The Dance of Nature Vínová etiketa od Ximena Ureta

Dizajn The Dance of Nature Vínová etiketa od dizajnéra Ximena Ureta je vysoko uznávaným víťazom veľmi prestížneho ocenenia 2024 Železná cena A' Design Award v súťažnej kategórii Dizajn obalov.

ŽeleznáObaly· 2024

The Dance of Nature Vínová etiketa

od Ximena Ureta

Klient: Fedrigoni Self-Adhesives

Víťaz ocenenia Železná cena A' Design Award v kategórii Obaly

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Dizajn

O dizajne The Dance of Nature Vínová etiketa

Tanec prírody je séria vínových etikiet vytvorených pre štyri odrody vína zo štyroch latinskoamerických oblastí pôvodu. Etikety sú vytlačené na recyklovanom samolepiacom papieri vyrobenom z predspotrebných a povýrobných vlákien. Každá etiketa zobrazuje imaginárnu krajinu, kde živé bytosti a prírodné prvky existujú v rovnováhe. Modrá hodina bola namaľovaná pre merlot a zlatá hodina pre malbec. Umelecké dielo bolo vytvorené akvarelmi z rastlinných pigmentov a typografia bola nakreslená ručne. Etikety zároveň slúžia ako vzorka papiera pre vinárstva a dizajnérov obalov.

Ocenenie

O ocenení Železná cena A' Design Award

The Dance of Nature Vínová etiketa je laureát Železnej ceny A' Design Award, prestížneho uznania udeľovaného dobrým dizajnom, ktoré spĺňajú profesionálne a priemyselné požiadavky očakávané od dobre navrhnutých výtvorov. Laureáti Železnej ceny preukazujú veľkú zručnosť, vysokú špecializáciu, odborné porozumenie a tvorivé schopnosti svojich tvorcov. Od The Dance of Nature Vínová etiketa sa očakáva, že bude vysoko cenený, obdivovaný a milovaný výtvor, ktorý je praktický a inovatívny. Tento dizajn ocenený Železnou cenou A' Design Award zahŕňa najlepšie postupy v odvetví a má kompetentné technické vlastnosti spojené s know-how a talentom. Vďaka svojej dôkladnosti si The Dance of Nature Vínová etiketa zaslúži rešpekt a jeho úlohou je prinášať zlepšenia kvality života, ktoré pomáhajú robiť svet lepším miestom.

Za dizajnom

Tlačový kit

Kredity, členovia tímu a technické údaje poskytnuté dizajnérom.

Jedinečné vlastnosti: Fedrigoni is a leading company in the manufacturing of self-adhesive papers. This work will be part of a sample for customers who are interested in the technical and aesthetic behavior of recycled papers using Tintoretto Gesso Recycled paper.
An imaginary landscape was created where there is an ecosystem with a harmonious relationship between living beings and non-living elements. A packaging for four varieties originated in four Latin American destinations.
Rozmery a balenie: Tintoretto Gesso Recycled paper, pure recycled paper with ECF pulp, and 100% recycled fibers from pre-consumer and post-consumer waste, marked with felt on both sides, with a special treatment that ensures high opacity under moisture conditions (H+O). Front certified FSC.
Printed on self-adhesive Tintoretto Gesso Recycled H+O WS FSC paper.
All labels are designed for Bordeaux bottles with dimensions of 12.5 cm by 12.5 cm and a conicity of 0.3 mm.
Štítky: Wine label, wine, design, Chilean design, Ximena Ureta, Chilean wine, label, wine labels, Chilean designer, Fedrigoni, Chile.
Výrobná technológia: The Dance of Nature was printed on an HP Indigo digital 6,900 using hexachrome (CMYK, plus violet and orange), and its finishing applications were done using the Digicon Machine. Folia Kurz gold 428 and pearlized Folia were utilized.
The process included die-cutting, mechanical embossing, and semi-gloss UV varnish.
Dizajnérska výzva: The challenge was to achieve a creative and sustainable design. All materials used in this artwork were carefully chosen. The watercolors used were made with natural pigments of plant origin.
The Fabriano paper is 100% ECF (Elemental Chlorine Free) pulp, FSC certified originating from responsibly managed forests, and applying environmentally friendly standards.
The brushes were created with organic materials, bark, dry leaves, which nature naturally sheds as part of its recycling process.
Výskum: Since the paleolithic and neolithic periods, there are traces of cave paintings. In antiquity, natural pigments have been used for ceremonies, rituals, or wars. These pigments may be of mineral origin such as clay, lime, or soil, and organic such as vegetables, fruits, or plants. As part of the research, there was experimentation with bougainvillea, coffee, beetroot, curry, and spinach pigments. The pigment extraction is carried out using a stone mortar, until obtaining a highly concentrated pigment.
Inšpirácia: A landscape was created in four different ways. For the merlot, the blue hour was painted. This is the moment when the sky is tinted with an intense blue color, just after sunset or moments before sunrise. For the malbec, the golden hour was interpreted. This is when the sun is low and nearing the horizon, as well as moments before sunrise.
For the blend, several different colors were used, in the same way that a winemaker creates a wine such as this.
The typographies were created by hand.
Trvanie projektu: This sample was introduced January 2023 at an event in Chile, but has been presented in several countries around the world.
Pracovný postup: This packaging is part of a sample for vineyards, wineries, and spirits companies, as well as for packaging designers.
Patenty: All rights reseved Ximena Ureta.
Členovia tímu: Art Direction and Design: Ximena Ureta
Zdroje obrázkov: Image #1, #2, #3, #4, #5 Jorge Brantmayer.