package.
- Project Duration
- The Project Started in October 2020 in Athens and is still ongoing.
- Operation Flow
- TheWineBarrel offers an easy to carry handle, allowing it to become a perfect gift for visiting friends or family, while its tap makes serving as simple as pouring water on a glass.
- Team Members
- Greative Director: Antonia Skaraki
Art Director: Andreas Deskas
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