Srebrna Embalaža · 2022
Hometown Flavor Embalaža riževih rezancev
by Changshu Institute of Technology
- Srebrna nagrada A' Design Award 2022 in Embalaža
- CLIENT: Changshu Institute of Technology
- Estimated Number of Design Views: 26,870
- Verification code F4CD3CFA48 · Verify this award
Colors
About Hometown Flavor Embalaža riževih rezancev
Yunnan je dom številnih etničnih manjšin, ki imajo svoje edinstvene kulinarične navade. Kot značilna tradicionalna osnovna hrana v Yunnanu se riževi rezanci lahko združijo s katerokoli sestavino in načinom priprave ter tako ustvarijo različne okuse. Skozi medij riževih rezancev so oblikovalci razvili in oblikovali to serijo yunnanskih izdelkov, pri čemer so združili noše etničnih manjšin v Yunnanu in njihove okuse. S sodobno tehnologijo konzerviranja hrane se yunanski okus predstavlja svetu.
About the Srebrna nagrada A' Design Award
Hometown Flavor Embalaža riževih rezancev je prejemnik Srebrne nagrade A' Design Award, izjemno prestižnega priznanja, ki se podeljuje čudovitim, impresivnim vrhunskim oblikovanjem. Prejemniki Srebrne nagrade so izjemno briljantna in zelo ustvarjalna dela, ki ponazarjajo izjemno strokovnost, talent in bistrost svojih oblikovalcev. Od Hometown Flavor Embalaža riževih rezancev se pričakuje, da bo čudovito, zgledno delo, opazno profesionalno in globoko inovativno. To oblikovanje, nagrajeno s Srebrno nagrado A' Design Award, je zelo opazen, občudovan izum, ki koristi in premika meje umetnosti, znanosti, oblikovanja in tehnologije. Hometown Flavor Embalaža riževih rezancev je stvaritev, ki ji mnogi zavidajo, ki prebuja želje, prinaša pozitivna čustva in vzbuja začudenje in občudovanje.
Press Kit
- Unique Properties
- As a representative food of Yunnan, rice noodles have many ways to cook. In order to let more people understand the Yunnan rice noodle culture and ethnic culture, Designer use the Yunnan ethnic minority costumes as the main element to design rice noodle packaging with different ethnic tastes.
- Dimensions & Packaging
- Width 145mm x Length 200mm x Height 40mm
- Tags
- Ethnic minorities, Rice noodles, Costumes, Yunnan, Hand-painted
- Production Technology
- The material of this packaging box is white card, using lithography process, the surface coating can protect the pattern from scratching and moisture.
- Design Challenge
- How to use vision to express taste is the most challenging part of design.
- Research
- This is an applied research project. Through the study of local ethnic minority cultures through research methods such as literature consultation, field research, interviews, and observations, its cultural genes are extracted, and finally the local traditional food culture is promoted and disseminated through packaging design.
- Inspiration
- Yunnan is a multi-ethnic province, and each ethnic minority has its own unique eating style. Rice noodles can be blended with any ingredient and cooking method to produce a different taste. If someone wants to intuitively understand a nation, in addition to its visual culture, it is its food culture. So we developed and designed this series of Yunnan rice noodle products through the carrier of rice noodles, combining the costumes of ethnic minorities in Yunnan and the tastes of ethnic minorities.
- Project Duration
- The project started in March 2021 in Kunming and finished in May 2021 in Kunming
- Operation Flow
- Rice noodle packaging have large boxes and separate small packages for different flavors. According to the customer's needs, customer can choose 6 small packages to combine into a large gift box.
- Image Credits
- Image#1: Illustrator, Liu Sirong, Portrait, 2020.
