Beauty United Space Notranje oblikovanje salona – avtor John Sun and Renee Zhu

Delo Beauty United Space Notranje oblikovanje salona avtorja John Sun and Renee Zhu je izjemno cenjeni dobitnik prestižne nagrade 2020 Zlata nagrada A' Design Award v tekmovalni kategoriji Oblikovanje notranjega prostora in razstav.

ZlataInterier· 2020

Beauty United Space Notranje oblikovanje salona

avtor/ica: John Sun and Renee Zhu

Naročnik: DDDD Creative Company

Dobitnik nagrade Zlata nagrada A' Design Award v kategoriji Interier

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Preverite status nagrade za #104564

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Barve

Dizajn

O dizajnu Beauty United Space Notranje oblikovanje salona

Beauty United Space je frizerski in lepotni salon v Wuhanu na Kitajskem. Notranjost obsega približno 220 kvadratnih metrov in združuje storitve striženja, oblikovanja pričesk in ličenja na enem mestu. Glavne barve blagovne znamke ločujejo posamezna območja in ustvarjajo močne barvne kontraste. Abstraktni elementi avtobusa so uporabljeni kot tema po celotnem prostoru. Materiali vključujejo montažne teraco plošče, cementne ploščice, zrcalno in krtačeno nerjaveče jeklo ter oblikovane plastične stole. Interaktivna območja in razstavljeni izdelki obiskovalcem pomagajo razumeti blagovno znamko.

Priznanje

O nagradi Zlata nagrada A' Design Award

Beauty United Space Notranje oblikovanje salona je prejemnik Zlate nagrade A' Design Award, neizmerno prestižnega priznanja, ki se podeljuje prvovrstnim, čudovitim in izvrstnim oblikovanjem. Prejemniki Zlate nagrade so izjemno inovativne, vizionarske in bleščeče osupljive stvaritve, ki odražajo genij, modrost in mojstrstvo svojih oblikovalcev. Od Beauty United Space Notranje oblikovanje salona se pričakuje, da bo zelo hvaljen, trende postavljajoč in monumentalen izum, ki prinaša brezprecedenčno vrednost. To oblikovanje, nagrajeno z Zlato nagrado A' Design Award, je spektakularno, spoštovano delo, ki v veliki meri koristi in premika meje umetnosti, znanosti, oblikovanja in tehnologije. Beauty United Space Notranje oblikovanje salona ustvarja intenzivna čustva želje, prebuja strast, spodbuja ustvarjalnost in nas prevzame.

V ozadju dizajna

Komplet za medije

Zasluge, člani ekipe in tehnične podrobnosti, ki jih je posredoval oblikovalec.

Edinstvene lastnosti: The designers adopted the main colors of the brand visual identity to divide spaces so as to form a dynamic color collision. Moreover, personalized modern elements are extracted from "bus", helping to create eye-catching visual effect. Topical and interesting interactive spaces, store appliance attract customers who pursue innovative things. Meanwhile, related products are also displayed here, giving guests a new immersive experience and then better understanding the brand meaning.
Dimenzije in embalaža: About 220 square meters.
Oznake: Hair and beauty salon, theme space, fast modeling, fashionable life, immersive experience space, one-stop solution
Proizvodna tehnologija: Prefabricated terrazzo panel, prefabricated colored terrazzo panel, cement tile, mirrored stainless steel, brushed stainless steel, fluorocarbon paint metal tube, HDPE modeling chair, convex mirror prop.
Oblikovalski izziv: The designers hoped to create a more comfortable way to show the DNA of BUS by utilizing and developing bus elements in the commercial space with beauty fatigue, rather than just arranging an carriage in a concrete way. And they selected materials within limited types to express the design concept.
Raziskave: Taken "Bus" as the concept, the design creates a customer-friendly brand story that they can easily understand. At the same time, simple references are used to bridge customers and the brand. Besides, apart from pronouncing and remembering easily, the brand name has other advantages: the starting point of topics and the guiding direction of marketing and others.
Inspiracija: The brand name is derived from its brand positioning: a birthplace of fashionable life. It aims to invite guests to discuss together the magic and secret of being beautiful, from hairstyle, makeup to life. "B.U.S Hair and Beauty Salon" takes "BUS" as the carrier to advertise its key values: economical, convenient and customer-friendly, which are essential elements of daily life. The design uses abstract elements of bus to bring about more topics.
Trajanje projekta: The project started in March 2019 and finished in December 2019, and was located in 2F, Hanjie Wanda Plaza, Wuhan, Hubei, China.
Potek delovanja: B.U.S hopes to give an one-stop solution about haircut, modeling and makeup for the young people. Based on that, the designers came up with the design concept that customers would get a "ticket key" when they enter BUS, and after the modeling they can take photos uploading to the Cloud, and get the photo when paying the cash. The whole process can improve the user experience of "taking the bus" and makes the consumption action more interesting.
Člani ekipe: Interior Design: DDDD Creative Studio
Interior Creative Director: John Sun
Project Manager: Renee Zhu
Design Development & On-site Technology: Herb
Brand Positioning: Creative Fiber Consulting
VI Design: Juke Creative Design Studio
Designer: CHRISTOPHE BRANCHU
Zasluge za slike: Photographer: Sensor Images