Lithuanian vodka Gold. Black Edition Dekor Za Steklenice by Studija Creata

Lithuanian vodka Gold. Black Edition Dekor Za Steklenice by Studija Creata is a highly esteemed winner of the very prestigious 2014 Zlata nagrada A' Design Award in Oblikovanje embalaže Competition Category.

ZlataEmbalaža· 2014

Lithuanian vodka Gold. Black Edition Dekor Za Steklenice

by Studija Creata

Client: Stumbras

Zlata nagrada A' Design Award Winner in Embalaža Category

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Colors

The Design

About Lithuanian vodka Gold. Black Edition Dekor Za Steklenice

Zlata sijajna litovska vodka Gold. Črna izdaja ”je svoj ekskluzivni videz podedovala iz litovske ljudske umetnosti. Rhombus in jelke, združeni z majhnimi kvadratki, so v litovski ljudski umetnosti zelo pogosti vzorci. Čeprav je sklicevanje na te nacionalne motive dobilo sodobnejše oblike, so se skrivnostni pretekli odsevi prelevili v moderno umetnost. Prevladujoče zlate in črne barve poudarjajo izjemen postopek filtracije vodke skozi premog in zlate filtre. To je tisto, zaradi česar je „litovska vodka Gold. Črna izdaja ”tako občutljivo in kristalno čisto.

The Recognition

About the Zlata nagrada A' Design Award

Lithuanian vodka Gold. Black Edition Dekor Za Steklenice je prejemnik Zlate nagrade A' Design Award, neizmerno prestižnega priznanja, ki se podeljuje prvovrstnim, čudovitim in izvrstnim oblikovanjem. Prejemniki Zlate nagrade so izjemno inovativne, vizionarske in bleščeče osupljive stvaritve, ki odražajo genij, modrost in mojstrstvo svojih oblikovalcev. Od Lithuanian vodka Gold. Black Edition Dekor Za Steklenice se pričakuje, da bo zelo hvaljen, trende postavljajoč in monumentalen izum, ki prinaša brezprecedenčno vrednost. To oblikovanje, nagrajeno z Zlato nagrado A' Design Award, je spektakularno, spoštovano delo, ki v veliki meri koristi in premika meje umetnosti, znanosti, oblikovanja in tehnologije. Lithuanian vodka Gold. Black Edition Dekor Za Steklenice ustvarja intenzivna čustva želje, prebuja strast, spodbuja ustvarjalnost in nas prevzame.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The gold-shining "Lithuanian vodka Gold. Black Edition" inherited its exclusive look from Lithuanian folk art. Rhombus and herringbones, combined from little squares, are very common patterns in Lithuanian folk art. Although reference to these national motifs gained more modern forms – mysterious past reflections were transformed into modern art. Predominant golden and black colours emphasize the exceptional vodka filtration process through coal and golden filters. This is what makes "Lithuanian vodka Gold. Black Edition" so delicate and crystal clear.
Dimensions & Packaging: Capacity: 700 ml. Dimensions: 70 (w) x 310 (h) mm.
Tags: Lithuanian, vodka, limited, premium, black, gold, ethnographic, design, Stumbras, Studija Creata
Production Technology: Decoration: water-based lacquer coating, hot stamping, silk printing
Design Challenge: Providing a modern look. To achieve simplicity all unnecessary components were rejected and colours limited to just a few - golden, black and gray. Applying modern printing technologies helped to render the decor in the best suitable manner.
Research: The brand name "Lithuanian" itself determines appropriate design solution. Fundamental task was to work out an idea how to reflect Lithuanian manner. Lots of folk art samples were taken into consideration to create an essence - a modern pattern of squares, not staightforward interpretation of folk art.
Inspiration: This limited edition vodka design was inspired by Lithuania’s history and national heritage.
Project Duration: "Lithuanian vodka Gold. Black Edition" was introduced on the eve of the year 2012.
Operation Flow: Luxurious look combined with modern interpretation of folk art and the name Lithuanian arouse a sense of national pride for Lithuanians and makes it a desired souvenir for foreigners.
Team Members: Asta Kauspedaite (Designer, "Studija CREATA")
Jurate Paulauskiene (Product development department manager, "Stumbras")
Image Credits: Audrius Tuleikis