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Wild Cook Advertising Poster by Ladan Zadfar and Mohammad Farshad

Wild Cook Advertising Poster by Ladan Zadfar and Mohammad Farshad is a highly esteemed winner of the very prestigious 2020 Železná cena A' Design Award in Reklama Competition Category.


ŽeleznáReklama· 2020

Wild Cook Advertising Poster

by Ladan Zadfar and Mohammad Farshad

Client: Creator studio

Železná cena A' Design Award Winner in Reklama Category

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Verified Award Winner

Verify Award Status for #99688

Colors

The Design

About Wild Cook Advertising Poster

Reklama je jednou z najdôležitejších častí prezentácie produktu. Aby mohli dizajnéri prezentovať dizajn, mali by porozumieť hlavným aspektom dizajnu a aby ho mohli prezentovať umeleckým spôsobom, musia sa zamerať na jeho najdôležitejšie vlastnosti. fajčenie vône z plynulého horenia prírodných materiálov na jedlo, preto dizajnéri trvali na tom, aby ukazovali horiace prírodné materiály a z nich vychádzajúci dym. Zámerom dizajnérov bolo stimulovať ich zvedavosť na reklamu.

The Recognition

About the Železná cena A' Design Award

Wild Cook Advertising Poster je laureát Železnej ceny A' Design Award, prestížneho uznania udeľovaného dobrým dizajnom, ktoré spĺňajú profesionálne a priemyselné požiadavky očakávané od dobre navrhnutých výtvorov. Laureáti Železnej ceny preukazujú veľkú zručnosť, vysokú špecializáciu, odborné porozumenie a tvorivé schopnosti svojich tvorcov. Od Wild Cook Advertising Poster sa očakáva, že bude vysoko cenený, obdivovaný a milovaný výtvor, ktorý je praktický a inovatívny. Tento dizajn ocenený Železnou cenou A' Design Award zahŕňa najlepšie postupy v odvetví a má kompetentné technické vlastnosti spojené s know-how a talentom. Vďaka svojej dôkladnosti si Wild Cook Advertising Poster zaslúži rešpekt a jeho úlohou je prinášať zlepšenia kvality života, ktoré pomáhajú robiť svet lepším miestom.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The presented design is advertising posters for a product which gives different smoking scents from smooth burn of natural materials to food that is why the designers insisted on showing natural materials burning and the smoke coming out of them. It is also important to mention that all posters were photographed.
The designers intention was to show the main message in a minimal way that draws people's attention and stimulate their curiosity about the advertising.
Tags
Food, Smoked food, Smoking device, Smoke flavor, Smoke scent, Beverage, Smoke, Wild cook, Poster, Advertising
Production Technology
All the posters were photographed in a studio and with natural materials. The designers gathered all their insights about the settings and they finalized the production.
Design Challenge
The main challenge was to find the best way to burn the materials without disfiguring the material and also to photograph the smoke and the burnt material in one shot.
Research
To design the best poster for a product, a lot of detailed researches are needed. The designers had to look for people's expectation of an advertisement, what can stimulate their curiosity, what range of age are the product's potential costumers and most importantly what is the simplest way to give a message and preserve the artistic features.
Inspiration
Advertising is one of the most important parts of presenting a product. To be able to present a design, designers should understand the main aspects of the design and in order to present it in an artistic way, they have to focus on its most important features. In this case, the main question was how to show people that by using this product they can have different kind of smoking scents for their food and make them curious about the design. The presented design is a combination of burnt vegetables and smoke to present the main feature of the product which is the smoking scent that it gives to the food.
Project Duration
The project started in September 2019.
Team Members
Ladan Zadfar
Mohammad Farshad
Image Credits
Ladan Zadfar and Mohammad Farshad

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