B&B Italia Razstavni salon pohištva by Outin Design

B&B Italia Razstavni salon pohištva by Outin Design is a highly esteemed winner of the very prestigious 2022 Bronasta nagrada A' Design Award in Oblikovanje notranjega prostora in razstav Competition Category.

BronastaInterier· 2022

B&B Italia Razstavni salon pohištva

by Outin Design

Client: Outin. Design

Bronasta nagrada A' Design Award Winner in Interier Category

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Verified Award Winner

Verify Award Status for #137127

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The Design

About B&B Italia Razstavni salon pohištva

B&B Italia je razstavni salon pohištva s površino 540 kvadratnih metrov, ki se nahaja v pritličju poslovne stavbe ob cesti. Zasnova odstopa od konvencionalnih formatov razstavnih salonov ter združuje stavbo, krajino in notranjost v en sam neprekinjen prostor. Geometrijske strukture, steklena zavesna fasada in vrt mehčajo mejo med predmeti in stavbo. Notranjost izkazuje močan občutek volumna in čiste linije. Prosojne polodprte predelne stene ustvarjajo globino, usmerjajo gibanje ter v vidno polje prinašajo zunanji razgled in dnevno svetlobo.

The Recognition

About the Bronasta nagrada A' Design Award

B&B Italia Razstavni salon pohištva je prejemnik Bronaste nagrade A' Design Award, zelo prestižnega priznanja, ki se podeljuje izjemnim oblikovanjem, ki se odlikujejo po ustvarjalnosti, iznajdljivosti in bistrosti. Prejemniki Bronaste nagrade so v celoti spretni in presenetljivo ustvarjalni artefakti, ki potrjujejo bogate izkušnje, domišljijo in zvitost svojih oblikovalcev. Od B&B Italia Razstavni salon pohištva se pričakuje, da bo visoko cenjen, občudovan in ljubljen predmet, opazno profesionalen in inovativen. To oblikovanje, nagrajeno z Bronasto nagrado A' Design Award, vključuje najboljše prakse v umetnosti, znanosti, oblikovanju in tehnologiji ter je odlično po pozornosti do podrobnosti. B&B Italia Razstavni salon pohištva sijajno zadovoljuje potrebe, se dotika želja, očara čustva in vzbuja radovednost.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The key of the design was how to echo the core values of the brand and convey it in a more intimate and understandable manner in Chinese market. The design abandons conventional showroom modes from the perspectives of building, landscape and interior, and achieves the unity and continuity of the space. The subtle integration of geometric structures, glass curtain wall and garden breaks the boundary between objects and the building, forming a natural, orderly setting.
Dimensions & Packaging: Project area: 540 square meters
Type: Showroom
Tags: OUTIN. DESIGN, B&B Italia, Showroom, Contemporary Uniqueness, Timeless Elegance
Production Technology: The interior space shows a strong sense of volume and clean lines. The translucent semi-open partitions enable the transition of space, and create continuity of visual experience and a sense of depth. The stacking and interweaving relationship of surfaces and blocks guides the circulation in an implicit manner, and brings in outdoor landscape and daylight to the greatest extent within visitors' field of vision. In this way, the interior space becomes a dynamic entity.
Design Challenge: The project sits on the ground floor of a commercial building facing the street. The monotonous large steps at the entrance were transformed into a combination of interlacing structures, which are matched with glass curtain walls and distinctive garden landscape, thereby eliminating the boundary between the building and objects and maximizing the display surface for the showroom.
Research: The relationship between products and space takes full consideration into both functional and emotional aspects. In this interactive, immersive space, commercial logic is upgraded to the communication of brand culture and aesthetics.The stacked and interweaving surfaces and blocks brings in outdoor landscape and daylight to the greatest extent within visitors' field of vision, and form a garden-like showroom that responds to green design ideas.
Inspiration: B&B Italia interprets modern civilization with products highly sensitive to life. The design is ultimately an "annotation" to life. The spatial structures of the showroom are simple and coherent, forming a naturally-regulated garden together with sunshine, breeze, textures and ambience. The displayed furniture in the "garden" grows like flowers and grass.
Project Duration: Start time: January 2020
Completion time: September 2020
Location:Ningbo, Zhejiang Province
Operation Flow: The design broke conventional showroom mode, and adopted a spatial pattern with a sense of layering and mixed elements and colors in an elegant manner, hence creating a space that features contemporary uniqueness and timeless elegance. The interior space shows a strong sense of volume and clean lines. The translucent semi-open partitions enable the transition of space, and also create continuity of visual experience and a sense of depth.
Team Members: Chief Designer : Wang Chen
Company: OUTIN. DESIGN
Image Credits: WenStudio