Hang Seng Bank Notranjost bančne poslovalnice by Marco Choi and Yan Yik Lun is a highly esteemed winner of the very prestigious 2021 Bronasta nagrada A' Design Award in Oblikovanje notranjega prostora in razstav Competition Category.
BronastaInterier· 2021
Hang Seng Bank Notranjost bančne poslovalnice
Client: IMO design
Bronasta nagrada A' Design Award Winner in Interier Category
Verified Award Winner
Verify Award Status for #108096The Design
About Hang Seng Bank Notranjost bančne poslovalnice
Hang Seng Bank je notranjost bančne poslovalnice nove generacije, ki se nahaja v Hongkongu. Poslovalnica obsega 152 kvadratnih metrov in ima odprto ter gostoljubno zasnovo, s prijetno osvetlitvijo in toplimi lesenimi elementi. Digitalne storitvene funkcije so vključene v notranjost, vključno z elektronskim izdajanjem številk, digitalnim servisnim pultom in samopostrežnim okencem. Stranke lahko pred prihodom pridobijo elektronsko številko za storitve na okencu prek aplikacije za mobilno bančništvo. Cilj zasnove je skrajšati čakalni čas v poslovalnici ter narediti bančništvo bolj učinkovito in interaktivno.
The Recognition
About the Bronasta nagrada A' Design Award
Hang Seng Bank Notranjost bančne poslovalnice je prejemnik Bronaste nagrade A' Design Award, zelo prestižnega priznanja, ki se podeljuje izjemnim oblikovanjem, ki se odlikujejo po ustvarjalnosti, iznajdljivosti in bistrosti. Prejemniki Bronaste nagrade so v celoti spretni in presenetljivo ustvarjalni artefakti, ki potrjujejo bogate izkušnje, domišljijo in zvitost svojih oblikovalcev. Od Hang Seng Bank Notranjost bančne poslovalnice se pričakuje, da bo visoko cenjen, občudovan in ljubljen predmet, opazno profesionalen in inovativen. To oblikovanje, nagrajeno z Bronasto nagrado A' Design Award, vključuje najboljše prakse v umetnosti, znanosti, oblikovanju in tehnologiji ter je odlično po pozornosti do podrobnosti. Hang Seng Bank Notranjost bančne poslovalnice sijajno zadovoljuje potrebe, se dotika želja, očara čustva in vzbuja radovednost.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The new model branch design unveiled an innovative new service concept for its physical outlets at the reopening of its branch in Hong Kong. With an open design and digital service elements, including e-Ticketing for all customers and a digital services bar, the redesigned branch provides a more seamless, efficient and interactive service experience for customers.
- Dimensions & Packaging
- Total area: 152 meter square.
- Tags
- Bank, bank design, e-banking, Branch design, retail design, New Generation banking
- Production Technology
- To minimize their in-branch waiting time and enjoy greater convenience, all new and existing banking customers can obtain an e-ticket for counter services at the new branch via the personal banking mobile app before they arrive. The app will show their ticket number as well as the ticket currently being served.
- Design Challenge
- The new service concept will benefit all customers, but has particular appeal to younger and digitally savvy individuals. The model branch will be implemented at Hang Seng’s other branches in the coming two years, after which digital service elements will be gradually rolled out to other service outlets.
- Research
- Customers looking for assistance with using digital banking services can consult one of the Bank’s Digital Advocates.
- Inspiration
- The renovated new branch has an open and welcoming design, with comfortable lighting and warm wood elements to complement new digitally driven service elements, including e-ticketing, Digital Bar, self-service counter. Customers could enjoy self-servicing experience, and adventure in the bank. Breaking old and existing banking service model and create unexpected brand new banking experience.
- Project Duration
- The project started in Nov 2018 and finished in Aug 2019 in Hong Kong.
- Operation Flow
- This latest development is part of Hang Seng’s ongoing initiatives to meet changing customer expectations in an exciting new era of service possibilities for financial service providers. The new branch concept combines the convenience of digitalisation with the benefits of in-person expertise and personalised advice from Hang Seng’s team of service and wealth management professionals.
- Patents
- Copyrights belong to IMO design limited, 2019.
- Team Members
- Marco Choi
Yan Yik Lun
Natalie Chan
Fung Yeung - Image Credits
- Photographer: IMO design, Bobby Wu
Illustrator: Brainrental-lab
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