Big N Ben Embalaža za sladoled – avtor Mohsen Koofiani

Delo Big N Ben Embalaža za sladoled avtorja Mohsen Koofiani je izjemno cenjeni dobitnik prestižne nagrade 2024 Železna nagrada A' Design Award v tekmovalni kategoriji Oblikovanje embalaže.

ŽeleznaEmbalaža· 2024

Big N Ben Embalaža za sladoled

avtor/ica: Mohsen Koofiani

Naročnik: Big N Ben

Dobitnik nagrade Železna nagrada A' Design Award v kategoriji Embalaža

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Potrjeni dobitnik nagrade

Preverite status nagrade za #152038

Obiščite spletno stran Ogled na A' Design Award Sporočilo za javnost Značka nagrade

Barve

Dizajn

O dizajnu Big N Ben Embalaža za sladoled

Ta zasnova ima privlačne barve. Uporaba starih oblikovalskih vzorcev, različnih barv in znanih angleških likov, ki so upodobljeni na minimalistični način in od katerih vsak pripoveduje različne zgodbe, je med značilnostmi te oblikovalske zbirke. Kot da liki pripovedujejo zgodbo in iščejo nekaj. Zasnove so takšne, da predstavljajo ime blagovne znamke in njeno državo. Poleg embalaže sta neposredno prikazana vrsta izdelka in njegova vsebina.

Priznanje

O nagradi Železna nagrada A' Design Award

Big N Ben Embalaža za sladoled je prejemnik Železne nagrade A' Design Award, prestižnega priznanja, ki se podeljuje dobrim oblikovanjem, ki izpolnjujejo profesionalne in industrijske zahteve, pričakovane od dobro zasnovanih stvaritev. Prejemniki Železne nagrade kažejo veliko spretnost, visoko specializacijo, strokovno razumevanje in ustvarjalne zmožnosti svojih ustvarjalcev. Od Big N Ben Embalaža za sladoled se pričakuje, da bo visoko cenjena, občudovana in ljubljena stvaritev, ki je praktična in inovativna. To oblikovanje, nagrajeno z Železno nagrado A' Design Award, vključuje najboljše prakse panoge in ima kompetentne tehnične lastnosti, povezane s strokovnim znanjem in talentom. Zaradi svoje temeljitosti si Big N Ben Embalaža za sladoled zasluži spoštovanje in je zasnovan tako, da zagotavlja izboljšave kakovosti življenja, ki pomagajo narediti svet boljši kraj.

V ozadju dizajna

Komplet za medije

Zasluge, člani ekipe in tehnične podrobnosti, ki jih je posredoval oblikovalec.

Edinstvene lastnosti: The use of old design patterns and different colors and well-known characters of England, each of which has different stories to tell, are considered unique features of this design series. The designs are such that it represents the name of the brand and its country. Next to the packaging, there is a direct reference to the type of product and its contents.
Dimenzije in embalaža: PP container
Printing method: IML
IML Applicable, Tamper Evident, Microwave capability, freezer capability
Capacity: 170 ml
Mouth: 80 mm
Depth: 62 mm
Oznake: Ice cream, Ice cream Package, colorful, London, Big ben, Package Design, Pattern Design
Proizvodna tehnologija: Designing and illustration done with Illustrator software. The packaging has a harmonious design structure and does a lot with little visibility.
Oblikovalski izziv: In the completed design, the biggest challenge of the designer was to come up with an idea and how to implement it in order to be able to introduce the product to the people according to its brand location and identity.
Raziskave: Type of research: studies
Research objectives: Identifying brand identity in the design along with the visual appeal of packaging and mental storytelling
Data collection: All the research and studies were selected through the internet and selected books and stories.
Participants or Experiments: Because the purpose of the brand is clear, research is planned based on public interest based on books and stories.
Results: According to the viewer's knowledge of the content of the packaging, the viewer's eyes were ready to accept the design, and the results of this work were very satisfactory.
Inspiracija: As it is clear from the name of the brand, all the design ideas are taken from England. Simple and dynamic character design inspired by famous British icons and characters.
Trajanje projekta: This project started in November 2022 and continues until now.
Potek delovanja: The colors and characters in this packaging have been able to depict the identity of the brand, and the simplicity of the characters and the passionate coloring of the design does not target the packaging to a certain age range and attracts everyone.
Zasluge za slike: All of the images: Illustrator / Creator: Mohsen Koofiani