Fenyangwang Primarna funkcija: Embalaža za žgane pijače by Neptune Team

Fenyangwang Primarna funkcija: Embalaža za žgane pijače by Neptune Team is a highly esteemed winner of the very prestigious 2021 Srebrna nagrada A' Design Award in Oblikovanje embalaže Competition Category.

SrebrnaEmbalaža· 2021

Fenyangwang Primarna funkcija: Embalaža za žgane pijače

by Neptune Team

Client: Neptune Team

Srebrna nagrada A' Design Award Winner in Embalaža Category

22,447

Verified Award Winner

Verify Award Status for #117401

View at A' Design Award Press Release Award Badge

Colors

The Design

About Fenyangwang Primarna funkcija: Embalaža za žgane pijače

Fenyangwang je embalaža za žgano pijačo, ustvarjena ob tridesetletnici kitajske destilarne. Zasnova temelji na kitajskem koledarju, pogostem pripomočku za beleženje časa v vsakdanjem življenju in pri delu. Vsak dan se odtrga ena stran, ki označuje prihod novega dne. Na tej embalaži so koledarske strani izpred tridesetih let ohranjene na svojem mestu ter v retro slogu prikazujejo datum varjenja. Škatla je izdelana iz kartona in dodelana s tiskarsko tehnologijo. Velikost je 145 krat 90 krat 235 milimetrov. Cilj je izraziti trideset let izkušenj.

The Recognition

About the Srebrna nagrada A' Design Award

Fenyangwang Primarna funkcija: Embalaža za žgane pijače je prejemnik Srebrne nagrade A' Design Award, izjemno prestižnega priznanja, ki se podeljuje čudovitim, impresivnim vrhunskim oblikovanjem. Prejemniki Srebrne nagrade so izjemno briljantna in zelo ustvarjalna dela, ki ponazarjajo izjemno strokovnost, talent in bistrost svojih oblikovalcev. Od Fenyangwang Primarna funkcija: Embalaža za žgane pijače se pričakuje, da bo čudovito, zgledno delo, opazno profesionalno in globoko inovativno. To oblikovanje, nagrajeno s Srebrno nagrado A' Design Award, je zelo opazen, občudovan izum, ki koristi in premika meje umetnosti, znanosti, oblikovanja in tehnologije. Fenyangwang Primarna funkcija: Embalaža za žgane pijače je stvaritev, ki ji mnogi zavidajo, ki prebuja želje, prinaša pozitivna čustva in vzbuja začudenje in občudovanje.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The product was designed for the establishment of 30 years of the enterprise. The designer combined the product with the Chinese calendar. In China, a Calendar is an indispensable tool in daily life and work. They tear off a page every day to represent the arrival of a new day. Instead, the designer "save" calendars from 30 years ago on the packaging. The purpose is to let consumers know that the enterprise has 30 years of historical experience, they offer 30 years of classic quality.
Dimensions & Packaging: 145mm*90mm*235mm
Tags: Liquor, packaging, liquor packaging, creative packaging
Production Technology: Cardboard box，Printing technology
Design Challenge: Visual symbolization
Research: The design team inspected the brewing workshop and got familiar with the characteristics of corporate culture. 30 years of persistence is very difficult for a Chinese enterprise. 30 years of persistence, just for a bottle of good wine.
Inspiration: The design inspiration comes from the Chinese calendar, which is a tool to record time. Time is the most important factor in making good wine. Therefore, the packaging design shows the brewing date in the form of Chinese calendar. The packaging design adopts a retro approach, recording the brewing time 30 years ago with the Chinese calendar.
Project Duration: Start in October 2020 and finish in December 2020
Operation Flow: Product design uses the design style of imitation. The 30-year-old wine comes from 30-year-old enterprises. Time is the best winemaker. The preserved Chinese calendar is a good product display.
Team Members: Bxl Neptune Team