Futuristic City Ilustracija konceptne umetnosti by Yuwei Rita Li

Futuristic City Ilustracija konceptne umetnosti by Yuwei Rita Li is a highly esteemed winner of the very prestigious 2024 Železna nagrada A' Design Award in Grafično oblikovanje, ilustracija in vizualna komunikacija Competition Category.

ŽeleznaGrafika· 2024

Futuristic City Ilustracija konceptne umetnosti

by Yuwei Rita Li

Client: Yuwei Rita Li

Železna nagrada A' Design Award Winner in Grafika Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Futuristic City Ilustracija konceptne umetnosti

Futuristično mesto si predstavlja prihodnje mesto, kjer futuristična arhitektura vključuje elemente art deca, art nouveauja in zgodovinskih slogov ter ustvarja spojitev klasične estetike in inovacije. Projekt raziskuje tudi združevanje arhitekturnih slogov in pristop, osredotočen na človeka, pri oblikovanju futurističnih mest. Z dodajanjem elementov klasične estetike in človeškega pridiha si ta serija prizadeva ustvariti privlačno vizualno izkušnjo. Izziva konvencionalen prikaz belih in visokotehnoloških znanstvenofantastičnih mest ter prikazuje bogato zgodovino arhitekturnega oblikovanja.

The Recognition

About the Železna nagrada A' Design Award

Futuristic City Ilustracija konceptne umetnosti je prejemnik Železne nagrade A' Design Award, prestižnega priznanja, ki se podeljuje dobrim oblikovanjem, ki izpolnjujejo profesionalne in industrijske zahteve, pričakovane od dobro zasnovanih stvaritev. Prejemniki Železne nagrade kažejo veliko spretnost, visoko specializacijo, strokovno razumevanje in ustvarjalne zmožnosti svojih ustvarjalcev. Od Futuristic City Ilustracija konceptne umetnosti se pričakuje, da bo visoko cenjena, občudovana in ljubljena stvaritev, ki je praktična in inovativna. To oblikovanje, nagrajeno z Železno nagrado A' Design Award, vključuje najboljše prakse panoge in ima kompetentne tehnične lastnosti, povezane s strokovnim znanjem in talentom. Zaradi svoje temeljitosti si Futuristic City Ilustracija konceptne umetnosti zasluži spoštovanje in je zasnovan tako, da zagotavlja izboljšave kakovosti življenja, ki pomagajo narediti svet boljši kraj.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: “Futuristic City” envisions a future city where futuristic architecture incorporates elements of art deco, art nouveau and Roman styles, creating a harmonious fusion of classic aesthetics and innovation.
Dimensions & Packaging: Futuristic City#1 595.9 mm x 254 mm, 300dpi
Futuristic City#2 449.41mm x 254mm, 300dpi
Tags: concept art, illustration, architecture
Production Technology: The illustration is done digitally. I first used Blender, a 3d modeling software, to create base models, lighting and rendering to serve as a base for digital painting. I used Photoshop to paint digitally on top to create the final painting.
Design Challenge: To imagine and illustrate a future city, I need to expand my knowledge of architectural design, environment design, and city planning. I created a style guide that combines contemporary design with classic aesthetics, and I applied my original unique style to the architecture. The balance between the two styles is the most challenging and the highlight of this project.
Research: A study on historical architecture and modern architecture. Mainly focus on art deco, art nouveau, and Roman architecture. To create this unique style, I referenced the Roman rounded arches, pillars, and vaulting. Then I combined them with the Art Deco speed lines as well as the decorative elements from art nouveau.
Inspiration: I am fascinated by how architecture can revive and combine previous styles. I believe that a futuristic city should not only consist of white and clean buildings commonly seen in sci-fi movies. Instead, it can embody a more human-centric approach, showcasing the rich history of architectural design. Thus I want to add classic aesthetic elements and humane touch to this series of digital illustrations, aiming to create a captivating visual experience.
Project Duration: This project was completed from 2020 to 2021 in the US.
Operation Flow: Concept Art. This environment concept art shows the possibility of innovative architecture that combined with classic aesthetics.
Image Credits: Yuwei (Rita) Li