See The Unseen Imerzivna efemerna umetniška razstava by Inception Cultural and Creative Co,. Ltd

See The Unseen Imerzivna efemerna umetniška razstava by Inception Cultural and Creative Co,. Ltd is a highly esteemed winner of the very prestigious 2024 Srebrna nagrada A' Design Award in Likovna umetnost in umetniške instalacije Competition Category.

SrebrnaLikovna umetnost· 2024

See The Unseen Imerzivna efemerna umetniška razstava

by Inception Cultural and Creative Co,. Ltd

Client: GuangZhou TaiKooHui

Srebrna nagrada A' Design Award Winner in Likovna umetnost Category

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Colors

The Design

About See The Unseen Imerzivna efemerna umetniška razstava

Ko se približuje lunarno novo leto, medtem ko večina pozdravlja vidno podobo zmaja, si ekipa prizadeva ustvariti nepozabno doživetje zmaja, ki vzbuja domišljijo in spomin obiskovalcev na skritega zmaja. V partnerstvu s Penique Productions za kitajsko novo leto v nakupovalnem središču Taikoo Hui so bile integrirane umetniške tehnike in mediji, da bi ustvarili uhajljivega zmaja z rdečo reciklabilno folijo za oblikovanje steklene strukture, pri čemer ta na novo zamišljen prostor ponuja občutek skrivnostne prisotnosti, ki poglobi potopitev obiskovalca v koncept zmaja in želi prinesti novoletne blagoslove v na novo opredeljen prostor nakupovalnega središča.

The Recognition

About the Srebrna nagrada A' Design Award

See The Unseen Imerzivna efemerna umetniška razstava je prejemnik Srebrne nagrade A' Design Award, izjemno prestižnega priznanja, ki se podeljuje čudovitim, impresivnim vrhunskim oblikovanjem. Prejemniki Srebrne nagrade so izjemno briljantna in zelo ustvarjalna dela, ki ponazarjajo izjemno strokovnost, talent in bistrost svojih oblikovalcev. Od See The Unseen Imerzivna efemerna umetniška razstava se pričakuje, da bo čudovito, zgledno delo, opazno profesionalno in globoko inovativno. To oblikovanje, nagrajeno s Srebrno nagrado A' Design Award, je zelo opazen, občudovan izum, ki koristi in premika meje umetnosti, znanosti, oblikovanja in tehnologije. See The Unseen Imerzivna efemerna umetniška razstava je stvaritev, ki ji mnogi zavidajo, ki prebuja želje, prinaša pozitivna čustva in vzbuja začudenje in občudovanje.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: All around the world, Chinese communities are creating visible dragons, but the uniqueness of 'See the Unseen' lies in concealing the dragon. It is presented on the L3 floor of the mall in transparent glass boxes. Crafted in collaboration with artists using semi-transparent recyclable materials, these red boxes not only capture the imagination but also prompt viewers to contemplate the unseen wonders of the world. Additionally, the red inflatable space is to be seen as the main visual that brings blessings for this dragon new year.
Dimensions & Packaging: L3 GlassBox （33m x 34m)
Inflatable Plastic Color Film. plastic: low density polythene (LDPE)
Tags: Dragon, Glass box, sustainable, ephemeral art, inflatable art, spatial art design, sculpture, balloon, contemporary art
Production Technology: - glass box (inflatable plastic color film)
Inspiration: "See the Unseen" portrays the dragon as an originally invisible entity. Reflecting this mysterious concept, the exhibition area features dragons presented within semi-transparent glass boxes made from recyclable plastic materials, creating an elusive sensation. Constructed by the collaborative artist team Penique Productions using red recyclable coloured film, these glass boxes allow viewers to immerse themselves in the presence of the dragon. Enhanced with lighting either during the night or day, this design not only alters the space in terms of texture, light, atmosphere, and drama but also deepens the contemplation and perception of the dragon as a mystical creature.
Project Duration: Jan 26th - Feb 25th in TaiKooHui GuangZhou, China
Patents: INCEPTION Cultural & Creative Co Ltd.,
Team Members: GuangZhou TaiKoo Hui (Swire Property)
Penique Productions & INCEPTION Cultural & Creative Co Ltd.,