Bama Sunrise Embalaža za čaj by Tang Shengxing

Bama Sunrise Embalaža za čaj by Tang Shengxing is a highly esteemed winner of the very prestigious 2023 Bronasta nagrada A' Design Award in Oblikovanje embalaže Competition Category.

BronastaEmbalaža· 2023

Bama Sunrise Embalaža za čaj

by Tang Shengxing

Client: Bama Tea Co., Ltd

Bronasta nagrada A' Design Award Winner in Embalaža Category

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Verified Award Winner

Verify Award Status for #150611

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Colors

The Design

About Bama Sunrise Embalaža za čaj

Bama Sunrise je komplet embalaže, zasnovan za shranjevanje in predstavitev kitajskega čaja. Tema oblikovanja je sončni vzhod, simbol upanja in lepote na Kitajskem. Na vrhu posode je nameščen starodavni kitajski sončni totem s štirimi reliefnimi okroglimi obrazi, ki simbolizirajo obilje skozi vse leto. Zunanja škatla prikazuje prizor sončnega vzhoda nad goro Tai v provinci Shandong. Posoda za čaj je izdelana iz žgane keramike, zunanja škatla pa iz papirja in kovine. Celoten komplet meri 260 x 220 x 220 milimetrov.

The Recognition

About the Bronasta nagrada A' Design Award

Bama Sunrise Embalaža za čaj je prejemnik Bronaste nagrade A' Design Award, zelo prestižnega priznanja, ki se podeljuje izjemnim oblikovanjem, ki se odlikujejo po ustvarjalnosti, iznajdljivosti in bistrosti. Prejemniki Bronaste nagrade so v celoti spretni in presenetljivo ustvarjalni artefakti, ki potrjujejo bogate izkušnje, domišljijo in zvitost svojih oblikovalcev. Od Bama Sunrise Embalaža za čaj se pričakuje, da bo visoko cenjen, občudovan in ljubljen predmet, opazno profesionalen in inovativen. To oblikovanje, nagrajeno z Bronasto nagrado A' Design Award, vključuje najboljše prakse v umetnosti, znanosti, oblikovanju in tehnologiji ter je odlično po pozornosti do podrobnosti. Bama Sunrise Embalaža za čaj sijajno zadovoljuje potrebe, se dotika želja, očara čustva in vzbuja radovednost.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: the theme of its design is “sunrise”, which is a symbol of hope and beauty in China. An ancient Chinese sun totem is used on the top of the can, with four raised round faces symbolizing abundance throughout the year. The design of the outer box adopts the sunrise scene in the Mount Tai, which is viewed as the Oriental go. Thus,
Dimensions & Packaging: 260mm×220mm×220mm
Production Technology: The main materials for packaging are ceramics and paper, and the outer box is composed of paper and metal. The tea pot is made of ceramic firing.
Inspiration: it is a product with a beautiful implied meaning. In the Shandong province of China rises Mount Tai, which is also the highest of the five great mountains in China. When appreciating the sunrise on Mount Tai, the sun rises from the sea of clouds, the mountains and heaven and earth covered with romantic red color. Everything is revived and full of vitality, inspiring me to create the tea packaging design.
Project Duration: This work was designed and produced in Shenzhen, China in July 2022, and was released in 3000 stores in the Chinese market in December of the same year. Incorporated selected exhibitions in Xiamen and Chengdu, China.
Patents: This design has obtained a design patent in China with patent number：ZL 2022 3 0736223.X
Image Credits: Designer/Shengxing Tang, Baohui Qiu, Jingfei Yang

Read the Press Release