Pindao Tiancheng Embalaža za žgane pijače by Jun Li

Pindao Tiancheng Embalaža za žgane pijače by Jun Li is a highly esteemed winner of the very prestigious 2022 Bronasta nagrada A' Design Award in Oblikovanje embalaže Competition Category.

BronastaEmbalaža· 2022

Pindao Tiancheng Embalaža za žgane pijače

by Jun Li

Client: Shenzhen Qianzhi Empowerment Creative Consulting Co., Ltd.

Bronasta nagrada A' Design Award Winner in Embalaža Category

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Verified Award Winner

Verify Award Status for #133730

View at A' Design Award Press Release Award Badge

Colors

The Design

About Pindao Tiancheng Embalaža za žgane pijače

Pindao Tiancheng je oblikovanje embalaže za znamko žgane pijače, ki temelji na taoistični kulturi. Steklenica je oblikovana v obliki števke ena, kar se navezuje na taoistično idejo, da iz enega izvira vse. Preprosta oblika odraža kulturo znamke in omogoča lahko prepoznavnost izdelka. Steklenica je pobarvana z razpršilom, vzorec pa je zapečen na površino. Škatla je izdelana iz posebnega papirja s tehniko vtiskovanja folije in reliefnega tiska ter meri 150 x 120 x 300 milimetrov. Škatla se odpira s strani, kar omogoča enostavno razstavljanje izdelka. Po uporabi lahko steklenica služi kot vaza ali okrasni predmet.

The Recognition

About the Bronasta nagrada A' Design Award

Pindao Tiancheng Embalaža za žgane pijače je prejemnik Bronaste nagrade A' Design Award, zelo prestižnega priznanja, ki se podeljuje izjemnim oblikovanjem, ki se odlikujejo po ustvarjalnosti, iznajdljivosti in bistrosti. Prejemniki Bronaste nagrade so v celoti spretni in presenetljivo ustvarjalni artefakti, ki potrjujejo bogate izkušnje, domišljijo in zvitost svojih oblikovalcev. Od Pindao Tiancheng Embalaža za žgane pijače se pričakuje, da bo visoko cenjen, občudovan in ljubljen predmet, opazno profesionalen in inovativen. To oblikovanje, nagrajeno z Bronasto nagrado A' Design Award, vključuje najboljše prakse v umetnosti, znanosti, oblikovanju in tehnologiji ter je odlično po pozornosti do podrobnosti. Pindao Tiancheng Embalaža za žgane pijače sijajno zadovoljuje potrebe, se dotika želja, očara čustva in vzbuja radovednost.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The creative design revolves around the oriental "Tao" culture, Dao produces one, one life two, two produces three, and three produces everything. In Taoist culture, Tao is the root of everything; it contains everything in the universe. According to Daoshengyi's theory, creativity expresses the Taoist thought of mixing everything into one through the bottle-shaped design as a number "1". The design language that uses the avenue to the simplicity， reflects the brand connotation 。
Dimensions & Packaging: The size of the box is 150mm X 120mm X H300mm, and the box is opened from the side.
Tags: Taoist Culture，Simplicity, Differentiation
Production Technology: The glass bottle is sprayed with color and the pattern is baked, and the box is bronzed with special paper to hit the convex.
Design Challenge: It took us a long time to conquer through the excavation and reflection of the "Tao" culture.
Research: Achieved to reflect the connotation of brand culture, enhance the sense of value of the product, and increase sales.highlighting the brand culture, making it easy for consumers to remember, saving consumers the time and cost of choosing products,
Inspiration: The bottle shape designed with the number "1" not only reflects Taoist culture but also highlights the core selling point of the product.reflects the brand connotation of Pindao Tiancheng Liquor. highly differentiated and aesthetic, which attracts consumers.The bottle shape the concept of Daoshengyi and resonates.The bottle is very beautiful and can be used as a holiday decoration or as a vase after use.
Project Duration: The project started in January 2021 and will be completed in April 2021.
Operation Flow: The box is opened from the side for easy display.The box is simple, easy to open, and easy to produce.low cost, high value, and a good product experience.
Team Members: Jun Li