Episode Kugadzirwa Kwezvinodiwa neVanogara by Plus X is a highly esteemed winner of the very prestigious 2021 Mubairo weBronzi we A' Design Award in Girafiki, Mifananidzo neKutaurirana kweMeso Competition Category.
BronziGirafiki· 2021
Episode Kugadzirwa Kwezvinodiwa neVanogara
by Plus X
Client: Sk D&d Episode
Mubairo weBronzi we A' Design Award Winner in Girafiki Category
Verified Award Winner
Verify Award Status for #119730The Design
About Episode Kugadzirwa Kwezvinodiwa neVanogara
Episode chiratidzo chebhurendi uye dhizaini yeruzivo rwebhurendi yakagadzirirwa dandemutande rinogoverwa remisha. Dhizaini iyi inotarisa zvakanyanya kune vanoshandisa kwete kune vanopa masevhisi, uye inoisa pamusoro-soro kutaurirana nevagari. Chishanu chiri muchiratidzo cheEpisode chinomiririra nzvimbo inochengeta nyaya dzakasiyana-siyana. Zviratidzo, mavara, mitauro yekunyora uye mifananidzo inokosha inoshandiswa munzira dzese, dzepamhepo uye dzisiri dzepamhepo, kusanganisira makadhi evagari nenhamba dzemakamuri. Sisitimu iyi inogona kuchinja kwete kuti igare yakamira zvachose, saka mugari mumwe nemumwe anogona kupedzisa dhizaini nenyaya yake pachake.
The Recognition
About the Mubairo weBronzi we A' Design Award
Mubairo weBronzi we A' Design Award wakahwinwa ne Episode Kugadzirwa Kwezvinodiwa neVanogara, rukudzo rwakakwirira kwazvo runopiwa kumadhizaini akasiyana anozivikanwa nekugadzira, njere nekungwara. Vakunda veBronzi mabasa ane unyanzvi hwakakwana uye kugadzira kunoshamisa kunosimbisa ruzivo rukuru, pfungwa nehunyanzvi hwevagadziri vawo. Episode Kugadzirwa Kwezvinodiwa neVanogara inotarisirwa kuva chinhu chinokudzwa kwazvo, chinoremekedzwa uye chinodiwa, chine hunyanzvi hunoonekwa uye zvitsva. Dhizaini iyi yakahwina Mubairo weBronzi we A' Design Award inosanganisa maitiro akanakisa muhunyanzvi, sayenzi, dhizaini netekinoroji uye yakasiyana nekutarisisa zvidiki. Episode Kugadzirwa Kwezvinodiwa neVanogara inogutsa zvinodiwa zvakanaka, inobata zvishuvo, inokwezva manzwiro uye inomutsa kuda kuziva.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Many residential space brands provide a supplier-centered brand identity. However, Episode is a user-centered design with a major difference in communication with customers.
- Dimensions & Packaging
- Digital Work
- Tags
- Share, Episode, Dwell, Story, House, Harmony, Relationship, Gathering
- Production Technology
- 1. Brand Value Platform
It defines the brand essence, “Life Storyg (story+storage),” and the core brand value, “living space, value community, and emotional platform.”
2. Visual Identity and Brand Design Element Development
The square in the EPISODE logo indicates a space where diverse stories and harmonization are contained. It is developed to flexibly expand to online/off-line contacts.
3. Brand Experience Design
From various communication contacts, key visual assets such as logos, colors, typefaces, and key visuals are used in the right place to provide Episode’s unique brand experiences. - Design Challenge
- Modern residential spaces are not just a resting place but a place of applying the values and tastes and, furthermore, aspects of one’s life. Through this identity design, SK D&D intends to break away from the concept of traditional residence and suggest a new dwelling place.
- Research
- SK D&D has thoroughly analyzed diverse space share services, which are currently provided to customers, conducted interviews to find ways to create synergy through customer members coming together, and considered ways to visually connect customer experience elements.
- Inspiration
- Episodeis not only a living space but also a shared residential platform made with customers’ experiences and values. SK D&D develops the design by focusing on a design that can be flexibly changed and applied rather than a fixed design, on a touchpoint to express the characteristics of the brand.
- Project Duration
- The project proceeded for 4 months in Seoul, South Korea.
- Operation Flow
- The design motif developed has been applied to resident cards, room numbers, etc. for customers and completed when they draw their own episode. SK D&D intends to provide a variety of new brand experiences to users through a flexible design rather than a fixed one.
- Team Members
- Creative Director: Shin myungsup
Strategy Director: Choe jangsoon
BX Planner: Kook bohyun
BX Planner: Kim jisu
BX Designer: Kim hyunwoo
BX Designer: Lee yoonseong
BX Designer: Im sunghwan
BX Designer: Park jiyong
Motion Designer: Lim kwangmyung
Project Director(SK D&D): Kim dohyun
Project Manager(SK D&D): Lee chungheon
Project Manager(SK D&D): Kim jinhee
Project Manager(SK D&D): Bak areum
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