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Ada Pack Z darilno embalažo navdihnjena vizitka za Ada Pack by Antonio Tepic

Ada Pack Z darilno embalažo navdihnjena vizitka za Ada Pack by Antonio Tepic is a highly esteemed winner of the very prestigious 2018 Železna nagrada A' Design Award in Grafično oblikovanje, ilustracija in vizualna komunikacija Competition Category.


ŽeleznaGrafika· 2018

Ada Pack Z darilno embalažo navdihnjena vizitka za Ada Pack

by Antonio Tepic

Client: Ada

Železna nagrada A' Design Award Winner in Grafika Category

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Verified Award Winner

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The Design

About Ada Pack Z darilno embalažo navdihnjena vizitka za Ada Pack

Vizitka Ada Pack je bila zasnovana tako, da jasno sporoča storitev darilnega pakiranja podjetja. Vizitka je bila zavita v okrasni papir in zalepljena s trakom, da bi spominjala na pravo darilo. Ta predstavitev takoj pritegne pozornost in spodbuja radovednost. Prejemniki običajno obotavljajo, da bi jo odvili, in namesto tega rahlo dvignejo papir, da vidijo, kaj se skriva pod njim. Logotip podjetja se razkrije v notranjosti, kar utrjuje koncept. Oblikovanje je ustvaril Antonio Tepić pri Inkubator Ideja.

The Recognition

About the Železna nagrada A' Design Award

Ada Pack Z darilno embalažo navdihnjena vizitka za Ada Pack je prejemnik Železne nagrade A' Design Award, prestižnega priznanja, ki se podeljuje dobrim oblikovanjem, ki izpolnjujejo profesionalne in industrijske zahteve, pričakovane od dobro zasnovanih stvaritev. Prejemniki Železne nagrade kažejo veliko spretnost, visoko specializacijo, strokovno razumevanje in ustvarjalne zmožnosti svojih ustvarjalcev. Od Ada Pack Z darilno embalažo navdihnjena vizitka za Ada Pack se pričakuje, da bo visoko cenjena, občudovana in ljubljena stvaritev, ki je praktična in inovativna. To oblikovanje, nagrajeno z Železno nagrado A' Design Award, vključuje najboljše prakse panoge in ima kompetentne tehnične lastnosti, povezane s strokovnim znanjem in talentom. Zaradi svoje temeljitosti si Ada Pack Z darilno embalažo navdihnjena vizitka za Ada Pack zasluži spoštovanje in je zasnovan tako, da zagotavlja izboljšave kakovosti življenja, ki pomagajo narediti svet boljši kraj.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Ada Pack is the name of the new services, offering packaging services for merchants and retailers. The client's wish was to have a special business card that will be highlighted in relation to others and will clearly communicate the service the company offers. The business card is designed to remind you of the joy of giving. The red printed text on the card is correlated with decorative paper, to further emphasize the gift packaging service.
Dimensions & Packaging
The business card is the width 90mm x height 50mm. And Decorative paper is width 32mm x height 104m.
Tags
creative, business card, emotion, interesting
Production Technology
Technical specification

The business card is made of two parts, offset paper and decorative paper. The card is printed on the offset technique and cut to needed shape and for the decorative paper was used a screen printing technique. At the end, the decorative paper is wrapped around the business card and glued to itself.
Design Challenge
The most difficult part was to make a final product, because a business card and decorative paper were printed in a different print company. So, I had the honor to wrapping and glued a decorative paper around the business card.
Research
I made a research about few things, which techniques of printing would be given a good result on decorative paper and which techniques should I use for finishing, to obtain a desired shape of business card.
Inspiration
I found the inspiration in the wrapping of gifts, the idea was to wrap a business card (partly) in a decorative paper with a printed logo.
Project Duration
The project is created in March 2010 in Zagreb, and was rewarded at Creativity International awards 2010.
Operation Flow
An interesting reactions from people, which receive a business card, they are sorry to cut the wrapped decoration and look down below to see what is hidden. Mostly, everyone likes a business card because it's unusual.
Image Credits
Nadja Skazlić

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