Japanese Sake Oblikovanje Embalaže – avtor Shinji Yaoita

Delo Japanese Sake Oblikovanje Embalaže avtorja Shinji Yaoita je izjemno cenjeni dobitnik prestižne nagrade 2023 Srebrna nagrada A' Design Award v tekmovalni kategoriji Oblikovanje embalaže.

SrebrnaEmbalaža· 2023

Japanese Sake Oblikovanje Embalaže

avtor/ica: Shinji Yaoita

Naročnik: Hasegawa Brewery Co.

Dobitnik nagrade Srebrna nagrada A' Design Award v kategoriji Embalaža

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Potrjeni dobitnik nagrade

Preverite status nagrade za #150540

Ogled na A' Design Award Sporočilo za javnost Značka nagrade

Barve

Dizajn

O dizajnu Japanese Sake Oblikovanje Embalaže

To je posebna oblika sakeja, ustvarjena v počastitev 180. obletnice pivovarne Hasegawa Sake. 180 let tradicionalnega okusa in veščin se je prenašalo skozi generacije, drevesni obroč pa je bil uporabljen kot glavni vizualni element za izražanje zgodovine in prihodnosti. Barve celotne zunanje škatle so bile navdihnjene s črnilom, da bi izrazili tradicijo in razkošje. Spominski logotip je natisnjen v zlati barvi, da se ujema z družinskim grbom pivovarne. Steklenička v notranjosti je kontrastna črna slika. Hrapavost steklenice izraža težo tradicije in tehnologije.

Priznanje

O nagradi Srebrna nagrada A' Design Award

Japanese Sake Oblikovanje Embalaže je prejemnik Srebrne nagrade A' Design Award, izjemno prestižnega priznanja, ki se podeljuje čudovitim, impresivnim vrhunskim oblikovanjem. Prejemniki Srebrne nagrade so izjemno briljantna in zelo ustvarjalna dela, ki ponazarjajo izjemno strokovnost, talent in bistrost svojih oblikovalcev. Od Japanese Sake Oblikovanje Embalaže se pričakuje, da bo čudovito, zgledno delo, opazno profesionalno in globoko inovativno. To oblikovanje, nagrajeno s Srebrno nagrado A' Design Award, je zelo opazen, občudovan izum, ki koristi in premika meje umetnosti, znanosti, oblikovanja in tehnologije. Japanese Sake Oblikovanje Embalaže je stvaritev, ki ji mnogi zavidajo, ki prebuja želje, prinaša pozitivna čustva in vzbuja začudenje in občudovanje.

V ozadju dizajna

Komplet za medije

Zasluge, člani ekipe in tehnične podrobnosti, ki jih je posredoval oblikovalec.

Edinstvene lastnosti: Hasegawa Sake Brewery has been in business for over 180 years in Nagaoka City, Niigata Prefecture. The company building is registered as a Japanese cultural heritage site. This product is a special sake made to commemorate the 180th anniversary of the company's founding.
Dimenzije in embalaža: Height 322mm × Width 115mm × Depth 115mm
Oznake: sake,japanese sake,package,box
Proizvodna tehnologija: The difficult part of this project was the printing of the outer box. We visited several printing companies, but they were all far from ideal quality. Luckily, we were introduced to an experienced company that specializes in box printing, and we were able to solve this problem.
Oblikovalski izziv: Because of the special design representing the brewery itself, it was essential to propose a concept that would be acceptable to the client. Therefore, we spent the most time on creating and proposing a concept for this project.
In the design, we focused on the layout as well as the printing in order to create a Japanese taste. The surface of the outer box is treated with a special scratch-resistant finish to give it a luxurious feel.
Raziskave: Although the product is well-known in the region and has tradition and history, consumers are tired of the same design, and it was necessary to express newness in addition to tradition and luxury. Furthermore, and most importantly, the brewery itself needed to be expressed in the design.
Inspiracija: In order to express the traditional taste and skills that have been handed down for 180 years, we used the "tree ring" as the main visual to express the history and future.
The overall color of the outer box was inspired by ink painting to express a sense of tradition and luxury. The commemorative logo was printed in gold to match the family crest of the brewery. The bottle inside is a contrasting black image. The roughness of the bottle expresses the weight of tradition and technology.
Trajanje projekta: 2022, project commissioned by Hasegawa Brewery Co.
Potek delovanja: This package is made of glass bottles and paper.
Člani ekipe: Printing: Takakuwa Art Printing Co.