Temptress Moon Glasbeni video by Fong Lok Kee Rocky is a highly esteemed winner of the very prestigious 2022 Železna nagrada A' Design Award in Oblikovanje filmov, videov in animacij Competition Category.
ŽeleznaFilm· 2022
Temptress Moon Glasbeni video
Client: Pandora band
Železna nagrada A' Design Award Winner in Film Category
Verified Award Winner
Verify Award Status for #139505The Design
About Temptress Moon Glasbeni video
Temptress Moon je animirani glasbeni video, posnet za pesem o tem, kako se ljudje odzivajo v težkih časih. Video prikazuje svet v kaosu, kjer se ljudje različnih oblik povezujejo, plešejo in skupaj črpajo moč. Surove in drzne teksture izražajo trdo obdobje, medtem ko močne in žive barve nosijo pozitivno energijo. Animacija je bila ustvarjena s programoma Adobe After Effects in Photoshop. Za ustvarjanje občutka prostora so bile uporabljene tridimenzionalne plasti in vtičnik. Video teče s 25 sličicami na sekundo v formatu 1920 krat 1080. Cilj je razvedriti gledalce in podpreti ravnovesje v življenju.
The Recognition
About the Železna nagrada A' Design Award
Temptress Moon Glasbeni video je prejemnik Železne nagrade A' Design Award, prestižnega priznanja, ki se podeljuje dobrim oblikovanjem, ki izpolnjujejo profesionalne in industrijske zahteve, pričakovane od dobro zasnovanih stvaritev. Prejemniki Železne nagrade kažejo veliko spretnost, visoko specializacijo, strokovno razumevanje in ustvarjalne zmožnosti svojih ustvarjalcev. Od Temptress Moon Glasbeni video se pričakuje, da bo visoko cenjena, občudovana in ljubljena stvaritev, ki je praktična in inovativna. To oblikovanje, nagrajeno z Železno nagrado A' Design Award, vključuje najboljše prakse panoge in ima kompetentne tehnične lastnosti, povezane s strokovnim znanjem in talentom. Zaradi svoje temeljitosti si Temptress Moon Glasbeni video zasluži spoštovanje in je zasnovan tako, da zagotavlja izboljšave kakovosti življenja, ki pomagajo narediti svet boljši kraj.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The music video is for delivering the message of the song, which is about how people react when facing difficult time.
When the world is in turbulent chaos, people of different shapes connect each other to gain power and joyfulness. And hence, people are rejuvenated and gain back strength to fight against difficulties and enjoy themselves in the harsh time. To get a balance in life. - Dimensions & Packaging
- 25 fps, 1920 x 1080 dpi
- Tags
- illustration, animation, joyfulness, chaos, catastrophe
- Production Technology
- Adobe After Effects
Photoshop - Design Challenge
- In the music video, raw and bold textures were used to get the feeling of harsh time. Positive energy represented by strong and bright color. People of different shapes danced and connected.
- Research
- The animation was created by Aftereffects. 3D layers and the plugin "Trapcode" in Aftereffects were used to give more sense of space. It is quite a challenge to do similar effects without using 3D softwares.
- Inspiration
- The video was inspired by the depressing situation of our world faced throughout these years. In the face of such daunting atmosphere, for example the Covid-19 pandemic, the climate emergency, the struggle between political stands, humanitarian crises, people are tired and felt dejected.
Uplifting animation may help sending out positive energy to the audience. - Project Duration
- The project started in Feb 2022 and finished in March 2022.
The video launched on youtube and TV stations on 14 March 2022. - Operation Flow
- The video was made in uplifting tone and hence aimed to rejuvenate people who facing difficult times. People could get the positive vibe when watching the video.
- Team Members
- Rocky Fong
- Image Credits
- Song by Pandora
Composed by Anakin Foo
Arranged by Pandora
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