Intelligent Creativity Forum Vizualna identiteta by Yuxin Feng

Intelligent Creativity Forum Vizualna identiteta by Yuxin Feng is a highly esteemed winner of the very prestigious 2026 Bronasta nagrada A' Design Award in Grafično oblikovanje, ilustracija in vizualna komunikacija Competition Category.

BronastaGrafika· 2026

Intelligent Creativity Forum Vizualna identiteta

by Yuxin Feng

Client: Nanjing University of Finance & Economics, School of Art & Design

Bronasta nagrada A' Design Award Winner in Grafika Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

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The Design

About Intelligent Creativity Forum Vizualna identiteta

Intelligent Creativity Forum je vizualna identiteta, ustvarjena za šolo umetnosti in oblikovanja. Identiteta je zgrajena iz črk D in I, ki sta dekonstruirani in ponovno sestavljeni v dinamično geometrijsko obliko. Moduli so zamaknjeni vzdolž osi pod kotom 45 stopinj in sledijo arhitekturni izometrični logiki. Plastenje ustvarja tridimenzionalno prepletanje polnega in praznega prostora. Asimetrična struktura se nanaša na zlitje digitalne inteligence in ustvarjalnega mišljenja. Modularna mreža ohranja skladnost sistema, vektorska grafika pa se uporablja na prepustnicah, priponkah, svilenih rutah in beležnicah.

The Recognition

About the Bronasta nagrada A' Design Award

Intelligent Creativity Forum Vizualna identiteta je prejemnik Bronaste nagrade A' Design Award, zelo prestižnega priznanja, ki se podeljuje izjemnim oblikovanjem, ki se odlikujejo po ustvarjalnosti, iznajdljivosti in bistrosti. Prejemniki Bronaste nagrade so v celoti spretni in presenetljivo ustvarjalni artefakti, ki potrjujejo bogate izkušnje, domišljijo in zvitost svojih oblikovalcev. Od Intelligent Creativity Forum Vizualna identiteta se pričakuje, da bo visoko cenjen, občudovan in ljubljen predmet, opazno profesionalen in inovativen. To oblikovanje, nagrajeno z Bronasto nagrado A' Design Award, vključuje najboljše prakse v umetnosti, znanosti, oblikovanju in tehnologiji ter je odlično po pozornosti do podrobnosti. Intelligent Creativity Forum Vizualna identiteta sijajno zadovoljuje potrebe, se dotika želja, očara čustva in vzbuja radovednost.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Centered on the initials "D" and "I", this design constructs a dynamic geometric form through deconstruction and recombination. The unique 45-degree staggered layering creates a 3D interplay of positive and negative space. Transcending standard letterforms, this asymmetrical structure serves as a powerful metaphor for the innovative fusion of digital intelligence and creative thinking.
Dimensions & Packaging: The visual system are designed in vector format to make it suitable for different sizes of digital and printed media.
Tags: Digital、Intelligence、Creativity、Visual identity
Production Technology: Graphics are adapted in various scenarios, such as work passes, badges, silk scarves, notebooks, etc. The process involves foil gold, silk, UV printing, etc.
Design Challenge: Internal Challenge: The primary obstacle was balancing abstract symbolism with legibility. We needed to visualize the weight of "New Quality Productive Forces" without using generic tech clichés, ensuring the deconstructed "D" and "I" remained recognizable.
External Challenge: Technically, the 45-degree isometric geometry posed alignment issues. Achieving a seamless interplay of solid and void required complex optical corrections. We overcame this by developing a rigorous modular grid, ensuring the "dynamic instability" remained structurally coherent across all media scales.
Research: We conducted qualitative visual research to redefine "Digital Intelligence." Analyzing global tech trends, we found traditional typography lacked dynamism. Using morphological analysis and digital prototyping tools, we tested various modular structures. Results indicated that static forms failed to convey "fusion," whereas a 45-degree staggered system created unique 3D depth. The key insight is that controlled instability generates visual attention. This identity effectively differentiates the brand in the commercial market, communicating complex innovation through simple, memorable geometry.
Inspiration: Driven by the blurring lines between the digital and physical, we aimed to transcend static forms. The design draws from architectural isometry, using a 45-degree axis to represent innovation. Our goal was to visualize "New Quality Productive Forces" through a dynamic balance of solid and void, turning abstract code into a living structure.
Project Duration: The project starts in July 2024 and ends in August 2024 in Nanjing, China
Operation Flow: Think of this logo as a dynamic structure rather than a static image. It operates by slicing the letters "D" and "I" into modules. The transformation occurs along a 45-degree axis, where parts slide and overlap like a precise puzzle. Keyframes capture the shift from flat shapes to a 3D illusion of depth. This interaction visualizes the "fusion" of data and creativity. It offers superior performance because its flexible, modular nature adapts perfectly to both digital screens and physical prints.
Image Credits: Yuxin Feng，2024