K11 Art Mall Notranje oblikovanje maloprodajnega prostora – avtor Carrie Ho

Delo K11 Art Mall Notranje oblikovanje maloprodajnega prostora avtorja Carrie Ho je izjemno cenjeni dobitnik prestižne nagrade 2023 Zlata nagrada A' Design Award v tekmovalni kategoriji Oblikovanje notranjega prostora in razstav.

ZlataInterier· 2023

K11 Art Mall Notranje oblikovanje maloprodajnega prostora

avtor/ica: Carrie Ho

Naročnik: Hassell

Dobitnik nagrade Zlata nagrada A' Design Award v kategoriji Interier

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Dizajn

O dizajnu K11 Art Mall Notranje oblikovanje maloprodajnega prostora

K11 Art Mall je notranje oblikovanje maloprodajnega prostora v Wuhanu na Kitajskem. Projekt spreminja dvajset let staro veleblagovnico v umetnostno nakupovalno središče s štirimi podijskimi etažami in skupno površino 34.000 kvadratnih metrov. Vertikalnost usmerja načrtovanje maloprodaje, vertikalne prostorske dominante skupaj z dominantami posameznih nadstropij pa spodbujajo obiskovalce k gibanju navzgor in raziskovanju. Zunanji most povezuje nakupovalno središče s sosednjim nakupovalnim središčem. Jeklena konstrukcija dodaja nove plasti znotraj obstoječe betonske stavbe, medtem ko s steklenimi vlakni ojačan mavec in lepljeno steklo oblikujeta pisane prostore.

Priznanje

O nagradi Zlata nagrada A' Design Award

K11 Art Mall Notranje oblikovanje maloprodajnega prostora je prejemnik Zlate nagrade A' Design Award, neizmerno prestižnega priznanja, ki se podeljuje prvovrstnim, čudovitim in izvrstnim oblikovanjem. Prejemniki Zlate nagrade so izjemno inovativne, vizionarske in bleščeče osupljive stvaritve, ki odražajo genij, modrost in mojstrstvo svojih oblikovalcev. Od K11 Art Mall Notranje oblikovanje maloprodajnega prostora se pričakuje, da bo zelo hvaljen, trende postavljajoč in monumentalen izum, ki prinaša brezprecedenčno vrednost. To oblikovanje, nagrajeno z Zlato nagrado A' Design Award, je spektakularno, spoštovano delo, ki v veliki meri koristi in premika meje umetnosti, znanosti, oblikovanja in tehnologije. K11 Art Mall Notranje oblikovanje maloprodajnega prostora ustvarja intenzivna čustva želje, prebuja strast, spodbuja ustvarjalnost in nas prevzame.

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Zasluge, člani ekipe in tehnične podrobnosti, ki jih je posredoval oblikovalec.

Edinstvene lastnosti: A huge success since opening, K11 Wuhan in China proves that bricks-and-mortar retail can thrive with the right amenity-driven design, an inherent sense of fun and an eye on the future.
Verticality was one of the driving ideas behind the retail planning, encouraging visitors to go upward and explore. We achieved this by strategically placing vertical landmarks as well as floor specific landmarks throughout the mall, and also connecting to the adjacent mall via an external bridge.
Dimenzije in embalaža: The total area is 34,000sq.m. with 4 levels of podium levels.
Oznake: #shopaholic #K11 #Retail #ShoppingMall #Mall #Hassell #retaildesign
Proizvodna tehnologija: The existing building construction is a concrete structure, the renovation has been using steel structure to create additional layers in the building. Fiberglass reinforced gypsum and laminated glass are used to create the colorful spaces.
Oblikovalski izziv: Convert from an old department store with constraints from the existing built structure
Inspiracija: Our tongue-in-cheek approach– a shopaholic’s dream – transformed this 20-year-old department store into an ‘art mall’ worthy of the K11 brand’s portfolio. The mall be the star attraction rather than the stores with every inch of space being used, we’ve designed the mall to have an ‘Easter egg’ type of surprise in every corner. The sci-fi-inspired blue technology chamber lets visitors get lost in a world full of their favourite tech products, with pop-up stores and seasonal themes throughout.
Trajanje projekta: Project Duration: 2014 - 2020
Location: Wuhan, China
Potek delovanja: The project was closed down for renovation. We were first required to observe the new building regulation and upgrade the space up to the latest standard. We did several mockups to test the materials and spaces if they are functional and provide an experience for people's enjoyment.
Zasluge za slike: IMAGERY: Dirk Weiblen

PROPERTY OWNER: K11 developments ltd/ New World Development (china) Limited

PUBLICATION: Indesign Media Asia Pacific