Zoom Kataloka Fa'aaliga by Zoltan Berta is a highly esteemed winner of the very prestigious 2025 A' Design Award Ario in Mamanu Lolomi Competition Category.

ArioLolomi· 2025

Zoom Kataloka Fa'aaliga

by Zoltan Berta

A' Design Award Ario Winner in Lolomi Category

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Verified Award Winner

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Colors

The Design

About Zoom Kataloka Fa'aaliga

O le fa'aaliga Zoom (Fale Fa'aali o Aganuu, Budapest) e fa'aogaina se auala e le masani ai i le fa'aputuga a le fale fa'aali. O le fa'atulagaga o mea o totonu e fa'ata'atia e ala i suiga o va'aiga e fa'aalia ai mea ma aofiaga o mea mai tulimanu fou. E taumafai le kataloka e fa'ailoa lenei auala e ala i fofo fa'ata'ita'iga eseese ma fofo fusifusia-lomiga o tusi. O le tua'oi totonu o le tusi e fa'aalia ai se mamanu tu'ufa'atasi na faia mo kopi ta'itasi e tasi lea o se toe fa'auigaina o mamanu fanafana e masani i fa'atufugaga a le nuu Hangakalia. Na mamanuina le fa'aaliga e le art1st Design Studio, ma o le fa'atonu mamanu o Daniel Taraczky.

The Recognition

About the A' Design Award Ario

O le A' Design Award Ario na manumalo ai Zoom Kataloka Fa'aaliga, o se faamaoniga matuā mamalu e tuuina atu i mamanu sili ona lelei, matagofie ma mataʻutia. O ē manumalo i le Ario o galuega susulu tele ma fatufatuaʻi e faaalia ai le poto, le taleni ma le atamai o tagata mamanu. E faamoemoeina Zoom Kataloka Fa'aaliga e avea ma galuega matagofie, o se fesuiaiga mo isi, e iloga i le tomai faapolofesa ma mea fou loloto. O lenei mamanu na manumalo i le A' Design Award Ario o se mea e iloga, ua mataʻina e aogā ma tuleia atu tapulaʻa o le faatufugaga, saienisi, mamanu ma tekonolosi. Zoom Kataloka Fa'aaliga o se mea e fiafia i ai le toatele, e fafagu ai manaʻoga, aumaia ai lagona lelei ma tupu ai le ofo.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Both the exhibition and the book take an unconventional approach, offering a unique perspective on the museum’s collection. The content and visual structure are shaped by shifts in viewpoint, presenting objects and object masses from new angles through exciting and playful solutions. This approach of unrepeatability is reflected in the book’s inner spine, which features a uniquely generated pattern for each copy.
The exhibition designed by art1st Design Studio, lead designer Daniel Taraczky.
Dimensions & Packaging: Dimensions: 225 x 225 mm
232 pages
Tags: book, editorial, catalogue, exhibition, print, generative art, typography, graphic design
Production Technology: Soft cover swiss binding, various inserts in the book block.
Cover: Pergraphica Colours 330g Imperial red
Book Block: Munken Lynx 130g,Glama Basic 110g,Pergraphica Infinite Black 120g
Inspiration: Red is a dominant color in the Hungarian folk art, which also identifies the exhibition's design, similarly with the recurring square shape elements. This is why the book’s design wanted to resemble to an exciting red square. Opening the cover it reveals a stylised decoration on the spine which are the visual reinterpretation of the embroidered motifs typical to the Hungarian folk art. One of the features of the book is these patterns have been uniquely generated for each of the thousand copies.
Project Duration: 2024 Budapest
Team Members: Catalogue Graphic designer: Zoltan Berta
Image Credits: Product photos: Zoltan Berta