Fenvee Essence Obal na parfum by Xian Yan is a highly esteemed winner of the very prestigious 2025 Železná cena A' Design Award in Dizajn obalov Competition Category.
ŽeleznáObaly· 2025
Fenvee Essence Obal na parfum
by Xian Yan
Client: Shanghai University of Engineering Science
Železná cena A' Design Award Winner in Obaly Category
Verified Award Winner
Verify Award Status for #169915The Design
About Fenvee Essence Obal na parfum
Fenvee Essence je dizajn obalu na parfum inšpirovaný mriežkovými vzormi tradičných čínskych okien. Balenie má rozmery 55 mm na šírku, 55 mm na hĺbku a 170 mm na výšku. Použitý je štruktúrovaný papier a minimalistická konštrukcia obmedzuje potrebné množstvo farby a lepidla. Tlač a reliéfne zdobenie zvýrazňujú jemné detaily a vytvárajú hru svetla a tieňa, ktorá sa mení pri pohybe balenia. Hladký otvárací mechanizmus podporuje hmatový zážitok. Dizajn prepája kultúrne dedičstvo s udržateľnými materiálmi.
The Recognition
About the Železná cena A' Design Award
Fenvee Essence Obal na parfum je laureát Železnej ceny A' Design Award, prestížneho uznania udeľovaného dobrým dizajnom, ktoré spĺňajú profesionálne a priemyselné požiadavky očakávané od dobre navrhnutých výtvorov. Laureáti Železnej ceny preukazujú veľkú zručnosť, vysokú špecializáciu, odborné porozumenie a tvorivé schopnosti svojich tvorcov. Od Fenvee Essence Obal na parfum sa očakáva, že bude vysoko cenený, obdivovaný a milovaný výtvor, ktorý je praktický a inovatívny. Tento dizajn ocenený Železnou cenou A' Design Award zahŕňa najlepšie postupy v odvetví a má kompetentné technické vlastnosti spojené s know-how a talentom. Vďaka svojej dôkladnosti si Fenvee Essence Obal na parfum zaslúži rešpekt a jeho úlohou je prinášať zlepšenia kvality života, ktoré pomáhajú robiť svet lepším miestom.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This fragrance packaging blends traditional Chinese elements with modern design, inspired by architectural lattice patterns. It symbolizes natural harmony through light and shadow, reflecting the fragrance’s flow. Eco-friendly materials minimize ink and glue, enhancing sustainability and tactile elegance, while the minimalist structure embodies the brand's commitment to cultural heritage and eco-conscious luxury.
- Dimensions & Packaging
- Packaging dimensions: Width 55 mm x Depth 55 mm x Height 170 mm. The design is compact yet elegant, with a premium feel achieved through the careful selection of materials and textures. The packaging includes a unique opening mechanism that further enhances the tactile experience, while the eco-friendly materials ensure that the packaging is both durable and sustainable.
- Tags
- Fragrance Packaging, Eco-friendly Design, Sustainable Materials, Chinese Aesthetics, Traditional Elements, Luxury Packaging, Premium Experience, Cultural Heritage, Minimalist Design, Elegant Packaging.
- Production Technology
- The design integrates sustainable materials such as textured paper, carefully selected to enrich both the tactile and visual experience. A minimalist approach ensures that the use of ink and glue is minimized, while the combination of traditional aesthetics with modern techniques creates a premium and eco-friendly product. Advanced printing and embossing techniques were employed to highlight the intricate details and create the play of light and shadow.
- Design Challenge
- The main challenge was to blend traditional Chinese aesthetics with modern design principles while maintaining sustainability. The project required balancing intricate cultural symbols with a minimalist approach, ensuring that the packaging was both visually compelling and eco-friendly. Overcoming the constraints of using sustainable materials without sacrificing luxury or tactile quality posed a significant creative and technical challenge.
- Research
- The research aimed to explore how traditional Chinese design elements could be integrated into modern luxury packaging while emphasizing sustainability. The methodology involved examining historical Chinese aesthetics, current design trends, and consumer preferences for eco-friendly packaging. Data was collected through market research, materials testing, and expert interviews. The findings highlight the importance of creating packaging that not only reflects cultural heritage but also aligns with modern consumers' values of sustainability and luxury.
- Inspiration
- The design draws inspiration from the rich cultural heritage of Chinese architecture, particularly the intricate patterns of window lattices. This symbolic element captures the idea of natural harmony and the flow of fragrance. The use of sustainable materials reflects a modern desire to balance elegance with eco-consciousness, resulting in a packaging solution that aligns with the brand’s values of luxury, sustainability, and cultural depth.
- Project Duration
- The project started in April 2024 in Shanghai and finished in January 2025 in Shanghai.
- Operation Flow
- The packaging offers a seamless user experience with a smooth and intuitive opening mechanism, reflecting the brand’s high standards of design. The interplay of light and shadow is activated through the natural movements of the consumer, enhancing the sensory appeal and drawing attention to the fragrance’s essence. The design ensures that each interaction feels sophisticated and harmonious, enhancing the overall product experience.
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