By Beth Embalaža Dodatka Kolagena – avtor Angela Spindler

Delo By Beth Embalaža Dodatka Kolagena avtorja Angela Spindler je izjemno cenjeni dobitnik prestižne nagrade 2022 Zlata nagrada A' Design Award v tekmovalni kategoriji Oblikovanje embalaže.

ZlataEmbalaža· 2022

By Beth Embalaža Dodatka Kolagena

avtor/ica: Angela Spindler

Naročnik: Depot Creative

Dobitnik nagrade Zlata nagrada A' Design Award v kategoriji Embalaža

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Preverite status nagrade za #137495

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Barve

Dizajn

O dizajnu By Beth Embalaža Dodatka Kolagena

Agenciji je bilo naročeno, da ustvari sistem vizualne identitete in oblikovanje embalaže, vključno s plovilom po meri za ta luksuzni atelje. Kjer je bilo mogoče, so bili vsi materiali izbrani na podlagi njihovih okoljskih lastnosti, od uporabe odpadkov po uporabi, FSC papirjev in črnil na osnovi soje. Embalaža uporablja barvno paleto temno zelenih in svetlih pastelnih odtenkov, visokokakovostne materiale, strukture in subtilne zaključke potiska, da ustvari oprijemljiv občutek luksuza in prestiža.

Priznanje

O nagradi Zlata nagrada A' Design Award

By Beth Embalaža Dodatka Kolagena je prejemnik Zlate nagrade A' Design Award, neizmerno prestižnega priznanja, ki se podeljuje prvovrstnim, čudovitim in izvrstnim oblikovanjem. Prejemniki Zlate nagrade so izjemno inovativne, vizionarske in bleščeče osupljive stvaritve, ki odražajo genij, modrost in mojstrstvo svojih oblikovalcev. Od By Beth Embalaža Dodatka Kolagena se pričakuje, da bo zelo hvaljen, trende postavljajoč in monumentalen izum, ki prinaša brezprecedenčno vrednost. To oblikovanje, nagrajeno z Zlato nagrado A' Design Award, je spektakularno, spoštovano delo, ki v veliki meri koristi in premika meje umetnosti, znanosti, oblikovanja in tehnologije. By Beth Embalaža Dodatka Kolagena ustvarja intenzivna čustva želje, prebuja strast, spodbuja ustvarjalnost in nas prevzame.

V ozadju dizajna

Komplet za medije

Zasluge, člani ekipe in tehnične podrobnosti, ki jih je posredoval oblikovalec.

Edinstvene lastnosti: Material selection was used to influence the consumer's perception from the initial impression to a later considered appraisal. The vessel combines glass and wood. Luxury is secured through an elegant, blended conical form with flowing surfaces influencing desirability and relevance. Sustainability is achieved through material usage and reuse of the vessel—employing a refill system. Its' packaging with a colour palette of dark green and light pastel hues, using high quality materials, structures and subtle print finishes created a tangible sense of both luxury and prestige.
Dimenzije in embalaža: The packaging consisted of a primary rigid box / core flute shipper / wrapping paper / stickers / large satchels / postcards / pouches / sachets and pulp boxes and sleeves.
Oznake: Beauty, Luxury, Premium
Proizvodna tehnologija: Where possible all materials were selected based on their environmental credentials, ranging from the use of post-consumer waste, FSC papers and soy-based inks.

A range of bamboo pulp boxes was used for travel sachets, to provide both protection, be light weight aw well as home-compostable.
Oblikovalski izziv: From the initial briefing to the mass production of the vessel, we had a 6 month window only. This gave very little time for full prototyping and testing as we would normal have.
Raziskave: The luxury category, particularly within the beauty segment has been subject to criticism for its excessive use of packaging, plastic and general packaging waste. By Beth has sustainability at its core, therefore all materials were selected based on their environmental credentials. Materials were printed using soy-based inks, where possible recycled content, pulp and FSC paper. We were able to create a prestigious perception but not to the detriment of sustainability. The dark, green selected for its representation of the natural Australian flora and fauna.
Inspiracija: Beauty, consciously considered. Depot was commissioned to create a visual identity system and packaging design, including a bespoke vessel for this luxury atelier. Simplicity, sustainability and social responsibility sit as key strategic pillars and therefore drove all packaging decisions. Depot worked with industrial designers to create a bespoke form that fulfilled the brief of luxurious and sustainable. The bespoke vessel and subsequent packaging give the product value and cachet.
Trajanje projekta: June 2020-July 2021, Sydney Australia
Potek delovanja: The vessel is packaged in a rigid, lidded box. It is shipped in a coreflute shipper.
Člani ekipe: Creative Director: Angela Spindler
Industrial Designer: Charlie Payne
Industrial Designer: Andrew Simpson