Radailiai Primary Function: Chiratidzo cheKuzivikanwa by Stand Up Team

Radailiai Primary Function: Chiratidzo cheKuzivikanwa by Stand Up Team is a highly esteemed winner of the very prestigious 2021 Mubairo weSirivha we A' Design Award in Girafiki, Mifananidzo neKutaurirana kweMeso Competition Category.

SirivhaGirafiki· 2021

Radailiai Primary Function: Chiratidzo cheKuzivikanwa

by Stand Up Team

Client: Stand UP

Mubairo weSirivha we A' Design Award Winner in Girafiki Category

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Colors

The Design

About Radailiai Primary Function: Chiratidzo cheKuzivikanwa

Book Text: Radailiai chiratidzo chekuzivikanwa chakagadzirirwa musha mukuru uye paki yemadhinosaur. Chikamu chepamusoro chelogo yemusha mukuru chinoratidza chidimbu chakagadziridzwa cheakisi, marongero emitsetse yakatsveyama uye chimiro chemasaisai emvura. Chikamu chepasi chinoratidza chimiro chakafanana chemvura uye dhinosaur yakagadziridzwa. Kuchinja mazwi uye kutenderedza chiratidzo che hexagon nemadhigirii zana nemakumi masere kunogadzira logo yeDino Park, ine dhinosaur pamusoro uye imba yakatsindikirwa pasi. Muchengetedzo weruvara rwegreen yakadzama uye rose gold unobatanidza nyika mbiri idzi. Chiratidzo ichi chinoshandiswa pamakadhi ebhizinesi, mapositi, maenvelopu uye masaga ezvipo.

The Recognition

About the Mubairo weSirivha we A' Design Award

Mubairo weSirivha we A' Design Award wakahwinwa ne Radailiai Primary Function: Chiratidzo cheKuzivikanwa, rukudzo rwakakwirira zvikuru runopiwa kumadhizaini epamusoro, anonaka uye anofadza. Vakunda veSirivha mabasa anopenya kwazvo uye ane kugadzira kwakasiyana anoratidza unyanzvi, hunyanzvi hwekusikwa nekungwara kwevagadziri vawo. Radailiai Primary Function: Chiratidzo cheKuzivikanwa inotarisirwa kuva basa rinoshamisa, rinotangira vamwe, rine hunyanzvi hunoonekwa uye zvitsva zvakadzika. Dhizaini iyi yakahwina Mubairo weSirivha we A' Design Award chigadzirwa chinoshamisa, chinokudzwa chinobatsira uye chinosundira mberi miganhu yehunyanzvi, sayenzi, dhizaini netekinoroji. Radailiai Primary Function: Chiratidzo cheKuzivikanwa chigadzirwa chinoshuvirwa nevazhinji, chinomutsa zvishuvo, chinouya nemanzwiro akanaka uye chinomutsa kushamisika.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The upper part of the Radailiai manor logo depicts a stylized fragment of an arch (manor symbol), a pattern of diagonal lines, and a motif of water waves (SPA, water, tranquillity). The lower part of the logo depicts an analogous water motif and a stylized dinosaur. Changing the text part of the logo and rotating the hexagon icon 180 ° results in the Dino Park logo with a dinosaur at the top and an inverted house at the bottom!
Dimensions & Packaging: We created the design for business cards, posters, envelopes, and gift bags.
Tags: Visual identity, Restaurant, Logo, Graphic Design, Lithuania
Production Technology: Palette of deep green and rose gold looks solid for manor image, but is easily transformed to the greens of Dino park jungle!
Design Challenge: The creative challenge was to bring together two different worlds so you can clearly see their unique identity.
Research: With the elegant and unique color combination, the new visual identity brings out a modern and fresh look.
Inspiration: A logo that conveys two different messages.
Combine these two, from the very first sight totally different spheres & create one visual identity, one harmonious brand image.
The style of Dino Park remains a bit more playful, and that of Radailiai Manor is solid, but with stylized details, it matches the first. The combination of dark green and rose gold gives Raidailiai manor solidity.
Project Duration: The project started in December 2019 in Klaipeda and finished in May 2020.
Operation Flow: The logo was simplified, and supported by a simple, and clear visual identity.
Team Members: Designer: Grete Milkinte
Creative Director: Inesa Budgine