Suzhou Bay Grand Theatre Vizualna identiteta by Jiayi Lu

Suzhou Bay Grand Theatre Vizualna identiteta by Jiayi Lu is a highly esteemed winner of the very prestigious 2026 Bronasta nagrada A' Design Award in Grafično oblikovanje, ilustracija in vizualna komunikacija Competition Category.

BronastaGrafika· 2026

Suzhou Bay Grand Theatre Vizualna identiteta

by Jiayi Lu

Client: Suzhou Bay Grand Theatre

Bronasta nagrada A' Design Award Winner in Grafika Category

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Verified Award Winner

Verify Award Status for #182136

View at A' Design Award Press Release Award Badge

Colors

The Design

About Suzhou Bay Grand Theatre Vizualna identiteta

Suzhou Bay Grand Theatre je vizualna identiteta, ustvarjena za letno najavo gledališča v Suzhouju na Kitajskem. Oblikovanje združuje ključavnično odprtino in Möbiusov trak. Ključavnična odprtina povezuje dva prostora ter postane kanal in pot. Möbiusov trak prehaja skozi ključavnično odprtino kot ključ in tako zaznamuje peto obletnico gledališča kot nosilca umetnosti. Möbiusov trak prav tako nakazuje neskončnost in se navezuje na obliko gledališča. Okoli osrednje podobe so razporejeni elementi iz pomembnih repertoarjev, ki kompozicijo vračajo k osnovni temi.

The Recognition

About the Bronasta nagrada A' Design Award

Suzhou Bay Grand Theatre Vizualna identiteta je prejemnik Bronaste nagrade A' Design Award, zelo prestižnega priznanja, ki se podeljuje izjemnim oblikovanjem, ki se odlikujejo po ustvarjalnosti, iznajdljivosti in bistrosti. Prejemniki Bronaste nagrade so v celoti spretni in presenetljivo ustvarjalni artefakti, ki potrjujejo bogate izkušnje, domišljijo in zvitost svojih oblikovalcev. Od Suzhou Bay Grand Theatre Vizualna identiteta se pričakuje, da bo visoko cenjen, občudovan in ljubljen predmet, opazno profesionalen in inovativen. To oblikovanje, nagrajeno z Bronasto nagrado A' Design Award, vključuje najboljše prakse v umetnosti, znanosti, oblikovanju in tehnologiji ter je odlično po pozornosti do podrobnosti. Suzhou Bay Grand Theatre Vizualna identiteta sijajno zadovoljuje potrebe, se dotika želja, očara čustva in vzbuja radovednost.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The Visual design for The Annual Announcement of Suzhou Bay Grand Theatre: keyhole and Mobius strip. The keyhole connects two spaces in objective form and becomes a channel and path.
Tags: Branding, Corporate Identity, Visual Design
Production Technology: The Mobius strip, like a key to unlock the future, passes through a keyhole, symbolizing that Suzhou Bay Grand Theatre, as a carrier of art, will usher in an even more brilliant future on its fifth anniversary.
Design Challenge: The keyhole connects two spaces in objective form and becomes a channel and path. The Mobius strip intuitively indicates the meaning of infinity, and also abstractly refers to the appearance of the theater.
Inspiration: As a key to open the future, the Mobius strip passes through the keyhole, indicating that Suzhou Bay Grand Theater, as the carrier of artistic works, will open a more exciting future on the occasion of its fifth anniversary.The representative elements of important repertoires are scattered around the main visual elements, pulling the picture back from fantasy to reality and returning to the theme.
Project Duration: The project started in March 2025 in Suzhou, China and finished in April 2024 in Suzhou, China.
Operation Flow: The representative elements of important repertoires are scattered around the main visual elements, pulling the picture back from fantasy to reality and returning to the theme.Art is flowing, time and space are changing, the universe is moving, there are boundaries and no limits, and any art form has the commonality of "infinite creation".
Patents: Copyrights belong to Suzhou Bay Grand Theatre, 2025.
Team Members: Art Director: Jiayi Lu and Graphic Design: Lu Xiao, Photographer：Jiayi Lu