Huidao Embalaža za začimbe by Gaowei Xin is a highly esteemed winner of the very prestigious 2021 Železna nagrada A' Design Award in Oblikovanje embalaže Competition Category.
ŽeleznaEmbalaža· 2021
Huidao Embalaža za začimbe
by Gaowei Xin
Client: Shandong Veikao Advertising Co., Ltd
Železna nagrada A' Design Award Winner in Embalaža Category
Verified Award Winner
Verify Award Status for #107761The Design
About Huidao Embalaža za začimbe
Huidao je oblikovanje embalaže za paleto začimbnih omak in osnov za enolončnice, ki jih uporabljajo profesionalni kuharji. Vsaka serija vsebuje na desetine okusov, zaradi česar je izbira otežena. Na vsaki embalaži so natisnjene preproste ilustracije in jasna imena okusov, tako da je pravilni izdelek mogoče hitro prepoznati. Vrtljiv navojni pokrovček nadomešča prejšnje odpiranje za enkratno uporabo, kar omogoča, da se vsebina zapre, shrani in ponovno uporabi. Vrečka je izdelana iz polimernega materiala PLA in stoji pokončno, vsaka embalaža pa meri 140 krat 220 milimetrov.
The Recognition
About the Železna nagrada A' Design Award
Huidao Embalaža za začimbe je prejemnik Železne nagrade A' Design Award, prestižnega priznanja, ki se podeljuje dobrim oblikovanjem, ki izpolnjujejo profesionalne in industrijske zahteve, pričakovane od dobro zasnovanih stvaritev. Prejemniki Železne nagrade kažejo veliko spretnost, visoko specializacijo, strokovno razumevanje in ustvarjalne zmožnosti svojih ustvarjalcev. Od Huidao Embalaža za začimbe se pričakuje, da bo visoko cenjena, občudovana in ljubljena stvaritev, ki je praktična in inovativna. To oblikovanje, nagrajeno z Železno nagrado A' Design Award, vključuje najboljše prakse panoge in ima kompetentne tehnične lastnosti, povezane s strokovnim znanjem in talentom. Zaradi svoje temeljitosti si Huidao Embalaža za začimbe zasluži spoštovanje in je zasnovan tako, da zagotavlja izboljšave kakovosti življenja, ki pomagajo narediti svet boljši kraj.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- When chefs choose other brands of products, because of the many flavors, it increases the difficulty of choosing. And other brands of products are mostly disposable, if the product can not be used up can not be well preserved. Designers use the most concise illustrations and names to distinguish the taste of different products, which facilitates the use of the kitchen. At the same time, the added cover can protect the storage of products.
- Dimensions & Packaging
- Width 140mm x Height 220mm
- Tags
- Huidao,seasoning soup,product packaging,seasoning sauce,veikao
- Production Technology
- The chef in use will cause product waste, so the designer added a rotatable screw cover on the packaging to extend the shelf life of the product. At the same time, the packaging bag is made of PLA polymer material.
- Design Challenge
- The two series of Huidao sauce are mainly used by catering chefs. Customers need to solve two problems: 1 - there are dozens of products in each series, so it is difficult for chefs to distinguish and use them. 2 - the previous packaging is disposable and must be used up at one time after being disassembled.
- Research
- Designers have found that chefs need to use dozens of different sauces when seasoning food. How to make the packaging simple and easy to distinguish different tastes? At the same time, it is necessary to solve the problem that the product can be used many times without causing the sauce taste deterioration. Therefore, designers use the most concise illustration vision and eye-catching taste name to distinguish tastes, and add a rotating cover to ensure the product quality and continue to use.
- Inspiration
- There are so many products in the two series of stewed soup and sauce that it is difficult for chefs to distinguish tastes when using them. At the same time, the original product design is one-time and cannot be preserved for a long time after opening. Designers need to help customers sort out products systematically and solve the problem of easy storage, so as to manage and use them by category.
- Project Duration
- The project was done within 2 months. The design is finished in Jinan, production in Jinan City, Shandong Province.
- Operation Flow
- When choosing seasonings with different flavors, chefs can intuitively select the desired seasoning on the desktop through intuitive illustration and product name. There is a rotatable cover on the top of the package, which increases the shelf life of the product. At the same time, the bottom of the package is self-supporting, which makes it more intuitive for the chef to use.
- Team Members
- Designer:
Gaowei Xin,
Cuipeng,
Yuerong Liu - Image Credits
- VEIKA0, 2020.
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