Chillwild Spring Zeliščni komplet embalaže – avtor Zilian Li - Ambiwishes

Delo Chillwild Spring Zeliščni komplet embalaže avtorja Zilian Li - Ambiwishes je izjemno cenjeni dobitnik prestižne nagrade 2025 Bronasta nagrada A' Design Award v tekmovalni kategoriji Oblikovanje embalaže.

BronastaEmbalaža· 2025

Chillwild Spring Zeliščni komplet embalaže

avtor/ica: Zilian Li - Ambiwishes

Naročnik: ChillWild

Dobitnik nagrade Bronasta nagrada A' Design Award v kategoriji Embalaža

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Preverite status nagrade za #164763

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Dizajn

O dizajnu Chillwild Spring Zeliščni komplet embalaže

Chillwild Spring je embalaža zeliščnega kompleta, zasnovana za vsakodnevne rituale dobrega počutja. Škatla vsebuje 16 posamično zapečatenih vrečk zeliščnega čaja za enkratno uporabo in eno ročno izdelano keramično skodelico v obliki bambusovega kolenca. Minimalistična zunanja škatla nosi 3D vroče žigosan logotip s subtilno reliefno teksturo, spreminjajoči se vzorci svetlobe in senc pa spominjajo na liste v gibanju. Vsi materiali so brez plastike, vključno z reciklirnim papirjem in vrečkami za čaj iz rastlinskih koruznih vlaken. Prehajajoča zelena glazura skodelice namiguje na rastoči bambus. Zasnova povezuje tradicionalna kitajska zdravilna načela s sodobnim urbanim življenjem.

Priznanje

O nagradi Bronasta nagrada A' Design Award

Chillwild Spring Zeliščni komplet embalaže je prejemnik Bronaste nagrade A' Design Award, zelo prestižnega priznanja, ki se podeljuje izjemnim oblikovanjem, ki se odlikujejo po ustvarjalnosti, iznajdljivosti in bistrosti. Prejemniki Bronaste nagrade so v celoti spretni in presenetljivo ustvarjalni artefakti, ki potrjujejo bogate izkušnje, domišljijo in zvitost svojih oblikovalcev. Od Chillwild Spring Zeliščni komplet embalaže se pričakuje, da bo visoko cenjen, občudovan in ljubljen predmet, opazno profesionalen in inovativen. To oblikovanje, nagrajeno z Bronasto nagrado A' Design Award, vključuje najboljše prakse v umetnosti, znanosti, oblikovanju in tehnologiji ter je odlično po pozornosti do podrobnosti. Chillwild Spring Zeliščni komplet embalaže sijajno zadovoljuje potrebe, se dotika želja, očara čustva in vzbuja radovednost.

V ozadju dizajna

Komplet za medije

Zasluge, člani ekipe in tehnične podrobnosti, ki jih je posredoval oblikovalec.

Edinstvene lastnosti: Chillwild reimagines herbal wellness by integrating traditional Chinese medicinal principles with modern lifestyles. Rooted in the philosophy of food as medicine, it offers a convenient yet culturally rich experience. The minimalist packaging features dynamic light and shadow patterns that evoke a sense of nature and calm. All materials are plastic free and FSC certified. A bamboo-joint ceramic cup, symbolizing seasonal renewal, adds a poetic touch to everyday wellness rituals.
Dimenzije in embalaža: Outer packaging dimensions: Width 332 mm x Depth 100 mm x Height 80 mm. The box contains 16 individually sealed herbal sachets and one handcrafted ceramic cup. Each sachet is single serve, vacuum sealed, and placed in an inner paper drawer tray for protection and organized presentation. All materials are biodegradable and plastic free.
Oznake: Sustainable Packaging, Bamboo Joint Cup, Ceramic Material, Dynamic Light and Shadow, 3D Green Foil Process, Gradient Green Glaze, Herbal Wellness, Spring Awakening, Plastic Free, Eastern Aesthetics
Proizvodna tehnologija: The packaging uses recyclable paper, biodegradable materials, and plant based corn fiber tea bags to ensure a plastic free solution. A 3D foil stamped logo forms a subtle embossed texture that interacts with light. The bamboo joint cup is produced with traditional ceramic methods and modern glaze techniques, using a gradient green glaze that diffuses upward to resemble the natural growth of spring bamboo.
Oblikovalski izziv: The challenge was to merge aesthetics with the brand wellness philosophy, making the packaging both visually appealing and meaningful. A minimalist approach integrates natural elements such as tree shadows and bamboo motifs to create an open and balanced feel. A soft color palette and light interactions enhance the design, capturing Eastern aesthetics and the essence of renewal.
Raziskave: The research began with interviews and surveys targeting young urban professionals, revealing common issues such as fatigue, insomnia, and anxiety. These insights informed the formulation of herbal blends using principles from traditional Chinese medicine, guided by the philosophy of food as medicine. The design integrates elements like bamboo, garden shadow play, and seasonal symbolism to reflect cultural roots while addressing modern wellness needs.
Inspiracija: Inspired by the renewal of spring, the resilience of bamboo, and the balance found in traditional tea culture, this design translates natural elements into a contemporary visual language. Light and shadow effects mimic the shifting qualities of spring sunlight, while the gradient green glaze reflects the energy of growing bamboo. The minimalist aesthetic and the brand signature greater than symbol express growth, harmony, and mindful living.
Trajanje projekta: Design of the project began in October 2024 and be completed in December 2024.
Potek delovanja: The outer box opens like a gift, revealing individually sealed herbal packs arranged in orderly rows, inviting a sense of calm and ritual. As light hits the textured surface, shifting shadows mimic leaves in motion, creating a dynamic visual experience. The greater than symbol on the box guides the eye forward, subtly suggesting progress and wellbeing. Each element encourages users to slow down, reconnect with nature, and embrace wellness with intention.
Patenti: Copyright belong to Nichousha Shanghai Health Technology Co., Ltd., ChillWild Lichun Limited Edition, 2024.
Člani ekipe: Branding: Zilian Li
Creative: Yuzhou Wu
Materials: Xiaoyu Lu
Ceramics: Qin Zi
Zasluge za slike: Copyright belong to Ambiwishes Technology