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Same But Different Umetniška instalacija by Asya Demidova

Same But Different Umetniška instalacija by Asya Demidova is a highly esteemed winner of the very prestigious 2021 Železna nagrada A' Design Award in Likovna umetnost in umetniške instalacije Competition Category.


ŽeleznaLikovna umetnost· 2021

Same But Different Umetniška instalacija

by Asya Demidova

Client: Asya Demidova

Železna nagrada A' Design Award Winner in Likovna umetnost Category

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Colors

The Design

About Same But Different Umetniška instalacija

Enako, a drugačno je umetniška instalacija, ki vonj preoblikuje v fizično obliko. Delo temelji na izomerih, spojinah z enako kemijsko formulo, vendar drugačno razporeditvijo atomov, zaradi česar lahko nosijo dva različna vonja. Vsaka skulptura vsebuje dva sorodna vonja in združuje njuni molekularni obliki v eno samo formo. Oblike so 3D natisnjene in prekrite z več plastmi holografske barve, nanesene z industrijskim pršilnikom (airbrush). Notranje komore z vpojnimi materiali ohranjajo vonje, ki se skozi tanke kanale širijo navzven. Obiskovalci lahko vsak kos primejo v roke in povonjajo.

The Recognition

About the Železna nagrada A' Design Award

Same But Different Umetniška instalacija je prejemnik Železne nagrade A' Design Award, prestižnega priznanja, ki se podeljuje dobrim oblikovanjem, ki izpolnjujejo profesionalne in industrijske zahteve, pričakovane od dobro zasnovanih stvaritev. Prejemniki Železne nagrade kažejo veliko spretnost, visoko specializacijo, strokovno razumevanje in ustvarjalne zmožnosti svojih ustvarjalcev. Od Same But Different Umetniška instalacija se pričakuje, da bo visoko cenjena, občudovana in ljubljena stvaritev, ki je praktična in inovativna. To oblikovanje, nagrajeno z Železno nagrado A' Design Award, vključuje najboljše prakse panoge in ima kompetentne tehnične lastnosti, povezane s strokovnim znanjem in talentom. Zaradi svoje temeljitosti si Same But Different Umetniška instalacija zasluži spoštovanje in je zasnovan tako, da zagotavlja izboljšave kakovosti življenja, ki pomagajo narediti svet boljši kraj.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The project is about converting smell into a physical form and constructing visual interpretation in two different approaches. For the first approach, to provide a tangible experience of the smell, forms were created. Each shape contains two relevant smells. Molecular representation of the smells has to be placed together to create a form. Smells were contrasted in their juxtaposition to each other using still-life layouts based on these smells' chemical arrangements for the second approach.
Dimensions & Packaging
The 3D forms around 12-15cm and printed with the maximum resolution of the printer. The inside of the forms has internal chambers (2cm) with absorbent materials, which allow preserving the smell. The chambers are connected to the exterior through thin conduits (2mm), which allow the smell to diffuse out.
Tags
smell, chemistry, 3dprint, sculpture, art, tangible, juxtaposition, 3d, holographic
Production Technology
The forms were 3D printed and coated with several holographic paint layers applied by an industrial airbrush. Shape and a colour give a hint about the duality of the smell preserved in one form.
Design Challenge
The project's greatest challenge was to stay on the scientific side and translate real phenomena into the experience for the ordinary person.
Research
There are thousands of chemical substances. The exploration is about unique pairs which have the same formula but have two different smells. Only a small variation in the arrangement of their atoms makes them different. This rare and unique phenomenon was found and confirmed with experts (perfumers and chemists) through the research.
Inspiration
The complexity of the human senses is impressive. If you are interested in the topic, it will bring you to the research in the chemistry behind them, in this project specifically to smells.
Project Duration
The project started in January 2017 in Moscow and finished after five months. It was exhibited in the "Reveal" show in June 2017.
Operation Flow
People can smell and grab the sculptures to experience them from different angles.
Team Members
Art Direction & Design – Asya Demidova

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