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Money Talks Chirongwa Chikuru: Mutsara weMifananidzo by Chia-Liang Lin

Money Talks Chirongwa Chikuru: Mutsara weMifananidzo by Chia-Liang Lin is a highly esteemed winner of the very prestigious 2021 Mubairo weSimbi we A' Design Award in Girafiki, Mifananidzo neKutaurirana kweMeso Competition Category.


SimbiGirafiki· 2021

Money Talks Chirongwa Chikuru: Mutsara weMifananidzo

by Chia-Liang Lin

Client: Huzhou University

Mubairo weSimbi we A' Design Award Winner in Girafiki Category

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Colors

The Design

About Money Talks Chirongwa Chikuru: Mutsara weMifananidzo

Rugwaro rweBhuku: Money Talks ibarani remifananidzo inotaura nezveutsotsi mukati mehurumende neveduzi vayo. Bhuku iri rinoratidza mazana emweya yevakafa kuti aratidze ruchiva rwakavanzika, mitemo isingataurwi pachena, uye kutsvaka mbiri nepfuma. Mifananidzo yerima uye inotyisa yakaiswa ichipesana nechimiro chakanaka chinoratidzwa pachena nevakuru vehurumende. Chidhindo chimwe nechimwe chine huraro hunosvika ma297 kusvika ma420 emamirimita, uye zvakagadzirwa zvichishandisa Adobe Photoshop neIllustrator. Mifananidzo iyi inodana kuti pave neutongi hwakatendeka, kushingaira, uye kururamisira, ichipa vaoni ruzivo rwehunyanzvi.

The Recognition

About the Mubairo weSimbi we A' Design Award

Mubairo weSimbi we A' Design Award wakahwinwa ne Money Talks Chirongwa Chikuru: Mutsara weMifananidzo, rukudzo runokudzwa runopiwa kumadhizaini akanaka anozadzisa zvinodiwa zvehunyanzvi neyeindasitiri zvinotarisirwa kuzvigadzirwa zvakagadzirwa zvakanaka. Vakunda veSimbi vanoratidza unyanzvi hukuru, hunyanzvi hwakakwirira, kunzwisisa kwevakachenjera uye kugona kwekugadzira kwevagadziri vavo. Money Talks Chirongwa Chikuru: Mutsara weMifananidzo inotarisirwa kuva chigadzirwa chinokudzwa zvakanyanya, chinoremekedzwa uye chinodiwa, chinoshanda uye chine zvitsva. Dhizaini iyi yakahwina Mubairo weSimbi we A' Design Award inosanganisa maitiro akanakisa eindasitiri uye ine hunhu hwetekinoroji hwakakwana hwakabatana neruzivo nehunyanzvi. Nekushanda kwayo zvakanaka, Money Talks Chirongwa Chikuru: Mutsara weMifananidzo inoremekedzwa uye yakagadzirirwa kupa kuvandudzwa kwehupenyu kunobatsira kuita kuti nyika ive nzvimbo iri nani.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The officialdom is a pool of deep water, dirty, chaotic and muddy, just like hundreds of ghosts that haunt at night. They are being an official, not seeking benefits for the people, but pursuing fame and fortune. This is a bad social atmosphere. There are unspoken rules everywhere. The ugly state of pursuit of these rights is the source of depraved social psychology. Therefore, the design team think that it is the best to use hundreds of ghosts to embody these twisted and terrifying situation.
Dimensions & Packaging
Width: 297mm x Height: 420mm x Weight: 200gm
Tags
Money Talks, Anti-Corruption, With the people in my heart
Production Technology
Adobe Photoshop and Illustrator
Design Challenge
The most significant challenge was to express our perspectives via visual communication method in illustrations. Therefore, the design team spent a great deal of time studying and finding the way to balance the aesthetic, expression and visual elements at the same time.
Research
Money Talks is a condemnation of modern officialdom and social corruption. The series of works are hideous, showing the darkness behind the positive image of officialdom via images of hundreds of ghosts. The design team wanted to tell the officials that they should make every effort to govern, act honestly, be diligent for the people, and uphold justice. The design team hope that people get spiritual encouragement, ideological enlightenment and even spurs on words and deeds while providing people with artistic enjoyment, . This is the desire for honest and justice for modern officialdom in this series.
Inspiration
The design concept of Money Talks is derived from some things that people have experienced and seen before and more and more movies and TV series adapted from real events. Based on these and collected data, the design team sort out the general direction through investigation and propose myself. Finally, after discussing and revising with team members, formally confirm the visual sense of officialdom. The Money Talks is just like the name, it is to surface the ugliness and darkness in the officialdom.
Project Duration
This project was created and completed between January and June 2020 in Ningbo, China.
Operation Flow
This series received a number of positive opinions and were highly acclaimed on many fields. Moreover, numerous people had been touched and they had thought these works will not be forgotten ever.
Patents
Copyright©2020 CHIA-LIANG LIN. All rights reserved.
Team Members
CHIA-LIANG LIN
CHENG-YI YANG
TUBINJIAN SHEN
Image Credits
Creative Director: CHIA-LIANG LIN
Art Director: CHENG-YI YANG
Designer: TUBINJIAN SHEN
Illustrator: TUBINJIAN SHEN

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