Kurimu Ice Cream Obal na zmrzlinu by Lance Francisco

Kurimu Ice Cream Obal na zmrzlinu by Lance Francisco is a highly esteemed winner of the very prestigious 2024 Bronzová cena A' Design Award in Dizajn obalov Competition Category.

BronzováObaly· 2024

Kurimu Ice Cream Obal na zmrzlinu

by Lance Francisco

Client: Lance Francisco

Bronzová cena A' Design Award Winner in Obaly Category

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Verified Award Winner

Verify Award Status for #158814

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Colors

The Design

About Kurimu Ice Cream Obal na zmrzlinu

Kurimu je dizajn obalu pre prémiovú zmrzlinu predávanú v pintových nádobách. Dizajn odráža japonský minimalizmus s jednoduchou ilustráciou pre každú príchuť. Na zabezpečenie pevnosti bol zvolený odolný lepenkový materiál a ilustrácie boli vytvorené pomocou digitálneho softvéru. Na zachovanie konzistentnosti farieb bola použitá ofsetová tlač a prototypy boli testované z hľadiska funkčnosti. Strohé usporiadanie udržiava pozornosť na produkte a zároveň poskytuje potrebné informácie. Výsledok podporuje remeselný charakter značky.

The Recognition

About the Bronzová cena A' Design Award

Kurimu Ice Cream Obal na zmrzlinu je laureát Bronzovej ceny A' Design Award, vysoko prestížneho uznania udeľovaného vynikajúcim dizajnom, ktoré sa vyznačujú kreativitou, vynaliezavosťou a bystrosťou. Laureáti Bronzovej ceny sú plne zručné a nápadne kreatívne artefakty, ktoré potvrdzujú rozsiahle skúsenosti, predstavivosť a zdatnosť svojich dizajnérov. Od Kurimu Ice Cream Obal na zmrzlinu sa očakáva, že bude vysoko cenený, obdivovaný a milovaný predmet, pozoruhodne profesionálny a inovatívny. Tento dizajn ocenený Bronzovou cenou A' Design Award zahŕňa najlepšie postupy v umení, vede, dizajne a technológii a vyniká pozornosťou k detailom. Kurimu Ice Cream Obal na zmrzlinu skvele uspokojuje potreby, dotýka sa túžob, očarúva city a vzbudzuje zvedavosť.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Kurimu's packaging embodies Japanese minimalism with flavor-centric illustrations. This fusion of tradition and modernity elevates Kurimu to a premium brand, enhancing the consumer experience and reinforcing its artisanal image.
Dimensions & Packaging: Label: Top width & diameter 284mm x Bottom width & diameter 229mm x height 90mm
Top Label: Diameter 93mm
Tags: Kurimu, Ice Cream, Packaging Design, Japanese, Minimalism, Premium, Artisanal, Minimalist, Culture, Pint
Production Technology: Kurimu's packaging blends traditional and modern techniques. Durable paperboard was chosen for quality, while digital software crafted minimalist illustrations capturing each flavor. Precision offset printing ensured consistent colors, and prototypes were rigorously tested for functionality. This comprehensive approach delivered a visually stunning and cohesive packaging experience for Kurimu ice cream.
Design Challenge: The creative challenge was distinguishing minimalism from oversimplification. Balancing simplicity while conveying essential information without excessive reduction was key. Careful consideration of design elements like typography and iconography maintained visual appeal and informativeness. Iterative testing and feedback refined the design, effectively showcasing Kurimu's premium handcrafted ice cream while embodying minimalism.
Research: Market research and design analysis were conducted to understand ice cream packaging preferences and create a design aligning with the brand's vision and target audience. Competitor analysis and cultural semiotics provided insights into consumer behavior and design trends. This informed approach resulted in a unique packaging design enhancing brand recognition, consumer engagement, and sales.
Inspiration: The inspiration for this project came from Japanese minimalist culture and aesthetics, reflecting Kurimu's premium quality and vision. Extensive research into Japanese design philosophy guided the project, resulting in a harmonious fusion of visual appeal and brand essence.
Project Duration: The project started in August 2020 in Manila, Philippines.
Operation Flow: Interacting with Kurimu's packaging is intuitive and engaging. Customers are drawn to the minimalist design and unique flavor illustrations. Opening the packaging brings anticipation and delight, enhanced by quality materials. The simplicity keeps focus on the ice cream, creating a seamless and enjoyable experience.
Patents: Copyright, Lance Francisco.