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Hola Espirito Etiketa za stekleničen koktajl by Antonia Skaraki

Hola Espirito Etiketa za stekleničen koktajl by Antonia Skaraki is a highly esteemed winner of the very prestigious 2022 Srebrna nagrada A' Design Award in Oblikovanje embalaže Competition Category.


SrebrnaEmbalaža· 2022

Hola Espirito Etiketa za stekleničen koktajl

by Antonia Skaraki

Client: Twins Trade

Srebrna nagrada A' Design Award Winner in Embalaža Category

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The Design

About Hola Espirito Etiketa za stekleničen koktajl

Oblika, ki odraža navdušenje, veselje in dobro razpoloženje, ki ga predstavlja Hola! Espirito. Žive barve in kaleidoskopski učinek so značilnosti, ki opisujejo vsak okus in ustvarjajo jasen prikaz sestavin, s čimer potrošniku olajšajo izbiro. Pri ustvarjanju oblike je bilo v mislih pozitivno razpoloženje, ki odraža pozitivno stanje potrošnikov.

The Recognition

About the Srebrna nagrada A' Design Award

Hola Espirito Etiketa za stekleničen koktajl je prejemnik Srebrne nagrade A' Design Award, izjemno prestižnega priznanja, ki se podeljuje čudovitim, impresivnim vrhunskim oblikovanjem. Prejemniki Srebrne nagrade so izjemno briljantna in zelo ustvarjalna dela, ki ponazarjajo izjemno strokovnost, talent in bistrost svojih oblikovalcev. Od Hola Espirito Etiketa za stekleničen koktajl se pričakuje, da bo čudovito, zgledno delo, opazno profesionalno in globoko inovativno. To oblikovanje, nagrajeno s Srebrno nagrado A' Design Award, je zelo opazen, občudovan izum, ki koristi in premika meje umetnosti, znanosti, oblikovanja in tehnologije. Hola Espirito Etiketa za stekleničen koktajl je stvaritev, ki ji mnogi zavidajo, ki prebuja želje, prinaša pozitivna čustva in vzbuja začudenje in občudovanje.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Hola! Espirito was designed to reflect its content. Blue Lagoon cocktail is yellow and blue, Mojito is yellow and green. As the ingredients of each cocktail have a universally accepted color palette, the design for each Hola! Espirito cocktail has a specific color code in a way that it gives a quick but clear impression of what its ingredients are.
Dimensions & Packaging
height 230mm x diameter 50mm
Tags
Hola! Espirito, Packaging, Bottle, Cocktail, Design, Ready to drink
Production Technology
Glass bottle with a crown cap that features a shrink sleeve label.
Design Challenge
The vibrancy and youthfulness that characterizes cocktail making and consumption should be evident in the label. For this to be achieved both the design and production aspects should ensure a colorful and playful result.
Inspiration
Searching the depiction of wild excitement and the freedom it ensues led us deep into the jungle, where symbolisms have a simple yet powerful presence. Soon enough our design started following the colorful wisdom of nature, where the exotic ferociousness of an animal is beamed across other species with a specific set of color tones to signal its preset characteristics.
Project Duration
The Project Started in November 2020 and finished in March 2021 in Athens.
Operation Flow
A ready to drink bottled cocktail allows for the consumer to easily obtain it from any convenience store and enjoy it in the beach, the park or to bring it along on a trip.
Team Members
Greative Director: Antonia Skaraki
Art Director: Andreas Deskas
Image Credits
Antonia Skaraki

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