Career Up Tulaga A'oa'oga AI mo Tomai Fa'apolofesa by Yueming Lai

Career Up Tulaga A'oa'oga AI mo Tomai Fa'apolofesa by Yueming Lai is a highly esteemed winner of the very prestigious 2024 A' Design Award Uʻamea in Mamanu Fa'asavali Competition Category.

UʻameaFa'asavali· 2024

Career Up Tulaga A'oa'oga AI mo Tomai Fa'apolofesa

by Yueming Lai

Client: CareerUp AI

A' Design Award Uʻamea Winner in Fa'asavali Category

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Verified Award Winner

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Colors

The Design

About Career Up Tulaga A'oa'oga AI mo Tomai Fa'apolofesa

E fesoasoani CareerUp i tagata faigaluega talavou e fa'atulagaina ma fa'aleleia latou galuega fa'apolofesa. E fa'aogaina talanoaga fa'afiafia ma fegalegaleai lelei e tu'u atu ai le auala sili ona faigofie ma aoga mo le fa'aleleleia o su'esu'ega galuega, fa'atuputeleina le gaosiga, ma fiafia i se poto masani aunoa ma le popole. O le tulaga e aofia ai se a'oa'o AI ma meafaigaluega taua e fesoasoani i tagata fa'aoga e fa'atulaga fa'amoemoega ma fausia se fa'aliga faigofie ona fa'aoga. Fa'atasi ma CareerUp, e mafai e tagata fa'aoga ona ausia le manuia tumau e aunoa ma le mamafa o le mafaufau.

The Recognition

About the A' Design Award Uʻamea

O le A' Design Award Uʻamea na manumalo ai Career Up Tulaga A'oa'oga AI mo Tomai Fa'apolofesa, o se faamaoniga mamalu e tuuina atu i mamanu lelei e faataunuu ai manaʻoga faapolofesa ma pisinisi e faamoemoeina mai galuega ua mamanuina lelei. O ē manumalo i le Uʻamea e faaalia ai le tomai tele, le faapitoa maualuga, le malamalama o tagata poto ma le mafai fatufatuaʻi o ē na faia. E faamoemoeina Career Up Tulaga A'oa'oga AI mo Tomai Fa'apolofesa e avea ma mea ua matuā vivii, mataʻina ma pelepelea e aogā ma fou. O lenei mamanu na manumalo i le A' Design Award Uʻamea e tuufaatasia ai faiga sili o le pisinisi ma e iai uiga faatekonolosi mafai ua fesoʻotaʻi ma le poto ma le taleni. Ona o lona faatuatuaina, e tatau ai Career Up Tulaga A'oa'oga AI mo Tomai Fa'apolofesa ona faaaloalogia ma ua mamanuina e tuuina mai ai faaleleiga o le olaga e fesoasoani e faia ai e le lalolagi se nofoaga e sili atu ona lelei.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Through the automatic generation of task cards and recommendation of job positions based on interacting with coaching AI, we can promptly translate ideas into actions, seamlessly overseeing our progress during the job hunting journey. With the consolidation of all essential tools on a single screen, we ease the burden for users toggling between different apps. An interface with progressive elaboration has been crafted to support users in attaining long-term success without the cognitive burden of setting goals and constructing the management dashboard.
Dimensions & Packaging: Width 1728 Height 1117 (Desktop) and responsive design on tablet & VR device
Tags: AI, Career Coaching, Conversational AI, Career Management, User Experience Design
Production Technology: Adopting a conversation-led approach with vibrant colours and sleek animations with a transparent glassmorphism style, the platform establishes a visually captivating environment that sustains user engagement and sharp focus on their objectives. With AI-generated career-oriented coaching background, it create an immersive and personalised coaching experience setting it apart from existing service.
Design Challenge: The challenge lay in prioritizing the qualitative user findings we gathered. Through affinity mapping, we assigned and rated each finding based on its impact on user experience and its potential to address user problems. This method allowed us to pinpoint areas requiring immediate attention to enhance the overall user journey. Moreover, it empowered us to prioritize solutions with the most significant impact in alleviating user pain points.
Research: The research commenced with competitor analysis and semi-structured interviews to glean valuable insights into users' experiences, perspectives, and needs regarding career management. The collected user insights were categorized into seven distinct themes and prioritized using evaluation metrics centered on user experience and problem-solving. The resulting data shaped a design concept, optimizing information arrangement and user interactions to enhance the overall user experience.
Inspiration: The platform is an intelligent and personalised solution tailored for early-stage career professionals based on the capability of conversational AI. It automates and enhances user productivity in career coaching, application tracking, and emotion management throughout the entire job-hunting journey. The platform provides manageability for career exploration & growth, enabling individuals to navigate their professional journeys with stability and continuous advancement.
Project Duration: The project started in April 2023 and finished in June 2023 in London.
Operation Flow: The design language follows to the principles of professionalism and efficiency, with a focus on providing an immersive experience tailored to the user's career journey through a seamless digital interface and interactive modality. The product introduces a conversation-led interaction, where the coaching AI guides the user in constructing their workspace based on individual preferences aligning with the unique needs of each user.
Patents: Copyrights belong to Yueming Lai, Zhenkai Wang, Jingyao Wang, Wenxuan Dong, 2023
Team Members: Yueming Lai, Zhenkai Wang, Jingyao Wang, Wenxuan Dong
Image Credits: Image Copyright: Yueming Lai, Zhenkai Wang, Jingyao Wang, Wenxuan Dong;
Video Copyright: Yueming Lai;