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Tube Collection Primary Function: Mubatanidzwa weMabhegi eKufamba by Nio Life

Tube Collection Primary Function: Mubatanidzwa weMabhegi eKufamba by Nio Life is a highly esteemed winner of the very prestigious 2022 Mubairo weSirivha we A' Design Award in Zvekuwedzera zveFashoni neKufamba Competition Category.


SirivhaChekuwedzera· 2022

Tube Collection Primary Function: Mubatanidzwa weMabhegi eKufamba

by Nio Life

Client: NIO Life

Mubairo weSirivha we A' Design Award Winner in Chekuwedzera Category

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Verified Award Winner

Verify Award Status for #136358

Colors

The Design

About Tube Collection Primary Function: Mubatanidzwa weMabhegi eKufamba

Tube Collection ibato remabhegi ekufamba akagadzirirwa kuunza kunyaradza nedziviriro yepamba mukufamba kwezuva nezuva. Mubatanidzwa uyu unosanganisira mabhegi anotakurwa pafudzi, mabhegi ebasa, mabhegi makuru netote uye mabhegi anotakurwa pamusana ari mumadimension akasiyana, achisangana nezvido zvakasiyana zvekufamba. Chimiro ichi chakabva pambiru yemabubble uye chinopa chitarisiko chakapfava, chakaputirwa. Mhepo iri mukati inogadzira pfungwa yekurembera, saka bhegi rega rega rinotaridzika sekunge harina kuremerera pakuonekwa. Nguo yekunze imicrofiber uye lining icotton. Kutarisisa kwakaitwa pazviyero zvakamanikana uye pamikova yakafara, yakaiswa panzvimbo dzakanaka.

The Recognition

About the Mubairo weSirivha we A' Design Award

Mubairo weSirivha we A' Design Award wakahwinwa ne Tube Collection Primary Function: Mubatanidzwa weMabhegi eKufamba, rukudzo rwakakwirira zvikuru runopiwa kumadhizaini epamusoro, anonaka uye anofadza. Vakunda veSirivha mabasa anopenya kwazvo uye ane kugadzira kwakasiyana anoratidza unyanzvi, hunyanzvi hwekusikwa nekungwara kwevagadziri vawo. Tube Collection Primary Function: Mubatanidzwa weMabhegi eKufamba inotarisirwa kuva basa rinoshamisa, rinotangira vamwe, rine hunyanzvi hunoonekwa uye zvitsva zvakadzika. Dhizaini iyi yakahwina Mubairo weSirivha we A' Design Award chigadzirwa chinoshamisa, chinokudzwa chinobatsira uye chinosundira mberi miganhu yehunyanzvi, sayenzi, dhizaini netekinoroji. Tube Collection Primary Function: Mubatanidzwa weMabhegi eKufamba chigadzirwa chinoshuvirwa nevazhinji, chinomutsa zvishuvo, chinouya nemanzwiro akanaka uye chinomutsa kushamisika.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The formed travel collection for NIO focuses on bringing the comfort and security of home with you as your move from A to B. It refers to your home space but also the key feature of the collection, bringing softness and protection.
Dimensions & Packaging
Multi dimensions
Production Technology
Fabric: microfiber; Lining: 100% cotton
Design Challenge
The challenge in the design was primarily to find an ideal dimension that would provide both mobility and capacity. While the bubble column-based form ensures a unique design, it also brings a unique technical challenge. The product needed to provide a pick-and-place point as wide as possible in an extremely compact body and to guarantee a pleasing external curve. The designers therefore paid particular attention to minimizing the size of the gaps and their location.
Research
Aligned with the NIO brand, the collection embodies a mobile, open, sustainable and positive future, utilizing the best practice in recycling and material technology. Taking cues from familiar interior spaces, the collection offers the comforts of home to the next generation, nomadic, eco-conscious NIO user.
Inspiration
The product is inspired by the common bubble column in life, with a unique soft and wrapping feeling. The air wrapped inside gives the user a sense of suspension, making the product less visually heavy. The series provides users with a metaphor about home, so that they can experience such comfortable feeling at any time.
Project Duration
Opening of the project in 2018/8, first sale in 2020/2.
Operation Flow
The series of products provide users with a variety of choices, including messenger bags, briefcases, Tote bags and backpacks, to meet the different travel needs of users.
Team Members
NIO Life
Tom Dixon

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