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Shanghai New Bund Mansion Doživljajski center by Jian Zhang

Shanghai New Bund Mansion Doživljajski center by Jian Zhang is a highly esteemed winner of the very prestigious 2025 Zlata nagrada A' Design Award in Oblikovanje notranjega prostora in razstav Competition Category.


ZlataInterier· 2025

Shanghai New Bund Mansion Doživljajski center

by Jian Zhang

Client: Dejoy International Architects

Zlata nagrada A' Design Award Winner in Interier Category

Colors

The Design

About Shanghai New Bund Mansion Doživljajski center

Shanghai New Bund Mansion je doživljajski center, ki se nahaja v stanovanjski soseski nizke gostote ob reki Huangpu. Notranjost obsega 1200 kvadratnih metrov in je razdeljena na dve coni. Na južni strani sta sprejemni in razstavni prostor, navdihnjena z umirjenim razkošjem hotela v šanghajskem slogu. Severna stran sledi konceptu zunanjega vrta in zaobjema štiri vzorčne sobe. Zavesa iz zelenega žameta, ločno oblikovana kamnita stena, črn sprejemni pult in zrcalni strop oblikujejo pot obiskovalcev. Zasnova prilagaja utesnjeno poslovno stavbo v odprt in vabljiv prostor.

The Recognition

About the Zlata nagrada A' Design Award

Shanghai New Bund Mansion Doživljajski center je prejemnik Zlate nagrade A' Design Award, neizmerno prestižnega priznanja, ki se podeljuje prvovrstnim, čudovitim in izvrstnim oblikovanjem. Prejemniki Zlate nagrade so izjemno inovativne, vizionarske in bleščeče osupljive stvaritve, ki odražajo genij, modrost in mojstrstvo svojih oblikovalcev. Od Shanghai New Bund Mansion Doživljajski center se pričakuje, da bo zelo hvaljen, trende postavljajoč in monumentalen izum, ki prinaša brezprecedenčno vrednost. To oblikovanje, nagrajeno z Zlato nagrado A' Design Award, je spektakularno, spoštovano delo, ki v veliki meri koristi in premika meje umetnosti, znanosti, oblikovanja in tehnologije. Shanghai New Bund Mansion Doživljajski center ustvarja intenzivna čustva želje, prebuja strast, spodbuja ustvarjalnost in nas prevzame.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The interior design focused on crafting the Shanghai-style art experience center with an overarching design strategy, facilitating future projects developments with heritage, depth, and "inherent sophistication," ensuring this project distinguishes itself amidst other luxury residences in the region, offering unique, memorable qualities.
Dimensions & Packaging
With an area of 1200 square meters, the layout is divided into two primary zones: the south side is dedicated to reception and display areas, designed to evoke the quiet luxury of a Shanghai-style hotel, while the north side features an outdoor garden concept. This area encloses four model rooms, immersing visitors in a vibrant courtyard setting.
Tags
New Bund Mansion, Experience center, Dejoy International Architects, Shanghai, Interior Design,
Production Technology
The tour begins in the elevator hall, enveloped by a luxurious green velvet curtain. Upon entering the south side, visitors are greeted by a sophisticated welcome area featuring an elegant arc-shaped stone wall, a sleek black reception desk, and twinkling starry lights. The ground is inlaid with guiding signs that direct the flow of guests, while a mirrored ceiling enhances the space, creating an illusion of height in the dimly lit environment.
Design Challenge
One of the challenges was adapting the functional space of the experience center to an office building environment. Office buildings are often enclosed spaces with core-centered layouts, limited floor heights, and restricted floor area and depth, which contrasts with the open and inviting atmosphere required for the experience center. Through various interior design strategies, the designer resolved this conflict.
Research
The elevator hall serves as a transitional link, balancing the flow of movement and anchoring the space with visual focal points at both ends of the corridor. The ceiling design, in particular, showcases innovative solutions to spatial limitations, making this project a prime example of adaptive design within a constrained environment.
Inspiration
Guided by the theme of time, the designer incorporated classic elements reminiscent of Old Shanghai, reinterpreting them with a modern sense of fashion and architectural refinement. This approach allows the space to serve as a "translation of local culture," blending traditional Shanghai charm with contemporary design.
Project Duration
Located in a new luxury residential area along the Huangpu River, the development stands as one of Shanghai's few exclusive low-density neighborhoods. It harmoniously blends ecology, parks, waterfront living, and commerce, embodying the quintessential Shanghai style.
Operation Flow
Moving through the space is like walking through a cinematic experience, engaging with friendly scaled architectural and spatial elements, and revealing a future lifestyle rooted in Shanghai’s heritage.
Team Members
Chief designer: Zhang Jian
Image Credits
TOPIA

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