Hernuta Day Balenie sušeného ovocia by Mohsen Koofiani

Hernuta Day Balenie sušeného ovocia by Mohsen Koofiani is a highly esteemed winner of the very prestigious 2024 Bronzová cena A' Design Award in Dizajn obalov Competition Category.

BronzováObaly· 2024

Hernuta Day Balenie sušeného ovocia

by Mohsen Koofiani

Client: Hernuta Day

Bronzová cena A' Design Award Winner in Obaly Category

15,004

Verified Award Winner

Verify Award Status for #152050

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Hernuta Day Balenie sušeného ovocia

V navrhnutom obale je postava pána Hernuta jedným z jedinečných prvkov tohto balenia - dobrodružný hrdina vo svete orechov. Medzi ďalšie vlastnosti dizajnu patrí jednoduchosť dizajnu obalu (biele pozadie so skutočným obrázkom produktu s využitím čiernobieleho obrazu ako fantázneho prvku). Každý obal rozpráva príbeh o dobrodružstve a zároveň vidíte dynamické a výnimočné obaly.

The Recognition

About the Bronzová cena A' Design Award

Hernuta Day Balenie sušeného ovocia je laureát Bronzovej ceny A' Design Award, vysoko prestížneho uznania udeľovaného vynikajúcim dizajnom, ktoré sa vyznačujú kreativitou, vynaliezavosťou a bystrosťou. Laureáti Bronzovej ceny sú plne zručné a nápadne kreatívne artefakty, ktoré potvrdzujú rozsiahle skúsenosti, predstavivosť a zdatnosť svojich dizajnérov. Od Hernuta Day Balenie sušeného ovocia sa očakáva, že bude vysoko cenený, obdivovaný a milovaný predmet, pozoruhodne profesionálny a inovatívny. Tento dizajn ocenený Bronzovou cenou A' Design Award zahŕňa najlepšie postupy v umení, vede, dizajne a technológii a vyniká pozornosťou k detailom. Hernuta Day Balenie sušeného ovocia skvele uspokojuje potreby, dotýka sa túžob, očarúva city a vzbudzuje zvedavosť.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The character of Mr. Hernuta is one of the unique features of this package, which has an adventure with nuts. Other features of the design are white packaging and the creation of special and different nut machines.
Dimensions & Packaging: All packages are made of three-layer opp material, and their dimensions and sizes vary according to the weight of each one.
Tags: Nuts, Nuts Package, Adventure, Foods, Dried Fruits, Package Design, Illustration
Production Technology: The designs are created manually and each product has its own design. The designs are drawn with a pencil and executed with the same technique (black pen). Each nut is creatively equipped with a series of tools such as wheels, cameras, lights, etc.
Design Challenge: Creating an attractive character with high capabilities that will surprise the viewer with activities.
Research: Research objectives: One of the research objectives was whether the main character of the packaging can convey the designer's wishes to the viewer.
Results: After the research, the character was welcomed and in addition to the designer's goal, it has added other advantages to the packaging.
Inspiration: Each food has a special effect on your senses and reminds you of an event. The designer was looking for a way to create a special mind and bring the viewer with him. So, an idea was taken from the world of the unknown and to show exciting things in this different world, a character who can do exciting things was needed and he is none other than Mr. Hernuta. After that, Mr. Hernuta's days with various nuts were formed.
Project Duration: The project started in October 2022 and finished in March 2023 in Shiraz, Iran.
Operation Flow: Consuming nuts creates a lot of energy in the body and as a result, is happy. Therefore, the packaging design is done in such a way that it can transfer this energy to the viewer.
Image Credits: All of the images: Illustrator / Character Designer & Creator: Mohsen Koofiani