Yongqing Fang Grand Theater Renovation Notranje oblikovanje razstavnega prostora by MAG studio is a highly esteemed winner of the very prestigious 2020 Zlata nagrada A' Design Award in Oblikovanje notranjega prostora in razstav Competition Category.
ZlataInterier· 2020
Yongqing Fang Grand Theater Renovation Notranje oblikovanje razstavnega prostora
by MAG studio
Client: MAG studio
Zlata nagrada A' Design Award Winner in Interier Category
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- Verified Award Winner
- Verify Award Status for #104291
The Design
About Yongqing Fang Grand Theater Renovation Notranje oblikovanje razstavnega prostora
Prenova velikega gledališča Yongqing Fang je notranje oblikovanje razstavnega in investicijsko-promocijskega centra v Guangzhouju. Gledališče je znamenitost soseske Yongqing Fang na ulici Enning Road, prenovljene stare ulice, znane po uveljavljenih blagovnih znamkah in turizmu. Oblikovanje kontrastira stare in nove elemente. Škatlasti volumni organizirajo nepravilen prostor s površino 334 kvadratnih metrov. V pritličju so razstave projektov, zgornje nadstropje pa je namenjeno pogajanjem. Materiali vključujejo lesni furnir, belo barvo, črne aluminijaste plošče in sive ploščice. Vrata iz brušenega jekla in stekla povezujejo notranjost z ulico.
The Recognition
About the Zlata nagrada A' Design Award
Yongqing Fang Grand Theater Renovation Notranje oblikovanje razstavnega prostora je prejemnik Zlate nagrade A' Design Award, neizmerno prestižnega priznanja, ki se podeljuje prvovrstnim, čudovitim in izvrstnim oblikovanjem. Prejemniki Zlate nagrade so izjemno inovativne, vizionarske in bleščeče osupljive stvaritve, ki odražajo genij, modrost in mojstrstvo svojih oblikovalcev. Od Yongqing Fang Grand Theater Renovation Notranje oblikovanje razstavnega prostora se pričakuje, da bo zelo hvaljen, trende postavljajoč in monumentalen izum, ki prinaša brezprecedenčno vrednost. To oblikovanje, nagrajeno z Zlato nagrado A' Design Award, je spektakularno, spoštovano delo, ki v veliki meri koristi in premika meje umetnosti, znanosti, oblikovanja in tehnologije. Yongqing Fang Grand Theater Renovation Notranje oblikovanje razstavnega prostora ustvarja intenzivna čustva želje, prebuja strast, spodbuja ustvarjalnost in nas prevzame.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Yongqing Fang islocated in Enning Road, the core area of old Guangzhou. In recent years, Enning Road has been renovated, and gradually developed into a famous street full of time-honored brands that focuses on the tourism industry, even claimed as "the most beautiful old street in Guangzhou". As the Grand Theateris one of the landmarks of Yongqing Fang, the client expected to revitalizeit and make it serve as the investment promotion center of the whole renovation project.
- Dimensions & Packaging
- Area: 334 square meters.
Category: Exhibition - Tags
- Renovation, old street, revitalize, exhibition, contrast
- Production Technology
- Main materials: wood veneer, white paint, rust-like paint spray, black aluminium panel, grey tile and stretch ceiling, etc.
- Design Challenge
- There were several door openings at the entrance of the original building, which were decorated with traditional wooden screen doors with Chinese characteristics before renovation. Since the designers hope to impress visitors with greater visual impact, frosted steel is put into use as the door frame combined with transparent glass, thereby combining the indoor and outdoor landscape.
- Research
- Yongqing Fang islocated in Enning Road, once the core area of old Guangzhou. In recent years, however, Enning Road has been renovated, and gradually developed into a famous street full of time-honored brands that focuses on the tourism industry, even claimed as "the most beautiful old street in Guangzhou". And Enning Road is also the soul of Qilou buildings in Sai Kwan.As the Grand Theater is one of the landmarks of Yongqing Fang, the client expected to revitalize it and make it serve as the investment promotion center of the whole renovation project.
- Inspiration
- The designers used the contrast of the old and the new, the past and the present to renovate the interior space. At the same time, various elements like light and shadow, and reality and fantasy are applied into the design.
In terms of space planning, boxes are used to form different functional divisions that can present changeable space structures while unifying the irregular spaces. The 1F is mainly used for project exhibitions. While the second floor is primarily designed for negotiation. - Project Duration
- The project started in September 2019 and finished in November 2019 in Guangzhou.
- Operation Flow
- There were several door openings at the entrance of the original building, which were decorated with traditional wooden screen doors with Chinese characteristics before renovation. Since the designers hope to impress visitors with greater visual impact, frosted steel is put into use as the door frame combined with transparent glass, thereby combining the indoor and outdoor landscape. Especially at night, the pedestrians on the street would be easily attracted by the indoor space when the light is on.
- Team Members
- Chief designer: Jan Mok
Designer: Eric Zhou - Image Credits
- Image #1: Photographer Shi Guan
Image #2: Photographer Shi Guan
Image #3: Photographer Shi Guan
Image #4: Photographer Shi Guan
Image #5: Photographer Shi Guan
Main image is Image #1, Optional Image #1 is Image #2, Optional Image #2 is Image #3, Optional Image #3 is Image #4, Optional Image #4 is Image #5
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