Alu sa'o i le anotusi
Feng Ya Wu Zhen Fa'aoga Autu: Leo Sipika Omaoma e Yang Chao, Chen Zilong and Xiang Yang

O le mamanu Feng Ya Wu Zhen Fa'aoga Autu: Leo Sipika Omaoma e Yang Chao, Chen Zilong and Xiang Yang o se manumalo maualuga tele o le fa'ailoga mamalu 2024 A' Design Award Apamemea i le Vaega Tauva Oloa Leo.


ApamemeaOloa Leo· 2024

Feng Ya Wu Zhen Fa'aoga Autu: Leo Sipika Omaoma

na mamanuina e Yang Chao, Chen Zilong and Xiang Yang

Tagata Fa'atau: Tongxiang research institute communication university of zhejiang

Manumalo o le A' Design Award Apamemea i le Vaega Oloa Leo

24,084

Lanu

Le Mamanu

E Uiga ia Feng Ya Wu Zhen Fa'aoga Autu: Leo Sipika Omaoma

'O Feng Ya Wu Zhen o se sipika omaoma na fa'aosofia mai le taulaga vai o Wuzhen i Zhejiang, Saina. O le tino pu'upu'u e fua i le 70 i le 70 i le 70 milimita ma e faasino i le fausaga anamua o Tongxiang. E fa'amu lima taitasi sipika i le 1,300 tikeri, o lea e fesuisuia'i ai le lanu o mea taitasi. O fatuga ata fa'aonapo nei ua suitulaga i ata vali uu masani e fa'aalia ai aganu'u fa'apitonu'u. O le teuga i fafo e fa'aogaina ai pepa ufiufi matte ma le velvet i totonu, ma o loʻo iai foi elemene o nota musika ma pi fa'amaufa'ailoga a tagata tauaso o loʻo lomia ma le fa'atino fa'amaupu'epu'e.

Le Fa'ailogaina

E Uiga i le A' Design Award Apamemea

O le A' Design Award Apamemea na manumalo ai Feng Ya Wu Zhen Fa'aoga Autu: Leo Sipika Omaoma, o se faamaoniga matuā mamalu e tuuina atu i mamanu ese e iloga i le fatufatuaʻi, le atamai ma le poto. O ē manumalo i le Apamemea o mea e iai le tomai atoa ma fatufatuaʻi mataʻina e faamaonia ai le poto masani tele, le mafaufau ma le atamai o tagata mamanu. E faamoemoeina Feng Ya Wu Zhen Fa'aoga Autu: Leo Sipika Omaoma e avea ma mea e vivii tele, ua pelepelea, e iloga i le tomai faapolofesa ma mea fou. O lenei mamanu na manumalo i le A' Design Award Apamemea e tuufaatasia ai faiga sili i le faatufugaga, saienisi, mamanu ma tekonolosi ma e sili ona lelei i le mataituina o mea itiiti. Feng Ya Wu Zhen Fa'aoga Autu: Leo Sipika Omaoma e faamalieina matagofie manaʻoga, pa i manaʻo, faalataina lagona ma faaosofia le fia iloa.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa
As a global high-end ceramic speaker cultural creation, it integrates Eastern classical culture. Using modern graphic compositions to replace Chinese ink painting methods not only carries urban culture, but also reflects Wuzhen people's pursuit of a better life. In order to satisfy more consumer groups, They have added braille to the outsourcing to make the product more diversified and allow people to experience the cultural atmosphere from both visual and auditory dimensions.
Fua & Fa'apipi'i
Width 70mm x Depth 70mm x Height 70mm. The surface of the speaker is combined with the architectural creation of the ancient town of Tongxiang, China. Outer packaging: Width 100mm x Depth 80mm x Height 100mm. The printed material is made of soft-touch matte laminate decoration. Surface in 300g matte coated paper, interior in black pearl velvet cotton.It is convenient and flexible, and can be carried around with you.
Fa'ailoga
Audio, ceramic works, gifts and cultural creations, painting art, handicrafts.
Tekonolosi Gaosiga
Different from other traditional speakers that use precious metals as materials, the packaging of ceramic speakers pursues environmental protection, simplicity, and durability, and innovatively combines environmentally friendly materials with cultural values. Ceramic speakers are hand-fired at a high temperature of 1,300 degrees. It is worth mentioning that it not only incorporated textured musical note elements on the outside of the packaging, but also added a braille design and used embossed printing technology to allow more people to experience the charm of ceramic speakers.
Lu'itau o le Mamanu
As a cultural and creative speaker starting from Wuzhen and moving towards the global tourism industry, the biggest challenge is to explore the differences of similar products, and combine the characteristics of Wuzhen's urban culture to find a way to integrate the field of Eastern painting art. The expression from classical to modern. Secondly, combining Chinese ceramics, there is a high probability of manual production failure, with a lot of color uncertainty, which also leads to each product being unique.
Su'esu'ega
This work is commissioned by the Jiaxing Municipal Government in China to create cultural innovation products for the regional tourism industry and play a positive role in promoting Jiaxing's culture. In order to achieve this goal, designers conducted on-site investigations and designed based on elements such as Jiangnan water towns and Wuzhen residential buildings, reinterpreting traditional Eastern elements through symbolic design techniques. A ceramic speaker with Wuzhen characteristics has been designed based on Chinese ceramic craftsmanship. Tourists can better understand the region through Jiaxing's classical music and images.
Fa'aosofia
Wuzhen is one of the most representative water towns in the Jiangnan region of China, renowned for its unique natural scenery and rich historical and cultural heritage. The culture, art, and products of Wuzhen can be integrated with each other. This product draws inspiration from Eastern classical architecture and integrates modern graphic art. Taking this ancient oriental Jiangnan city as a starting point, it will influence the global tourism city market.
Umi o le Poloketi
The project starts in March 2023 in Hangzhou, China and will be completed in December 2023.
Fa'agasologa o Galuega
Combining Wuzhen architecture, cultural landscape and products will naturally arouse users' attention and emotional resonance. It can be associated with urban culture, built environment, art exhibitions, commemorative activities, and can play a role in dissemination and promotion. Presented as a work of art or collectible, the packaging material is degradable and environmentally friendly.
Sui o le 'Au
Creative Director:Yang Chao
Designer:Chen Zilong
Designer:Xiang Yang
Fa'aaloaloga o Ata
Image #1: Yang Chao,Chen Zilong,Xiang Yang
Image #2: Yang Chao,Chen Zilong,Xiang Yang
Image #3: Yang Chao,Chen Zilong,Xiang Yang
Image #4: Yang Chao,Chen Zilong,Xiang Yang
Image #5: Yang Chao,Chen Zilong,Xiang Yang

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