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Red Wave Vhod – avtor Maiko Mochizuki and Rei Nishitani

Delo Red Wave Vhod avtorja Maiko Mochizuki and Rei Nishitani je izjemno cenjeni dobitnik prestižne nagrade 2023 Zlata nagrada A' Design Award v tekmovalni kategoriji Sejemska arhitektura, interierji in oblikovanje razstavnih prostorov.


ZlataSejem· 2023

Red Wave Vhod

avtor/ica: Maiko Mochizuki and Rei Nishitani

Naročnik: Murayama Inc

Dobitnik nagrade Zlata nagrada A' Design Award v kategoriji Sejem

444,261

Potrjeni dobitnik nagrade

Preverite status nagrade za #148376

Barve

Dizajn

O dizajnu Red Wave Vhod

Rdeči val je bil nameščen kot vhodna struktura za mednarodni grafični sejem 2022. Pomeni bogato rdečo, ki jo omogoča tehnologija in gibanje srca, ki ga gane. Energična rdeča barva in tekoča oblika sta simbolizirali navdušeno razstavo z aktivnimi poslovnimi pogajanji, brez strahu pred stagnacijo, ki jo povzroča Covid. Rdeči val je bil uporabljen tudi kot oblikovalski koncept za poseben razstavni prostor, usmerjevalne znake, spletne vsebine itd. znotraj prizorišča, kar je dalo občutek enotnosti za zmanjšanje števila obiskovalcev' stres zaradi premikanja.

Priznanje

O nagradi Zlata nagrada A' Design Award

Red Wave Vhod je prejemnik Zlate nagrade A' Design Award, neizmerno prestižnega priznanja, ki se podeljuje prvovrstnim, čudovitim in izvrstnim oblikovanjem. Prejemniki Zlate nagrade so izjemno inovativne, vizionarske in bleščeče osupljive stvaritve, ki odražajo genij, modrost in mojstrstvo svojih oblikovalcev. Od Red Wave Vhod se pričakuje, da bo zelo hvaljen, trende postavljajoč in monumentalen izum, ki prinaša brezprecedenčno vrednost. To oblikovanje, nagrajeno z Zlato nagrado A' Design Award, je spektakularno, spoštovano delo, ki v veliki meri koristi in premika meje umetnosti, znanosti, oblikovanja in tehnologije. Red Wave Vhod ustvarja intenzivna čustva želje, prebuja strast, spodbuja ustvarjalnost in nas prevzame.

V ozadju dizajna

Komplet za medije

Zasluge, člani ekipe in tehnične podrobnosti, ki jih je posredoval oblikovalec.

Edinstvene lastnosti
Red Wave was installed as the entrance structure for International Graphic Arts Show 2022, a comprehensive international exhibition for the printing and related industries. The design combines the beauty of an artwork with the functionality of an entrance gate. The energetic red color and fluid form symbolize the exhibition, which is full of enthusiasm with active business negotiations, not fearing the stagnant conditions caused by the Covid.
Dimenzije in embalaža
Width 27700mm x Depth 8440mm x Height 4000mm
Oznake
Entrance, Gate, Registration, Exhibition, Printing industry, Red, Wave
Proizvodna tehnologija
We used a wrinkle-free fabric for striped molding which allows the graphic design to show through on both sides even printed on one side. The red colors are all slightly different and the lighting effects provide further color variation and movement. For the foundation of the molding, we used leased system products. The fabric served not only as decoration but also as a fixation for the foundation, minimizing the number of columns. This combines beauty with reduced environmental impact.
Oblikovalski izziv
The biggest challenge was how to define the presence of this entrance. What we imagined from the exhibition theme, "Venture into the innovation!" was that IGAS, where people's adventurous spirit intersects, is like an ocean, where visitors pass through great waves. Finally, through repeated trial and error in design, the dynamic and organically beautiful entrance design was produced by its combination of straight and curved lines.
Raziskave
We researched and examined the design of the International Graphic Arts Show 2022 to preserve its brand. The annual entrance to the exhibition has a unique air about it, somehow unchanging despite its changing form. We focused our research on creating a continuous structure like the architecture of the Tokyo Big Sight: the venue of this event, and on integrating the conflicting shapes of straight and curved lines into a single form.
Inspiracija
IGAS is a showcase of the rich colors created by advanced printing technology, and we felt that we should visualize this beautiful and functional aspect of it. "Red Wave" means the "rich red" made possible by technology and the "movement of our heart" that is moved by it. In the simple form of a series of straight lines, the entrance gate functionally expresses that it is a gateway to emotion by using a precise gradation of colors to create the brightest red in the center of the passageway.
Trajanje projekta
Installed at Tokyo Big Sight for 5 days from November 24 to November 28, 2022
Potek delovanja
Red Wave had a special presence because it was installed on the main street of Tokyo Big Sight, the venue for this show. Red Wave was used not only as the name of the entrance, but also as a design concept for the special exhibition area, guidance signs, online contents, etc. within the venue, giving it a sense of unity. This reduces visitors' stress of moving around.
Člani ekipe
Maiko Mochizuki
Rei Nishitani
Zasluge za slike
Image #1: Photographer / Kudo Original Photo.Co,.Ltd, Red Wave, 2022.
Image #2: Photographer / Kudo Original Photo.Co,.Ltd, Red Wave, 2022.
Image #3: Photographer / Kudo Original Photo.Co,.Ltd, Red Wave, 2022.
Image #4: Photographer / Kudo Original Photo.Co,.Ltd, Red Wave, 2022.
Image #5: Photographer / Kudo Original Photo.Co,.Ltd, Red Wave, 2022.

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