Cicada Hui Blagovna identiteta by Wang Jinhua

Cicada Hui Blagovna identiteta by Wang Jinhua is a highly esteemed winner of the very prestigious 2022 Železna nagrada A' Design Award in Grafično oblikovanje, ilustracija in vizualna komunikacija Competition Category.

ŽeleznaGrafika· 2022

Cicada Hui Blagovna identiteta

by Wang Jinhua

Železna nagrada A' Design Award Winner in Grafika Category

9,745

Verified Award Winner

Verify Award Status for #134386

View at A' Design Award Press Release Award Badge

Colors

The Design

About Cicada Hui Blagovna identiteta

Cicada Hui je blagovna identiteta, zasnovana za ponudnika izobraževanja, ki je namenjen otrokom od tretjega do štirinajstega leta starosti. Logotip temelji na osnovni obliki škržata, žuželke, ki tradicionalno predstavlja vztrajnost, sanje, odločnost in dober ugled. Razprta krila škržata izražajo namero po doseganju visokih ciljev. Rumena, zelena in modra barva nakazujejo mladost in vitalnost. Ujemajoča se signalizacija uporablja les kot glavno strukturo, s tankim aluminijastim okvirjem in notranjimi LED cevmi. Osnovno ploščo je mogoče odstraniti za enostavno vzdrževanje.

The Recognition

About the Železna nagrada A' Design Award

Cicada Hui Blagovna identiteta je prejemnik Železne nagrade A' Design Award, prestižnega priznanja, ki se podeljuje dobrim oblikovanjem, ki izpolnjujejo profesionalne in industrijske zahteve, pričakovane od dobro zasnovanih stvaritev. Prejemniki Železne nagrade kažejo veliko spretnost, visoko specializacijo, strokovno razumevanje in ustvarjalne zmožnosti svojih ustvarjalcev. Od Cicada Hui Blagovna identiteta se pričakuje, da bo visoko cenjena, občudovana in ljubljena stvaritev, ki je praktična in inovativna. To oblikovanje, nagrajeno z Železno nagrado A' Design Award, vključuje najboljše prakse panoge in ima kompetentne tehnične lastnosti, povezane s strokovnim znanjem in talentom. Zaradi svoje temeljitosti si Cicada Hui Blagovna identiteta zasluži spoštovanje in je zasnovan tako, da zagotavlja izboljšave kakovosti življenja, ki pomagajo narediti svet boljši kraj.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: "Knowing" means cicada, which has the meaning of eternal life and represents persistence, dream, determination and credit.
The enterprise image design is based on the basic shape of cicada. With open wings, it means to aim high and fly high. With this logo, the design and modeling of "Zhile" is symbolized, and yellow, green and blue symbolize that the enterprise is full of youth and vitality.
Tags: Education, logo, brand design, cicada, education brand
Production Technology: The sign adopts wooden materials as the main structure of the sign. 2mm thick and 35mm wide special all aluminum frame is used around, the sign panel and back plate are stable and regular, and the sign base plate is easy to disassemble and maintain. LED light-emitting tube is used inside.
Design Challenge: The difficulty of the project lies in how to integrate the auspicious meaning of knowledge in the tradition into the educational brand and use the design to reflect it.
Inspiration: Relying on the community, Zhiliaohui focuses on the quality cultivation education of children aged 3-14.
Relying on Yueshang's years of experience in the education industry, with innovative teaching ideas and modern operation and management mode, children can enjoy one-stop international quality education at home. Develop the brain, inspire intelligence, stimulate children's imagination and creativity, and open up unlimited possibilities for growth.
Project Duration: The project starts in Shenzhen in June 2021 and ends in Shenzhen in December 2021.
Team Members: Main creator: Wang Jinhua
Executive design: Zhai Qijing
Copywriter: Yang Han
Design Assistant: You Fangzhou
Design Assistant: Zuo Wenjuan