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Dou Gong Pisava – avtor Shanghai Kuyekuye Technology Co., Ltd

Delo Dou Gong Pisava avtorja Shanghai Kuyekuye Technology Co., Ltd je izjemno cenjeni dobitnik prestižne nagrade 2026 Bronasta nagrada A' Design Award v tekmovalni kategoriji Grafično oblikovanje, ilustracija in vizualna komunikacija.


BronastaGrafika· 2026

Dou Gong Pisava

avtor/ica: Shanghai Kuyekuye Technology Co., Ltd

Naročnik: Kuyekuye

Dobitnik nagrade Bronasta nagrada A' Design Award v kategoriji Grafika

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Preverite status nagrade za #181648

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Dizajn

O dizajnu Dou Gong Pisava

Pisava Dou Gong na novo interpretira tradicionalno kitajsko leseno gradnjo kot tipografski sistem. Navdihnjena z lesenimi mozničnimi spoji so znaki oblikovani s prepletajočimi se potezami, ki delujejo kot modularni strukturni elementi. Zasnova se širi v tridimenzionalne in prostorske aplikacije ter povezuje arhitekturo s tipografijo. Uvaja metodološko usmerjen pristop, ki strukturno logiko preoblikuje v prožen in sodoben vizualni jezik.

Priznanje

O nagradi Bronasta nagrada A' Design Award

Dou Gong Pisava je prejemnik Bronaste nagrade A' Design Award, zelo prestižnega priznanja, ki se podeljuje izjemnim oblikovanjem, ki se odlikujejo po ustvarjalnosti, iznajdljivosti in bistrosti. Prejemniki Bronaste nagrade so v celoti spretni in presenetljivo ustvarjalni artefakti, ki potrjujejo bogate izkušnje, domišljijo in zvitost svojih oblikovalcev. Od Dou Gong Pisava se pričakuje, da bo visoko cenjen, občudovan in ljubljen predmet, opazno profesionalen in inovativen. To oblikovanje, nagrajeno z Bronasto nagrado A' Design Award, vključuje najboljše prakse v umetnosti, znanosti, oblikovanju in tehnologiji ter je odlično po pozornosti do podrobnosti. Dou Gong Pisava sijajno zadovoljuje potrebe, se dotika želja, očara čustva in vzbuja radovednost.

V ozadju dizajna

Komplet za medije

Zasluge, člani ekipe in tehnične podrobnosti, ki jih je posredoval oblikovalec.

Edinstvene lastnosti
Inspired by Dou Gong, the ancient Chinese timber bracket system, this typeface translates structural intelligence into typography.

Built without nails or glue, Dou Gong relies on interlocking mortise-and-tenon joints. The typeface follows this logic: strokes interlock, overlap, and brace rather than simply connect.

Each glyph acts as a modular framework, reflecting the spatial rhythm and load-bearing logic of traditional architecture.

Structure becomes form. Form becomes language.
Dimenzije in embalaža
The character set includes letters, numbers, punctuation, and core Chinese glyph prototypes. Built on a modular grid system with consistent stroke ratios. Initial release includes Regular weight.
Oznake
Structural Typography, Brand Identity System, Mortise-and-Tenon Logic, Sustainable Design Thinking, Architectural Inspiration, Corporate Typeface, Parametric Construction
Proizvodna tehnologija
The typeface was developed using a structural construction methodology inspired by traditional mortise-and-tenon logic. Stroke intersections are designed as interlocking nodes rather than overlapping paths. Kerning was iteratively refined, and a grid-based proportional system was applied for optical corrections. Variable-weight prototypes were used to test structural balance and consistency.
Oblikovalski izziv
The main challenge was translating three-dimensional architectural compression logic into both three-dimensional and two-dimensional typographic construction while maintaining legibility. Balancing historical structural principles with digital font production constraints required multiple iterations. Vector geometry and optical correction limitations added further refinement challenges.
Raziskave
Type of Research: Practice-based design research.
Research Objectives: To translate architectural structural logic into a typographic system.
Methodology: Structural analysis, modular prototyping, iterative testing.
Data and Tools: Architectural documentation review, vector modeling, grid simulation.
Participants: Internal design team testing brand applications.
Results: A modular, interlocking type system.
Insights and Impact: Confirmed that structural intelligence can inform type design.
Effect: Advanced brand system thinking and sustainable design methodology.
Inspiracija
Inspired by Dou Gong, the iconic bracket system of traditional Chinese timber architecture.

Originating in the Western Zhou Dynasty and flourishing through the Tang and Song periods, Dou Gong functioned as a structural, seismic, ornamental, and symbolic element in Chinese architecture for over 3,000 years. Built entirely without nails or glue, it relies on precise mortise-and-tenon interlocking joints—each component bearing weight through compression and balance.
Trajanje projekta
The project started in March 2024 in Shanghai and was completed in May 2025 in Beijing. Structural research was conducted concurrently with brand development, and the typeface was implemented across corporate visual identity applications upon completion.
Potek delovanja
The typeface functions as a modular system. Designers can assemble letters using interlocking principles to create mutually supportive visual structures. Structural relationships remain stable at any scale, allowing flexible application across posters, brand identity, and environmental graphics. The structural rhythm enhances visual impact while maintaining legibility. The system enables consistent and dynamic brand expression.
Člani ekipe
Xusong Wang
Xiao Dong
Yi An

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