Avesta Branding System Sistem blagovne znamke by Daniel da Hora is a highly esteemed winner of the very prestigious 2025 Železna nagrada A' Design Award in Grafično oblikovanje, ilustracija in vizualna komunikacija Competition Category.
ŽeleznaGrafika· 2025
Avesta Branding System Sistem blagovne znamke
Client: Lefil Company
Železna nagrada A' Design Award Winner in Grafika Category
Verified Award Winner
Verify Award Status for #170539The Design
About Avesta Branding System Sistem blagovne znamke
Zasnova zajema vizijo, vodenje in inovativnost podjetja in hkrati predstavlja blagovno znamko, osredotočeno na rast in trajnostnost. Z močnim in elegantnim izrazom zasnova utelesa sam brazilski trg poslovnih nepremičnin ter projicira podobo avtoritete in strategije. Združuje učinkovitost in inovativnost in predstavlja vizualno podobo vodilnega podjetja.
The Recognition
About the Železna nagrada A' Design Award
Avesta Branding System Sistem blagovne znamke je prejemnik Železne nagrade A' Design Award, prestižnega priznanja, ki se podeljuje dobrim oblikovanjem, ki izpolnjujejo profesionalne in industrijske zahteve, pričakovane od dobro zasnovanih stvaritev. Prejemniki Železne nagrade kažejo veliko spretnost, visoko specializacijo, strokovno razumevanje in ustvarjalne zmožnosti svojih ustvarjalcev. Od Avesta Branding System Sistem blagovne znamke se pričakuje, da bo visoko cenjena, občudovana in ljubljena stvaritev, ki je praktična in inovativna. To oblikovanje, nagrajeno z Železno nagrado A' Design Award, vključuje najboljše prakse panoge in ima kompetentne tehnične lastnosti, povezane s strokovnim znanjem in talentom. Zaradi svoje temeljitosti si Avesta Branding System Sistem blagovne znamke zasluži spoštovanje in je zasnovan tako, da zagotavlja izboljšave kakovosti življenja, ki pomagajo narediti svet boljši kraj.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Avesta represents a bold fusion of vision, leadership, and innovation, establishing itself as a brand committed to progress and sustainability. With a sophisticated and commanding presence, Avesta mirrors the Brazilian corporate real estate landscape, conveying strength, strategy, and foresight. Seamlessly blending efficiency with innovation, Avesta is poised to redefine the industry with agile, forward-thinking, and sustainable solutions.
- Dimensions & Packaging
- Various:
1 - visit card: 8,5x5cm;
2 - office paper: 21x29,7cm
3 - small envelope: 23x11cm
4 - Big envelope: 23x31cm - Tags
- Real-estate, corporate market, new business, graphic design
- Production Technology
- As it’s a branding system, we used the regular tools for graphic design and illustration.
- Design Challenge
- By bringing the brand closer to this scenario, the message conveyed is one of solidity, permanence and balance. Just as the basalt hills were sculpted with precision by the action of nature, the brand seeks to reflect meticulous care in every detail of its projects, supporting business strategies on safe and rigorous bases.
Furthermore, the continuous beauty of these formations communicates intelligence and order, attributes that reinforce the company’s positioning as a reliable partner in the creation of spaces planned with vision and creativity.
Inspired by the basalt hills of Ireland, the logo embodies a symbol of robustness, longevity and natural design, aligning with the brand’s core values and its commitment to building solid paths to success for its clients. - Inspiration
- Because the company will serve as a hub for the Brazilian real estate market, including bringing foreigner investments, the visual choice was inspired by the iconic basalt formations that occurred in Ireland. These natural structures, formed millions of years ago by volcanic processes, symbolize the perfect integration between the strength of nature, the harmony of forms and stability over time.
- Project Duration
- The project started in September 2024 in Recife, Brazil, and it was finished (approval) by January 2025.
- Image Credits
- Image # 1: Daniel da Hora (Chief Design Officer), 2025.
Image # 2: Daniel da Hora (Chief Design Officer), 2025.
Image # 3: Daniel da Hora (Chief Design Officer), 2025.
Image # 4: Daniel da Hora (Chief Design Officer), 2025.
Image # 5: Daniel da Hora (Chief Design Officer), 2025.
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