5100 Penasta Pomaranča by Bo Yang is a highly esteemed winner of the very prestigious 2024 Bronasta nagrada A' Design Award in Oblikovanje embalaže Competition Category.

BronastaEmbalaža· 2024

5100 Penasta Pomaranča

by Bo Yang

Client: Beijing Bofly Design Co.,ltd.

Bronasta nagrada A' Design Award Winner in Embalaža Category

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Verified Award Winner
Verify Award Status for #159760

View at A' Design Award Press Release Award Badge

Colors

The Design

About 5100 Penasta Pomaranča

Blagovna pisava v grafičnem oblikovanju poudarja njeno edinstveno regionalno prednost, saj izvira z nadmorske višine 5100 metrov, kar jo dela za pristno ledeniško vodo s snežne planote. Trije barvni trakovi simbolizirajo tibetanske molilne zastavice, ki se spojijo z zasneženim gorjem in tibetansko pisavo ter oblikujejo prepoznavno podobo blagovne znamke, ki neopazno združuje etnične elemente s sodobno vizualno estetiko. Podoba tibetanskih molilnih zastavic, ki plapolajo na vrhu zasneženih gora v svetlem soncu, vzbuja občutek navdiha in povzdignjenosti.

The Recognition

About the Bronasta nagrada A' Design Award

5100 Penasta Pomaranča je prejemnik Bronaste nagrade A' Design Award, zelo prestižnega priznanja, ki se podeljuje izjemnim oblikovanjem, ki se odlikujejo po ustvarjalnosti, iznajdljivosti in bistrosti. Prejemniki Bronaste nagrade so v celoti spretni in presenetljivo ustvarjalni artefakti, ki potrjujejo bogate izkušnje, domišljijo in zvitost svojih oblikovalcev. Od 5100 Penasta Pomaranča se pričakuje, da bo visoko cenjen, občudovan in ljubljen predmet, opazno profesionalen in inovativen. To oblikovanje, nagrajeno z Bronasto nagrado A' Design Award, vključuje najboljše prakse v umetnosti, znanosti, oblikovanju in tehnologiji ter je odlično po pozornosti do podrobnosti. 5100 Penasta Pomaranča sijajno zadovoljuje potrebe, se dotika želja, očara čustva in vzbuja radovednost.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The brand font in the graphic reflecting the unique regional advantage of being sourced from an altitude of 5100 meters, making it a genuine glacier water from the snowy plateau. By combining hand-drawn oranges with color blocks, a unique visual presentation is formed. Three colored ribbons symbolizing Xizang prayer flags, which, combined with snow-capped mountains and Xizang script, create a personalized brand image that blends ethnic elements with modern visual aesthetics.
Dimensions & Packaging: 65mm*65mm*120mm
Tags: Orang Soda Design, Fizzy Orang Design, Can Beverage Design
Production Technology: Conventional aluminum beverage can
Inspiration: The scene of Xizang prayer flags fluttering in the wind atop snow-capped mountains under the bright sun gives people an inspiring and uplifting feeling. The designer hopes that everyone who tastes this soda can feel uplifted, energized, and passionate from the very first sip.
Project Duration: The project started in October 2023 in Beijing and finished in December 2023 in Beijing.
Operation Flow: First glance will catch sight of the distinctive 5100 and a hand-drawn large orange. People immediately recognize her taste and brand at first sight, conveying both what the customer wants to magnify and the information consumers need to know, a win-win situation .Xizang is a place of longing for all those seeking inner peace, and prayer flags are its most representative elements. When people see prayer flags and snow-capped mountains, it's as if they are immersed in them. When people drink soda made from local ingredients, coupled with the unique taste sensation it brings, they will feel very pleased.
Team Members: Bo Yang