Lineage de La Foliole Embalaža za čaj – avtor Tiger Pan

Delo Lineage de La Foliole Embalaža za čaj avtorja Tiger Pan je izjemno cenjeni dobitnik prestižne nagrade 2022 Zlata nagrada A' Design Award v tekmovalni kategoriji Oblikovanje embalaže.

ZlataEmbalaža· 2022

Lineage de La Foliole Embalaža za čaj

avtor/ica: Tiger Pan

Naročnik: Shenzhen Tasly Industrial Co., Ltd.

Dobitnik nagrade Zlata nagrada A' Design Award v kategoriji Embalaža

33,523

Potrjeni dobitnik nagrade

Preverite status nagrade za #130796

Ogled na A' Design Award Sporočilo za javnost Značka nagrade

Barve

Dizajn

O dizajnu Lineage de La Foliole Embalaža za čaj

Lineage de La Foliole je embalažni dizajn za esenco čaja Pu'er. Priprava čaja Pu'er običajno zahteva do devet ročnih korakov, medtem ko čajna esenca omogoča uživanje okusa s hitrejšo metodo ekstrakcije. Embalaža nosi ikono v obliki čajnega lista z zrnato teksturo, ki se nanaša na ekstrakcijo esence iz velikih listov Pu'er. Kitajske pismenke v pisavi Song Ti so razporejene v različnih oblikah, kar daje klasičen ton. Linije in izbrani elementi so odtisnjeni z zlato folijo, ilustracije pa so uokvirjene v zlatu.

Priznanje

O nagradi Zlata nagrada A' Design Award

Lineage de La Foliole Embalaža za čaj je prejemnik Zlate nagrade A' Design Award, neizmerno prestižnega priznanja, ki se podeljuje prvovrstnim, čudovitim in izvrstnim oblikovanjem. Prejemniki Zlate nagrade so izjemno inovativne, vizionarske in bleščeče osupljive stvaritve, ki odražajo genij, modrost in mojstrstvo svojih oblikovalcev. Od Lineage de La Foliole Embalaža za čaj se pričakuje, da bo zelo hvaljen, trende postavljajoč in monumentalen izum, ki prinaša brezprecedenčno vrednost. To oblikovanje, nagrajeno z Zlato nagrado A' Design Award, je spektakularno, spoštovano delo, ki v veliki meri koristi in premika meje umetnosti, znanosti, oblikovanja in tehnologije. Lineage de La Foliole Embalaža za čaj ustvarja intenzivna čustva želje, prebuja strast, spodbuja ustvarjalnost in nas prevzame.

V ozadju dizajna

Komplet za medije

Zasluge, člani ekipe in tehnične podrobnosti, ki jih je posredoval oblikovalec.

Edinstvene lastnosti: Normally Pu'er tea must be completed through up to nine manual steps, then the Pu'er Tea Essence allows most people to experience the exquisite taste of Pu'er in the fastest, and most effective extraction method.
Dimenzije in embalaža: 10 push-box: Width 81.7mm x Depth 22.2mm x Height 87mm
40 sets: Width 93.7mm x Depth 85mm x Height 89mm
Oznake: Tea Essence, Packaging Design, Beverage, Tea & Coffee, Health, Tiger Pan
Proizvodna tehnologija: We use gold stamping to print the lines and selected elements. Different textures of stamping will enrich the overall presentation of the packages and refine with more detailed feeling. All illustrations are surrounded with golden frames, which is to enhance a sense of order and quality. The layout on the belt is stamped in copper gold, matching with the red gold logo and the pictures of products.
Oblikovalski izziv: Referencing from the process of extracting the treasure from big Pu'er tea leaves, we designed a tea leaf-shaped icon with granular texture, along with aesthetics, also explaining the product attributes.
Raziskave: We used Chinese characters, the most concise and powerful Chinese cultural symbol, as the design element. The elegant and timeless Song Ti font is arranged in different forms to express a poetic beauty, conveying the product's simple, light, and luxurious tone; overall presenting a classical temperament of antique tomes.
Inspiracija: Our inspiration comes from the Chinese idiom "A Leaf as the Herald of Autumn (A Straw in the Wind)". Ancient Chinese used a leaf to perceive the world, like "seeing a World in a Grain of Sand, and a Heaven in a Wild Flower" (Blake, W. (1968), 'Auguries of Innocence'). Referencing from the process of extracting the treasure from big Pu'er tea leaves, we designed a tea leaf-shaped icon with granular texture, along with aesthetics, also explaining the product attributes.
Trajanje projekta: The project was done within 3 months. The design is finished in Shenzhen, produced in Shenzhen City, Guangdong Province.
Potek delovanja: Praising the fine illustrations, the compact layout, the distinctive belts and the overall packaging effect. The products show up on shelves or counters in good order and eye-catching colors. Consumers are offered with more choices of holiday gifts, instead of a limited range of flowers or wines. Snacks gifts boxes can be both conveying gratitude and reflecting personal aesthetic orientation.
Člani ekipe: Creative Director: Tiger Pan
Graphic Design: Yuxuan He
Graphic Design: Han Wang
Image Editing: Juanjuan Wu
Image Editing: Sijia Liu
Technical Direction: Zhangkun Xie
Technical Direction: Miaorong Lu