O le mamanu Atria Convergence Technologies Polokalama Feaveaʻi mo Fesoʻotaʻiga e Naseer Ahmed and Siva Teja Boddeti o se manumalo maualuga tele o le fa'ailoga mamalu 2024 A' Design Award Ario i le Vaega Tauva Mamanu Fa'asavali.
ArioFa'asavali· 2024
Atria Convergence Technologies Polokalama Feaveaʻi mo Fesoʻotaʻiga
na mamanuina e Naseer Ahmed and Siva Teja Boddeti
Tagata Fa'atau: Act
Manumalo o le A' Design Award Ario i le Vaega Fa'asavali
Manumalo Fa'ailoga Fa'amaonia
Fa'amaonia le Tulaga o le Fa'ailoga mo #159375Le Mamanu
E Uiga ia Atria Convergence Technologies Polokalama Feaveaʻi mo Fesoʻotaʻiga
O le Atria Convergence Technologies o se fesoʻotaʻiga o polokalama feaveaʻi na faia mo se kamupani e tuʻuina atu auaunaga tau fesoʻotaʻiga. E mafai ai e tagata faʻaaogā ona puleaina auaunaga, masini ma totogi i le nofoaga e tasi. O fefaʻatauaʻiga e masani ona faia ua tuʻuina i ni laasaga itiiti e faʻasaoina ai le taimi. O se fausaga manino o faʻamatalaga e faʻatulaga ai anotusi, ina ia faigofie ona maua vaega taʻitasi. E fetuunaʻi anotusi i amioga a le tagata faʻaaogā, ma o taui o le faʻamaoni e lagolagoina ai le auai. O loo aofia ai foliga o le saogalemu e fausia ai le faʻatuatuaga. O le fausaga faʻavaega e mafai ai ona faʻaopoopoina ni foliga fou mulimuli ane.
Le Fa'ailogaina
E Uiga i le A' Design Award Ario
O le A' Design Award Ario na manumalo ai Atria Convergence Technologies Polokalama Feaveaʻi mo Fesoʻotaʻiga, o se faamaoniga matuā mamalu e tuuina atu i mamanu sili ona lelei, matagofie ma mataʻutia. O ē manumalo i le Ario o galuega susulu tele ma fatufatuaʻi e faaalia ai le poto, le taleni ma le atamai o tagata mamanu. E faamoemoeina Atria Convergence Technologies Polokalama Feaveaʻi mo Fesoʻotaʻiga e avea ma galuega matagofie, o se fesuiaiga mo isi, e iloga i le tomai faapolofesa ma mea fou loloto. O lenei mamanu na manumalo i le A' Design Award Ario o se mea e iloga, ua mataʻina e aogā ma tuleia atu tapulaʻa o le faatufugaga, saienisi, mamanu ma tekonolosi. Atria Convergence Technologies Polokalama Feaveaʻi mo Fesoʻotaʻiga o se mea e fiafia i ai le toatele, e fafagu ai manaʻoga, aumaia ai lagona lelei ma tupu ai le ofo.
I Tua o le Mamanu
Pepa Fa'asalalau
Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.
- Uiga Fa'apitoa
- This projects revolves around creating better user engagement through cross-selling and pushing new products, understanding customer expectations, expanding the app while maintaining strong functional performance, considering design expectations based on user personas and language, ensuring modularity, flexibility for future features, enabling discoverability of individual features, and making most used transactions minimal effort to save user time and buy time for other features.
- Fua & Fa'apipi'i
- not applicable
- Fa'ailoga
- Digital Product design, Telecommunications, ACT, Customer App, Mobile App
- Tekonolosi Gaosiga
- A thorough analysis of data collected from user research interviews, competitor analysis, and design audits was conducted to prioritize features, develop user journey maps, and establish user personas. Following this, an information architecture (IA) was crafted to systematically organize and categorize content, ensuring an intuitive structure for user navigation. Wireframes were created and designs for the screens were finalized by building on a visual design language suitable for their brand.
- Lu'itau o le Mamanu
- Because of time constraints, user research was unable to gather insights from a broad demographic of users representing different target audiences of act. Hence, the insights obtained were relatively limited in scope, primarily focusing on tier 1 users.
At each stage of wireframes, we validated our designs with the dev team to ensure that all the designs are catering to the existing database and apis as well. There were multiple decisions taken and iterations produced to validate those as well. - Su'esu'ega
- The research aims to gather user feedback on act's platform, identifying areas for improvement and enhancing satisfaction and engagement. one-on-one interviews and usability testing provided personalized insights, revealing challenges like confusion during onboarding and trust issues with payment flow.
- Fa'aosofia
- Act fibernet developed the act app to improve user engagement and provide a seamless digital experience. by strategically promoting new products, enhancing wi-fi analysis, and aligning with user preferences, they aim to increase engagement. comprehensive user research, including analysis of competitors like airtel helped identify areas for improvement. furthermore, a design audit, competitor analysis were conducted to inspire improvements in user engagement, ensuring a smooth experience.
- Umi o le Poloketi
- The project started in march 2023 and finished in september 2023 at lollypop design studio, Bangalore
- Fa'agasologa o Galuega
- This project enhanced act's customer experience by focusing on key aspects: personalization, user control & freedom, building trust, and interaction & incentivization. It included tailoring content based on user behavior, offering seamless management of services and devices, establishing trust through security and reliable support, and increasing engagement with features like gamification and loyalty rewards.
- Sui o le 'Au
- Akshitaa Raj
Naman Trikala
Ishita Srivastava
Twinkle Budhraja
Rajabutheen HS
Gowtham Selvaraj
Muhammad Najah T P
Naseer Ahmed A
A Rajeev Radhakrishnan Nair
Lagolago Tau Tupe
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