C-MAX Branding Identity Chiratidzo cheBhurendi by Fengnan Lin is a highly esteemed winner of the very prestigious 2021 Mubairo weBronzi we A' Design Award in Girafiki, Mifananidzo neKutaurirana kweMeso Competition Category.
BronziGirafiki· 2021
C-MAX Branding Identity Chiratidzo cheBhurendi
by Fengnan Lin
Client: C-Max
Mubairo weBronzi we A' Design Award Winner in Girafiki Category
Verified Award Winner
Verify Award Status for #114759The Design
About C-MAX Branding Identity Chiratidzo cheBhurendi
C-MAX Chiratidzo cheBhurendi ndiro chirongwa chekuratidzwa chakagadzirirwa kambani yetekinoroji inoshanda mune cloud computing uye big data. Chiratidzo (logo) chinobatanidza mavara CMAX nezviratidzo zvinowanzoshandiswa mune kodhi, zvinosanganisira angle brackets, mutsara wakatambanudzwa (dash) uye museve (arrow), izvo zvinomiririra kuverengwa nekufamba kwakarongeka kwedata. Mvimbo (black) inoratidza kunyatsoruramisa (precision), ipapo mifananidzo yerutsigiro ine mavara akasiyana-siyana inoratidza nyika inobwinya yakavakwa netekinoroji. Chiratidzo ichi chinoshandiswa pamakadhi ebhizinesi, makadhi ebasa, mabhuku enhoroondo, uye mabhegi emicheka, achishandisa kudhindwa kwemavara mana (four-color printing) uye kupenyeswa neUV (UV glazing).
The Recognition
About the Mubairo weBronzi we A' Design Award
Mubairo weBronzi we A' Design Award wakahwinwa ne C-MAX Branding Identity Chiratidzo cheBhurendi, rukudzo rwakakwirira kwazvo runopiwa kumadhizaini akasiyana anozivikanwa nekugadzira, njere nekungwara. Vakunda veBronzi mabasa ane unyanzvi hwakakwana uye kugadzira kunoshamisa kunosimbisa ruzivo rukuru, pfungwa nehunyanzvi hwevagadziri vawo. C-MAX Branding Identity Chiratidzo cheBhurendi inotarisirwa kuva chinhu chinokudzwa kwazvo, chinoremekedzwa uye chinodiwa, chine hunyanzvi hunoonekwa uye zvitsva. Dhizaini iyi yakahwina Mubairo weBronzi we A' Design Award inosanganisa maitiro akanakisa muhunyanzvi, sayenzi, dhizaini netekinoroji uye yakasiyana nekutarisisa zvidiki. C-MAX Branding Identity Chiratidzo cheBhurendi inogutsa zvinodiwa zvakanaka, inobata zvishuvo, inokwezva manzwiro uye inomutsa kuda kuziva.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The black of logo represents preciseness, and the colorful auxiliary color means to create a colorful world with high technology.
- Dimensions & Packaging
- Note book:180mmx130mm; Canvas bag:320mmx390mm
- Tags
- Brand visual upgrade, Cloud computing, big data, code, Visual Communication Design,
- Production Technology
- Logo and auxiliary graphics are used in many work scenes,such as business card,work card,notebook,canvas bag and so on.Process involves four-color printing,UV glazing.
- Design Challenge
- Looking for representative symbols and languages of computing classes.
- Research
- Most of the C-MAX teams are young and creative,the post-90/95s generation.This company wants to change the stereotype of technology companies between brands and industry.Therefore the logo is designed to black and white,and auxiliary graphics is colorful,C-MAX hopes to use high technology to calculate a colorful world.
- Inspiration
- People's impression of programmers remains in residence,rigorous , poor communication. However, Most of the C-MAX teams are young and creative ,the post-90/95s generation . C-MAX want to change the stereotype of technology companies between brands and industry.
The logo design is inspired by the international code. Code is a universal language without borders. Creative execution is the combination of code symbol elements "< >", "-", "→"and CMAX fonts.C-MAX company hopes to creat a colorful world with high technology by the new logo. - Project Duration
- Guangzhou,Guangdong Province,China,January 1,2020
- Operation Flow
- Logo design inspiration from the code commonly used symbols,representing calculation; "",means calculation. "-",means moving data with arrow fonts represent a series of tasks performed by order.
- Patents
- Copyrights belong to Fengnan Lin, 2020.
- Team Members
- Fengnan Lin
Yingqiang Zhang
Liqing Xian - Image Credits
- Image #1: Designer Fengnan Lin,2020.
Video #1: Creator Yingqiang Zhang, Liqing Xian,2020.
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