Jelly Fresh Embalaža za začimbe by Rodrigo Chiaparini

Jelly Fresh Embalaža za začimbe by Rodrigo Chiaparini is a highly esteemed winner of the very prestigious 2023 Srebrna nagrada A' Design Award in Oblikovanje embalaže Competition Category.

SrebrnaEmbalaža· 2023

Jelly Fresh Embalaža za začimbe

by Rodrigo Chiaparini

Client: Chiapa Design

Srebrna nagrada A' Design Award Winner in Embalaža Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Jelly Fresh Embalaža za začimbe

Jelly Fresh je konceptna embalaža za linijo začimb v prahu, namenjenih pripravi rib. Oblikovanje se navdihuje pri figuri časopisnega raznašalca in spominja na staro navado zavijanja svežih rib v papir. Fotografija časopisnega raznašalca je združena s tipografijo, postavitvijo in grafičnimi elementi, kar ustvarja povezavo s potrošnikom. Linija vključuje tri okuse in dva formata embalaže, zato so začimbe enostavne za uporabo v kuhinji. Sodobna in čista postavitev z izrazito barvno paleto pripomore, da pločevinke izstopajo na polici.

The Recognition

About the Srebrna nagrada A' Design Award

Jelly Fresh Embalaža za začimbe je prejemnik Srebrne nagrade A' Design Award, izjemno prestižnega priznanja, ki se podeljuje čudovitim, impresivnim vrhunskim oblikovanjem. Prejemniki Srebrne nagrade so izjemno briljantna in zelo ustvarjalna dela, ki ponazarjajo izjemno strokovnost, talent in bistrost svojih oblikovalcev. Od Jelly Fresh Embalaža za začimbe se pričakuje, da bo čudovito, zgledno delo, opazno profesionalno in globoko inovativno. To oblikovanje, nagrajeno s Srebrno nagrado A' Design Award, je zelo opazen, občudovan izum, ki koristi in premika meje umetnosti, znanosti, oblikovanja in tehnologije. Jelly Fresh Embalaža za začimbe je stvaritev, ki ji mnogi zavidajo, ki prebuja želje, prinaša pozitivna čustva in vzbuja začudenje in občudovanje.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Inspired by the figure of the newspaper boy, Jelly Fresh brings back the ancient habit of wrapping fresh fish. With a series of powder seasonings created especially for the preparation of all types of fish, Jelly Fresh comes in three flavors and two different types of packaging, aiming to facilitate its use in the kitchen.
Dimensions & Packaging: As mentioned before, the products are presented in can mockups aiming the use of appropriate materials for the segment. We cannot provide dimensions since it is a conceptual project.
Tags: brand, packaging, fish brand, packaging seasoning design
Production Technology: It's a Concept Design Project.
Design Challenge: Since it is a conceptual project we didn't have difficulties with the process. Our team is well synchronized in techniques and thoughts which helps in the creative process.
Research: We did not create or develop research for the creation of this project.
Inspiration: Our inspiration was to create a design that has modern and premium appeal to the public combined with exclusively smoked sea products.
Project Duration: The project started in Sao Paulo in January 2023 and finished in February 2023. The project was well accepted in websites and design blogs and until today it receives proposals of publications in packaging and design books.
Operation Flow: A good design always calls the attention of the spectator. The surprise increases if the product inside has quality as well. Creating products that come out of the ordinary is something that we always take into consideration, both in real and conceptual projects.
Team Members: Creative Director and Designer: Rodrigo Chiaparini
Design Assistant: Amanda Rodrigues
Design Assistant: Anna Balardin