Douyin Polokalama Komepiuta e Douyin Experience Design Center

O le mamanu Douyin Polokalama Komepiuta e Douyin Experience Design Center o se manumalo maualuga tele o le fa'ailoga mamalu 2023 A' Design Award Ario i le Vaega Tauva Mamanu Fa'asavali.

ArioFa'asavali· 2023

Douyin Polokalama Komepiuta

na mamanuina e Douyin Experience Design Center

Tagata Fa'atau: Douyin Group

Manumalo o le A' Design Award Ario i le Vaega Fa'asavali

58,633

Manumalo Fa'ailoga Fa'amaonia

Fa'amaonia le Tulaga o le Fa'ailoga mo #149651

Asiasi i le Saite Va'ai i le A' Design Award Fa'asalalauga Pailesi o le Fa'ailoga

Lanu

Le Mamanu

E Uiga ia Douyin Polokalama Komepiuta

O le Douyin PC o se polokalama komepiuta ma se pito i luga o le upega tafaʻilagi mo le matamataina o vitiō i komepiuta a le tagata lava ia. Ua mamanuina le Douyin PC mo le matamata i lau tetele i le fale, i taimi paganoa ma taimi e le faigaluega ai. O le tautala i le itu agavale e ofoina mai ai alalaupapa faʻatutū, ma e tatala otometi le itulau o fautuaga. E mafai e tagata faʻaaogā ona sui vitiō e ala i le taʻavale o le isumu ma faʻaaogā ki vave e fiafia ai ma faʻamauina ai anotusi. E lagolagoina foʻi le faʻatauga i le taimi o loʻo tāina ai le vitiō ma le tuʻuina atu o meaalofa i taimi o faʻasalalauga tuusaʻo. O le faʻatulagaga fetuunaʻi e fetaui ma le tele o lau o le MacOS ma le Windows.

Le Fa'ailogaina

E Uiga i le A' Design Award Ario

O le A' Design Award Ario na manumalo ai Douyin Polokalama Komepiuta, o se faamaoniga matuā mamalu e tuuina atu i mamanu sili ona lelei, matagofie ma mataʻutia. O ē manumalo i le Ario o galuega susulu tele ma fatufatuaʻi e faaalia ai le poto, le taleni ma le atamai o tagata mamanu. E faamoemoeina Douyin Polokalama Komepiuta e avea ma galuega matagofie, o se fesuiaiga mo isi, e iloga i le tomai faapolofesa ma mea fou loloto. O lenei mamanu na manumalo i le A' Design Award Ario o se mea e iloga, ua mataʻina e aogā ma tuleia atu tapulaʻa o le faatufugaga, saienisi, mamanu ma tekonolosi. Douyin Polokalama Komepiuta o se mea e fiafia i ai le toatele, e fafagu ai manaʻoga, aumaia ai lagona lelei ma tupu ai le ofo.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa: Douyin PC includes web and desktop application. In order to meet the needs of computer users for large screen consumption in scenarios such as home&leisure and off duty. We provide recommended channels, live broadcast, shopping, private message interactive experience and so on. We hope that in the computer scene, Douyin PC will be the first choice when our users discover and consume content. The content will be rich and diverse, the product will be able to meet diversified needs.
Fua & Fa'apipi'i: The application is designed for all MacOS and Windows desktop sizes,and adopts an adaptive design.
Fa'ailoga: Desktop Application, User Experience, Interaction Design, User Interface, Responsive Design, Content Consumption
Tekonolosi Gaosiga: In the user research phase, we use qualitative and quantitative tools such as user interviews, competitive product analysis, and data analysis to mine and analyze user needs. In the design phase, we use Figma, Adobe After Effect, and Principle to design this desktop application and user interface,and build a unique design system. In the product launch stage, we continuously analyze and verify through AB test, carry out product iteration through data feedback, and bring users the ultimate content consumption experience through accurate recommendation algorithms.
Lu'itau o le Mamanu: In the process of product development, implementation or research, we mainly face two challenges: due to the large and growing user group, we need to respond to changing and diverse user needs and constantly iterate product functions. At product design level, designers need to constantly explore how to provide users with a better and more differentiated consumption experience in the PC scenario.
Su'esu'ega: User research: We collect user needs for content consumption and product satisfaction through user interviews, NPS satisfaction surveys, survey questionnaires, focus groups, etc., to find directions for exploration;
Human-computer interaction: through research on PC equipment characteristics, system capabilities and user habits to ensure product ease of use;
Other research: testing, AB test, data analysis.
Fa'aosofia: IIn the design of Douyin desktop application, having a sense of Douyin brand and PC-end products are two crucial keywords. The breakthrough of product construction is to provide an experience design that not only has the DNA of the Douyin brand but also conforms to the characteristics of PC equipment, which makes Douyin PC a more unique existence than other products.
Umi o le Poloketi: The project was launched in China in June 2021, with the Douyin web version launched.The Windows application was launched in January 2022, and the Mac application was launched in June 2022. This is an ongoing process with updates depending on new needs.
Fa'agasologa o Galuega: The left navigation provides more vertical channels, and the recommended page is opened by default.Users can scroll the mouse to switch videos, use shortcut keys to like and bookmark, and can also shop while watching videos. It is also very convenient to give gifts while watching live broadcasts.
Sui o le 'Au: Sainan Guan
Di Chen
Wen Nie
Zetao Guo
Siyuan Ren
Fa'aaloaloga o Ata: Pictures and videos are from the free resource website： http://pixabay.com/zh/